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Stack and Flow

Stack and Flow

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Followers
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Stack and Flow
Stack and Flow

Stack and Flow

Stack and Flow

2
Followers
1
Plays
OVERVIEWEPISODESYOU MAY ALSO LIKE

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About Us

Dive deep into the best sales & marketing automation stacks with hosts John J. Wall of Marketing Over Coffee and Sean Zinsmeister of Infer.

Latest Episodes

Andrew Sumitani & Cody Lamens of TINYpulse - Leadership, Outbound First, and the Revenue Stack

In this episode Andrew and Cody talk about: Improving Corporate Culture Outbound Only Better Account Based Management

36 MIN2018 SEP 25
Comments
Andrew Sumitani & Cody Lamens of TINYpulse - Leadership, Outbound First, and the Revenue Stack

Jocelyn Brown, VP of Customer Success at Allocadia- Return on Intent, BI, and Attribution

In this episode Jocelyn talks about: Data supported decision making Why it's not about ROI Marketing performance management

41 MIN2018 SEP 9
Comments
Jocelyn Brown, VP of Customer Success at Allocadia- Return on Intent, BI, and Attribution

Scott Brinker, VP of Platform Infrastructure at Hubspot - China, Customer Ops, and Citizen Tech

In this episode Scott talks about: Martech in China The Martech 5000 Marketing Governance

27 MIN2018 AUG 17
Comments
Scott Brinker, VP of Platform Infrastructure at Hubspot - China, Customer Ops, and Citizen Tech

Greg Poirier, President at CloudKettle - Real AI, Marketing Data Warehouse, and Google Data Studio

In this episode Greg talks about: Using analytics to optimize your site for specific verticals and prospects Why Clearbit is leading the way in data enrichment The benefits of dealing with dozens of stacks

42 MIN2018 JUL 27
Comments
Greg Poirier, President at CloudKettle - Real AI, Marketing Data Warehouse, and Google Data Studio

Ryan Bonnici, CMO at G2Crowd - AI in Product Marketing, Marketing Internationally, Hacking Content

In this episode Ryan talks about: Where AI meets product marketing Why regional marketing is the best path to CMO Content marketing that's not journalism and generates huge returns

40 MIN2018 JUN 20
Comments
Ryan Bonnici, CMO at G2Crowd - AI in Product Marketing, Marketing Internationally, Hacking Content

Sam Usem of 3M - Digging Into The Data, Managing Massive Installs, and Staying Agile

In this episode Sam discusses: Getting marketing teams to understand the results from their tools The unique challenges of being the largest install for a SaaS vendor Using governance to hold the ship together while remaining agile

29 MIN2018 MAY 31
Comments
Sam Usem of 3M - Digging Into The Data, Managing Massive Installs, and Staying Agile

Raviv Turner of CaliberMind - Solving Attribution, ABM Failure, and Creating Data Heroes

In this episode Raviv talks about: Why ABM is doomed to fail just like predictive Getting scoring right by fixing the data problem The ultimate goal of orchestration

38 MIN2018 MAY 10
Comments
Raviv Turner of CaliberMind - Solving Attribution, ABM Failure, and Creating Data Heroes

Chris Mann, Product Manager & CEO at Large - Privacy, Global Blockchain, Future of the Feed

In this episode Chris covers: How the global nature of blockchain is changing development The problem of privacy and algorithms that use gamification What the feed of the future could look like

42 MIN2018 APR 25
Comments
Chris Mann, Product Manager & CEO at Large - Privacy, Global Blockchain, Future of the Feed

Amit Bendov of Gong - Call Analysis, The Science of Sales, and Unsupervised Learning

In this episode Amit Talks about: The role of data for the modern sales rep Processing voice and context Unsupervised learning in speech analysis

34 MIN2018 APR 11
Comments
Amit Bendov of Gong - Call Analysis, The Science of Sales, and Unsupervised Learning

J.J. Kardwell of Everstring - The Dirty Work of Data Quality & AI Enhanced Humans

In this episode J.J. Talks about: How accuracy is the key to avoiding things that get ugly when they scale Using controls to refine and improve instead of just pushing everything out the door Fit, Intent and Engagement to get to relevant data

