title

Franchise Dojo - Weekly Franchise Sales Support

Zamon Kingi and Dr. Andreas Boettcher

0
Followers
0
Plays
Franchise Dojo - Weekly Franchise Sales Support
Franchise Dojo - Weekly Franchise Sales Support

Franchise Dojo - Weekly Franchise Sales Support

Zamon Kingi and Dr. Andreas Boettcher

0
Followers
0
Plays
OVERVIEWEPISODESYOU MAY ALSO LIKE

Details

About Us

Franchise Dojo is a weekly, 30 minute Franchise Sales Support podcast created for our community of Franchisee's, Franchisors and Franchise businesses world-wide. This podcast is designed to ACCELERATE franchisee revenue and franchisor royalties. INCREASE profits and DEMOLISH common sales support issues. It is real-world sales insights comprised of case-studies, strategies and tactics. Franchise Dojo is delivered every Monday in the form of live interviews, proven content and inspiration to jump-start your week. ACTIONABLE items designed to be duplicated and applied immediately. If your franchise business needs help with more sales and convenient, on demand proven sales training? Then step into the Dojo today!

Latest Episodes

11- Meet the Licensee- Kevin Jordan

Welcome back! This week we speak with Kevin Jordan. Owner of Red Point Marketing and a Licensee of the Duct Tape Marketing System. Kevin shares with us his story of how he got started and the trials and tribulations he's encountered of being a home-based licensee. What Kevin struggles with, what keeps him fired up about his business, the ah-hah moment when he knew this path was his and the Dojo question he puts to Andreas and Zamon. If your franchise business or license business experiences lengthy sales cycles and you are looking to shift gears and increase velocity in your sales, you must tune in to this episode. Dr.Andreas "peels the onion" layer by layer then drops some massive value bombs on Kevin's lap that immediately positions Kevin as the expert. The word for word phrasing Dr. A shares will quickly position you as a franchise expert in your market that will you'll soon have you eating your competition's lunch! As always, the content is here for you to go grab and apply toda...

37 MIN2014 NOV 10
Comments
11- Meet the Licensee- Kevin Jordan

10- Framework more sales

This week in the Franchise Dojo we explore a model that can cause a profound shift in conversions and profit in your franchise business if applied properly for 30 days. Step into the Dojo as we explore a framework you can own and apply today to achieve more control, more confidence, and more results in your franchise business. Today's show is all about results. If you are a home based franchisee looking to sell more and grow more, then, subscribe, tune in and “STEP into the Dojo!” www.franchisedojo.com

29 MIN2014 OCT 27
Comments
10- Framework more sales

9 - Meet the Franchisor - Jeff Cooke of Bark Busters Canada

In today’s show: Meet the Franchisor - Jeff Cooke of Bark Busters Canada. Listen in as Jeff shares his story about HOW he came to join Bark Busters, WHAT he loves about being a Franchisor and the attributes necessary to become a top performing home based franchisee. Jeff also steps into the DOJO for a powerful session with Dr.A on overcoming the toughest objection his franchisees face. If you have difficulty knowing what to say when a prospect says: "Let me check in with my husband and I'll get back to you." If you struggle to control this stalling tactic, then today's show is for YOU! Massive takeaways happen throughout, so tune in and step into the Dojo! IN THE SHOW 0:02:38.2 – How and when did your franchising journey begin? 0:04:16.6 – What attracted you to the Bark Busters franchise? 0:05:35.5 – What excites you being a franchisor? 0:06:36.3 – Why should someone consider a Bark Busters franchise? 0:09:47.4 – What happens when you get out of your comfort zone? 0:16:14.6 –...

36 MIN2014 OCT 13
Comments
9 - Meet the Franchisor - Jeff Cooke of Bark Busters Canada

8 - Meet the Franchisee - Brian Pisor of TapSnap.

