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Making the Brand with Billy Draper

Billy Draper

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Making the Brand with Billy Draper
Making the Brand with Billy Draper

Making the Brand with Billy Draper

Billy Draper

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About Us

Host Billy Draper interviews founders and leaders of consumer-facing businesses, from sneakers to ice cream and everything in between. Making the Brand gives a behind-the-scenes look at the untold stories from companies that go the extra mile to delight their customers and develop their brands.

Latest Episodes

The James Brand - Ryan Coulter

In this episode, Billy interviews Ryan Coulter, founder of The James Brand. Ryan started building his now booming knife business while still working at Nike. He gives great context to the concept of bootstrapping, and dives into detail about his early days.

47 MINMAY 21
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The James Brand - Ryan Coulter

Field Notes - Aaron James Draplin

In this episode of Making the Brand, Billy talks to Aaron James Draplin, co-founder and CDO of Field Notes. Aaron talks about the power of starting something for the right reasons, the beauty and functionality of minimalism, and makes a case for why business should be simple.

36 MINMAY 14
Comments
Field Notes - Aaron James Draplin

Floyd - Kyle Hoff

On this episode of 'Making the Brand', Billy talks to Kyle Hoff, founder and CEO of Floyd. Floyd is a DTC furniture company based in Detroit, Michigan - they make thoughtful, beautifully crafted, affordable furniture. What started as a small Kickstarter campaign for modular table legs has since turned into a force to be reckoned with in the furniture world.

35 MINAPR 30
Comments
Floyd - Kyle Hoff

Latest Episodes

The James Brand - Ryan Coulter

In this episode, Billy interviews Ryan Coulter, founder of The James Brand. Ryan started building his now booming knife business while still working at Nike. He gives great context to the concept of bootstrapping, and dives into detail about his early days.

47 MINMAY 21
Comments
The James Brand - Ryan Coulter

Field Notes - Aaron James Draplin

In this episode of Making the Brand, Billy talks to Aaron James Draplin, co-founder and CDO of Field Notes. Aaron talks about the power of starting something for the right reasons, the beauty and functionality of minimalism, and makes a case for why business should be simple.

36 MINMAY 14
Comments
Field Notes - Aaron James Draplin

Floyd - Kyle Hoff

On this episode of 'Making the Brand', Billy talks to Kyle Hoff, founder and CEO of Floyd. Floyd is a DTC furniture company based in Detroit, Michigan - they make thoughtful, beautifully crafted, affordable furniture. What started as a small Kickstarter campaign for modular table legs has since turned into a force to be reckoned with in the furniture world.

35 MINAPR 30
Comments
Floyd - Kyle Hoff

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