40 MIN2018 MAR 28
Comments
J.J. Kardwell of Everstring - The Dirty Work of Data Quality & AI Enhanced Humans

Latest Episodes

Andrew Sumitani & Cody Lamens of TINYpulse - Leadership, Outbound First, and the Revenue Stack

In this episode Andrew and Cody talk about: Improving Corporate Culture Outbound Only Better Account Based Management

36 MIN2018 SEP 25
Comments
Andrew Sumitani & Cody Lamens of TINYpulse - Leadership, Outbound First, and the Revenue Stack

Jocelyn Brown, VP of Customer Success at Allocadia- Return on Intent, BI, and Attribution

In this episode Jocelyn talks about: Data supported decision making Why it's not about ROI Marketing performance management

41 MIN2018 SEP 9
Comments
Jocelyn Brown, VP of Customer Success at Allocadia- Return on Intent, BI, and Attribution

Scott Brinker, VP of Platform Infrastructure at Hubspot - China, Customer Ops, and Citizen Tech

In this episode Scott talks about: Martech in China The Martech 5000 Marketing Governance

27 MIN2018 AUG 17
Comments
Scott Brinker, VP of Platform Infrastructure at Hubspot - China, Customer Ops, and Citizen Tech

Greg Poirier, President at CloudKettle - Real AI, Marketing Data Warehouse, and Google Data Studio

In this episode Greg talks about: Using analytics to optimize your site for specific verticals and prospects Why Clearbit is leading the way in data enrichment The benefits of dealing with dozens of stacks

42 MIN2018 JUL 27
Comments
Greg Poirier, President at CloudKettle - Real AI, Marketing Data Warehouse, and Google Data Studio

Ryan Bonnici, CMO at G2Crowd - AI in Product Marketing, Marketing Internationally, Hacking Content

In this episode Ryan talks about: Where AI meets product marketing Why regional marketing is the best path to CMO Content marketing that's not journalism and generates huge returns

40 MIN2018 JUN 20
Comments
Ryan Bonnici, CMO at G2Crowd - AI in Product Marketing, Marketing Internationally, Hacking Content

Sam Usem of 3M - Digging Into The Data, Managing Massive Installs, and Staying Agile

In this episode Sam discusses: Getting marketing teams to understand the results from their tools The unique challenges of being the largest install for a SaaS vendor Using governance to hold the ship together while remaining agile

29 MIN2018 MAY 31
Comments
Sam Usem of 3M - Digging Into The Data, Managing Massive Installs, and Staying Agile

Raviv Turner of CaliberMind - Solving Attribution, ABM Failure, and Creating Data Heroes

In this episode Raviv talks about: Why ABM is doomed to fail just like predictive Getting scoring right by fixing the data problem The ultimate goal of orchestration

38 MIN2018 MAY 10
Comments
Raviv Turner of CaliberMind - Solving Attribution, ABM Failure, and Creating Data Heroes

Chris Mann, Product Manager & CEO at Large - Privacy, Global Blockchain, Future of the Feed

In this episode Chris covers: How the global nature of blockchain is changing development The problem of privacy and algorithms that use gamification What the feed of the future could look like

42 MIN2018 APR 25
Comments
Chris Mann, Product Manager & CEO at Large - Privacy, Global Blockchain, Future of the Feed

Amit Bendov of Gong - Call Analysis, The Science of Sales, and Unsupervised Learning

In this episode Amit Talks about: The role of data for the modern sales rep Processing voice and context Unsupervised learning in speech analysis

34 MIN2018 APR 11
Comments
Amit Bendov of Gong - Call Analysis, The Science of Sales, and Unsupervised Learning

J.J. Kardwell of Everstring - The Dirty Work of Data Quality & AI Enhanced Humans

In this episode J.J. Talks about: How accuracy is the key to avoiding things that get ugly when they scale Using controls to refine and improve instead of just pushing everything out the door Fit, Intent and Engagement to get to relevant data

40 MIN2018 MAR 28
Comments
J.J. Kardwell of Everstring - The Dirty Work of Data Quality & AI Enhanced Humans
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