In the show Brian shares with us his journey of HOW he got started with TapSnap, WHAT attracted him to this premier photo booth and photo entertainment brand and what Brian does to stay focused, motivated and committed to getting out into his market and closing deals. 0:01:22.8 – Why Brian chose TapSnap 0:01:54.9 – How and when did your franchise journey begin? 0:02:58.4 – What attracted you to the Tap Snap brand? 0:04:16.0 – What do you like most with the franchise model? 0:10:51.6 – How did you compartmentalize the sales struggle? 0:14:51.0 – What is it that franchisees struggle with in their business? 0:15:29.7 – Where did you find the best source of business leads and why? 0:19:10.1 – How important is ongoing sales training in terms of overcoming negative self-talk? 0:24:05.7 – What is the one thing that’s really exciting in your business right now? 0:28:27.8 – What is it that we need to do in order to get what you want? 0:28:51.7 – The Modern Franchise Lead Conversi...

40 MIN2014 OCT 6
Comments
8 - Meet the Franchisee - Brian Pisor of TapSnap.

7- Prospecting like Colombo

In this show, do you have a system for storing and tracking your leads? Is your system efficient? Are still using "old school" detective tools like a pad of paper and a pen? Outlook or Excel? If so, then listen up! 0:00:01.4 – Introduction 0:00:53.7 – How to quickly and cheaply find leads to your franchise business. 0:01:26.8 – How to prospect like Columbo. 0:02:32.4 – Marketing is the cornerstone of prospecting. 0:03:31.7 – 3 CRM Tools we like and recommend for small businesses 0:05:08.4 – Owning a business is busy. 0:05:51.7 – Do you use a CRM tool? 0:08:59.8 – Does social media play a big part in your franchise business. 0:16:01.9 – Outsourcing and how to hire and find a quality virtual assistant. 0:17:00.7 – End of audio

17 MIN2014 SEP 29
Comments
7- Prospecting like Colombo

6 - Prospecting Power

In Today's Show: EP06 "Prospecting Power" 0:00:34.2 – Introduction 0:01:04.9 – Prospecting 0:01:34.9 – 12 new certified trainers 0:02:23.8 – Sales Success Intensive 0:03:32.6 – Positioning and Prospecting is symbiotic 0:03:45.3 – What is the most important word in Prospecting? 0:04:18.8 – Why clarity is so important. 0:05:53.5 – It’s the Problem, the Need and the Goal. 0:07:56.8 – Be Proactive instead of Reactive. 0:08:45.5 – Is what I’m doing right now leading to a sale? 0:10:36.1 – Who are the centers of influence in your business community? 0:11:08.4 – What do you do to increase your conversion rate? 0:19:12.5 – The 7 characteristics of a poor prospect. 0:22:51.1 –Are you open to something new?. 0:22:58.7 – Evoke the Curiosity button. 0:23:16.8 –Why you must qualify and why it is the key to greater sales. 0:24:02.4 – The Fear of Rejection. 0:25:10.1 – Maintain a full pipeline of prospects. 0:26:22.6 – Don't pursue. Why we chase what evades us. 0:27:37.3 – Wh...

31 MIN2014 SEP 22
Comments
6 - Prospecting Power

5- Positioning

Today's show:What do organic strawberries and artisan cheeses have in common?They’re both sold (and bought) at outrageous prices. People happily walk over to Whole Foods and spend twice as much than at a normal grocery store. But why? The answer is found in "Positioning." 0:00:03.7 – Introduction 0:01:19.3 – It’s all about positioning. 0:01:28.6 – The Golden Triangle on Selling. 0:01:37.9 – Two Key questions to establish positioning in your customer’s mind. 0:04:29.9 – Everything in business today is about positioning. 0:04:33.8 – The battle for the customer’s mind. 0:05:41.3 – What’s good about a car ‘practically’? 0:07:36.0 – Why does the Rolls Royce cost 300% more than the BMW? 0:09:22.5 – What is the Rolls Royce of your franchise niche? 0:11:17.4 – Why do your customers care about you? 0:12:30.8 – Ask great business questions. 0:12:41.1 – It’s a process, it’s not a quick solution. 0:19:29.4 – How do the customers think about you and your business? 0:19:38.6...

34 MIN2014 SEP 15
Comments
5- Positioning

4- Sticker Shock

This week:Zamon and Dr. Andreas tackle a problem area for many franchise business owners."Price neurosis, delivering value and sticking to your price!"If you feel uncomfortable with your "price point" tune in as we discuss a situation with aBark Bustersfranchisee. Bark Busters is a successful world-wide Home Dog Training that works. Considered the "best of breed" of dog training franchises, Zamon and Andreas discuss how a Bark Busters franchisee can deliver value, overcome objections and command their price. These foundational tips and strategies can be applied to multiple service oriented franchise businesses immediately. 0:00:06.7 – Overcoming Price Resistance and Developing your Sales Plan. 0:03:15.7 – 3 powerful tools to overcome initial price resistance. 0:04:35.3 – Setting up all the questions in advance. 0:05:37.2 – Your price is a form of information. 0:06:13.4 – Do you have a price neurosis? 0:08:55.7 – Is Price your only concern? 0:09:14.7 – The 7 attributes aside f...

43 MIN2014 SEP 8
Comments
4- Sticker Shock

3 - Attitude

This week in the Franchise Dojo:"A is for ATTITUDE."Zamon and Dr. Andreas dive in and visit a powerful study conducted many years ago by one of the world's wealthiest men. This study reveals a surprising fact. A fact that can determine the difference between failure and success of any business venture. Tune in and see what you can do today to apply this powerful attribute to your work week and to your franchise business success! 0:01:38.3 – What do you do to get yourself back in the game?. 0:05:16.8 –Why frame control is the KEY. 0:07:02.0 – How to properly hit that emotional button. 0:07:25.2 – How attitude is critical to your success? 0:07:34.3 – What does success mean to you as an individual? 0:07:45.6 – What is success for you listener? 0:10:08.8 – What are you doing to inspire your family, inspire your business and your career? 0:13:13.1 – What weaknesses are in your game? 0:14:50.3 – What attributes would you like to see in your personal assistant? 0:15:06.5 – What i...

36 MIN2014 SEP 1
Comments
3 - Attitude

2- Your Sales Framework Part 2

In Today's Show - Episode 2 - Owning the framework. 0:01:46 – Why a franchise company would subscribe to Franchise Dojo?0:03:34 – The 9 Steps Sales Framework.0:03:58 – What happens with no framework?0:05:09 – Role Play.0:08:11 – Hawaiian Theme Party.0:08:37 – Quick Agenda.0:09:49 – What caught your eye?0:14:37 – Time factor.0:15:40 – What am I looking at in cost wise?0:18:51 – Close deal.0:19:02 – What’s the point?0:20:13 –What outcome do you speak to?0:20:25 – Modern Sales Landscape.0:20:53 – What’s the goal?0:23:17 – Where is that hot button?0:23:54 – Why the most powerful sale is no sale at all.0:26:11 – Where should my tone be?0:29:47 – What? My challenges are not unique.0:30:12 – One last tip.0:30:19 – Productivity tool- Shoeboxed!0:31:31 – Wrap up.

29 MIN2014 SEP 1
Comments
2- Your Sales Framework Part 2

Latest Episodes

11- Meet the Licensee- Kevin Jordan

Welcome back! This week we speak with Kevin Jordan. Owner of Red Point Marketing and a Licensee of the Duct Tape Marketing System. Kevin shares with us his story of how he got started and the trials and tribulations he's encountered of being a home-based licensee. What Kevin struggles with, what keeps him fired up about his business, the ah-hah moment when he knew this path was his and the Dojo question he puts to Andreas and Zamon. If your franchise business or license business experiences lengthy sales cycles and you are looking to shift gears and increase velocity in your sales, you must tune in to this episode. Dr.Andreas "peels the onion" layer by layer then drops some massive value bombs on Kevin's lap that immediately positions Kevin as the expert. The word for word phrasing Dr. A shares will quickly position you as a franchise expert in your market that will you'll soon have you eating your competition's lunch! As always, the content is here for you to go grab and apply toda...

37 MIN2014 NOV 10
Comments
11- Meet the Licensee- Kevin Jordan

10- Framework more sales

This week in the Franchise Dojo we explore a model that can cause a profound shift in conversions and profit in your franchise business if applied properly for 30 days. Step into the Dojo as we explore a framework you can own and apply today to achieve more control, more confidence, and more results in your franchise business. Today's show is all about results. If you are a home based franchisee looking to sell more and grow more, then, subscribe, tune in and “STEP into the Dojo!” www.franchisedojo.com

29 MIN2014 OCT 27
Comments
10- Framework more sales

9 - Meet the Franchisor - Jeff Cooke of Bark Busters Canada

In today’s show: Meet the Franchisor - Jeff Cooke of Bark Busters Canada. Listen in as Jeff shares his story about HOW he came to join Bark Busters, WHAT he loves about being a Franchisor and the attributes necessary to become a top performing home based franchisee. Jeff also steps into the DOJO for a powerful session with Dr.A on overcoming the toughest objection his franchisees face. If you have difficulty knowing what to say when a prospect says: "Let me check in with my husband and I'll get back to you." If you struggle to control this stalling tactic, then today's show is for YOU! Massive takeaways happen throughout, so tune in and step into the Dojo! IN THE SHOW 0:02:38.2 – How and when did your franchising journey begin? 0:04:16.6 – What attracted you to the Bark Busters franchise? 0:05:35.5 – What excites you being a franchisor? 0:06:36.3 – Why should someone consider a Bark Busters franchise? 0:09:47.4 – What happens when you get out of your comfort zone? 0:16:14.6 –...

36 MIN2014 OCT 13
Comments
9 - Meet the Franchisor - Jeff Cooke of Bark Busters Canada

8 - Meet the Franchisee - Brian Pisor of TapSnap.

In the show Brian shares with us his journey of HOW he got started with TapSnap, WHAT attracted him to this premier photo booth and photo entertainment brand and what Brian does to stay focused, motivated and committed to getting out into his market and closing deals. 0:01:22.8 – Why Brian chose TapSnap 0:01:54.9 – How and when did your franchise journey begin? 0:02:58.4 – What attracted you to the Tap Snap brand? 0:04:16.0 – What do you like most with the franchise model? 0:10:51.6 – How did you compartmentalize the sales struggle? 0:14:51.0 – What is it that franchisees struggle with in their business? 0:15:29.7 – Where did you find the best source of business leads and why? 0:19:10.1 – How important is ongoing sales training in terms of overcoming negative self-talk? 0:24:05.7 – What is the one thing that’s really exciting in your business right now? 0:28:27.8 – What is it that we need to do in order to get what you want? 0:28:51.7 – The Modern Franchise Lead Conversi...

40 MIN2014 OCT 6
Comments
8 - Meet the Franchisee - Brian Pisor of TapSnap.

7- Prospecting like Colombo

In this show, do you have a system for storing and tracking your leads? Is your system efficient? Are still using "old school" detective tools like a pad of paper and a pen? Outlook or Excel? If so, then listen up! 0:00:01.4 – Introduction 0:00:53.7 – How to quickly and cheaply find leads to your franchise business. 0:01:26.8 – How to prospect like Columbo. 0:02:32.4 – Marketing is the cornerstone of prospecting. 0:03:31.7 – 3 CRM Tools we like and recommend for small businesses 0:05:08.4 – Owning a business is busy. 0:05:51.7 – Do you use a CRM tool? 0:08:59.8 – Does social media play a big part in your franchise business. 0:16:01.9 – Outsourcing and how to hire and find a quality virtual assistant. 0:17:00.7 – End of audio

17 MIN2014 SEP 29
Comments
7- Prospecting like Colombo

6 - Prospecting Power

In Today's Show: EP06 "Prospecting Power" 0:00:34.2 – Introduction 0:01:04.9 – Prospecting 0:01:34.9 – 12 new certified trainers 0:02:23.8 – Sales Success Intensive 0:03:32.6 – Positioning and Prospecting is symbiotic 0:03:45.3 – What is the most important word in Prospecting? 0:04:18.8 – Why clarity is so important. 0:05:53.5 – It’s the Problem, the Need and the Goal. 0:07:56.8 – Be Proactive instead of Reactive. 0:08:45.5 – Is what I’m doing right now leading to a sale? 0:10:36.1 – Who are the centers of influence in your business community? 0:11:08.4 – What do you do to increase your conversion rate? 0:19:12.5 – The 7 characteristics of a poor prospect. 0:22:51.1 –Are you open to something new?. 0:22:58.7 – Evoke the Curiosity button. 0:23:16.8 –Why you must qualify and why it is the key to greater sales. 0:24:02.4 – The Fear of Rejection. 0:25:10.1 – Maintain a full pipeline of prospects. 0:26:22.6 – Don't pursue. Why we chase what evades us. 0:27:37.3 – Wh...

31 MIN2014 SEP 22
Comments
6 - Prospecting Power

5- Positioning

Today's show:What do organic strawberries and artisan cheeses have in common?They’re both sold (and bought) at outrageous prices. People happily walk over to Whole Foods and spend twice as much than at a normal grocery store. But why? The answer is found in "Positioning." 0:00:03.7 – Introduction 0:01:19.3 – It’s all about positioning. 0:01:28.6 – The Golden Triangle on Selling. 0:01:37.9 – Two Key questions to establish positioning in your customer’s mind. 0:04:29.9 – Everything in business today is about positioning. 0:04:33.8 – The battle for the customer’s mind. 0:05:41.3 – What’s good about a car ‘practically’? 0:07:36.0 – Why does the Rolls Royce cost 300% more than the BMW? 0:09:22.5 – What is the Rolls Royce of your franchise niche? 0:11:17.4 – Why do your customers care about you? 0:12:30.8 – Ask great business questions. 0:12:41.1 – It’s a process, it’s not a quick solution. 0:19:29.4 – How do the customers think about you and your business? 0:19:38.6...

34 MIN2014 SEP 15
Comments
5- Positioning

4- Sticker Shock

This week:Zamon and Dr. Andreas tackle a problem area for many franchise business owners."Price neurosis, delivering value and sticking to your price!"If you feel uncomfortable with your "price point" tune in as we discuss a situation with aBark Bustersfranchisee. Bark Busters is a successful world-wide Home Dog Training that works. Considered the "best of breed" of dog training franchises, Zamon and Andreas discuss how a Bark Busters franchisee can deliver value, overcome objections and command their price. These foundational tips and strategies can be applied to multiple service oriented franchise businesses immediately. 0:00:06.7 – Overcoming Price Resistance and Developing your Sales Plan. 0:03:15.7 – 3 powerful tools to overcome initial price resistance. 0:04:35.3 – Setting up all the questions in advance. 0:05:37.2 – Your price is a form of information. 0:06:13.4 – Do you have a price neurosis? 0:08:55.7 – Is Price your only concern? 0:09:14.7 – The 7 attributes aside f...

43 MIN2014 SEP 8
Comments
4- Sticker Shock

3 - Attitude

This week in the Franchise Dojo:"A is for ATTITUDE."Zamon and Dr. Andreas dive in and visit a powerful study conducted many years ago by one of the world's wealthiest men. This study reveals a surprising fact. A fact that can determine the difference between failure and success of any business venture. Tune in and see what you can do today to apply this powerful attribute to your work week and to your franchise business success! 0:01:38.3 – What do you do to get yourself back in the game?. 0:05:16.8 –Why frame control is the KEY. 0:07:02.0 – How to properly hit that emotional button. 0:07:25.2 – How attitude is critical to your success? 0:07:34.3 – What does success mean to you as an individual? 0:07:45.6 – What is success for you listener? 0:10:08.8 – What are you doing to inspire your family, inspire your business and your career? 0:13:13.1 – What weaknesses are in your game? 0:14:50.3 – What attributes would you like to see in your personal assistant? 0:15:06.5 – What i...

36 MIN2014 SEP 1
Comments
3 - Attitude

2- Your Sales Framework Part 2

In Today's Show - Episode 2 - Owning the framework. 0:01:46 – Why a franchise company would subscribe to Franchise Dojo?0:03:34 – The 9 Steps Sales Framework.0:03:58 – What happens with no framework?0:05:09 – Role Play.0:08:11 – Hawaiian Theme Party.0:08:37 – Quick Agenda.0:09:49 – What caught your eye?0:14:37 – Time factor.0:15:40 – What am I looking at in cost wise?0:18:51 – Close deal.0:19:02 – What’s the point?0:20:13 –What outcome do you speak to?0:20:25 – Modern Sales Landscape.0:20:53 – What’s the goal?0:23:17 – Where is that hot button?0:23:54 – Why the most powerful sale is no sale at all.0:26:11 – Where should my tone be?0:29:47 – What? My challenges are not unique.0:30:12 – One last tip.0:30:19 – Productivity tool- Shoeboxed!0:31:31 – Wrap up.

29 MIN2014 SEP 1
Comments
2- Your Sales Framework Part 2
hmly
himalayaプレミアムへようこそ聴き放題のオーディオブックをお楽しみください。