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LTB Podcast

Stuart Aitken

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LTB Podcast
LTB Podcast

LTB Podcast

Stuart Aitken

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About Us

The Lift the Bar Podcast is a place where personal trainers can gain education, insight and knowledge from other personal trainers. It's aim is to provide personal trainers with the know-how and inspiration to build the kind of career they want to build.Every week the show will feature interviews with fantastic guests who are at the top of their game in different areas specific to helping personal trainers.

Latest Episodes

Jason Leenaarts - Losing Clients, Free Lead Gen on Social Media & His New Book

EIn today's episode, I welcome back on Jason Leenaarts. Jason was a previous guest back in Nov 2018 on episode 142. He's a husband, father, gym owner, podcast host and one of the most genuine guys I know. In this episode, we discuss his new book called "a revolution a day", how he processes losing clients and why it is well worth your time as a personal trainer to post on social media about your clients. Timestamps [02.15] - How does Jason feel about being a personal trainer now he's been in the industry over 15 years? [04.19] - Where does he see his facility going in future? [8.24] - What he tends to see over the Christmas period in terms of retention and growth? [13.54] - Has he got better at dealing with client loss as the years have gone on? [21.09] - Why you need to find ambassadors for your business to increase word of mouth [26.39] - How he asks clients if it's ok to post on social media about them [33.39] - Why he rarely posts about himself but spends a lot of time posting about his clients [35.09] - Do any of his clients ever get jealous about being posted less often? [39.54] - Jason's new book [47.34] - What he wishes the fitness industry would do a better job of Find More About Jason: Jason's Site Jason's Podcast Jason's New Book Find Out More About LTB: Website Instagram Facebook

49 MIN4 d ago
Comments
Jason Leenaarts - Losing Clients, Free Lead Gen on Social Media & His New Book

Ross Stewart - Consistent Growth, KPIs & Marketing

EIn today's show, I welcome on Ross Stewart from Improve Glasgow to talk about his recent expansion to a bigger facility, how he's achieved consistent growth, important KPIs to track and some book recommendations. Ross has been on three times before (7,23,80) and is someone I always enjoy talking to. He started off running bootcamps in Glasgow before building a multiple trainer business in a commercial gym before now owning a near 200 member facility. Timestamps [2.22] - How Ross has consistently grown and improved his business over the last 10 years? [5.07] - How much of his success he puts down to the initial "grinding stage" he had? [7.15] - Where his desire to grow a business comes from? [18.37] - How many members is his gym working with now? [20.57] - How his new facility is going [22.32] - How he uses he uses his datafrom his key performance indicators (KPI) to make decisions [30.52] -Leads, conversions to memberships numbers [32.59] - Why he's put so much time into getting to seminars, meet-ups and building relationships with other trainers and business owners [37.22] - What his current marketing campaign looks like [40.52] - If he would recommend PTs do more offline based marketing? [46.22] - Reactivating lapsed members [48.43] - Book recommendations Find More About Ross: Improve Glasgow Website Instagram Find Out More About LTB: Website Instagram Facebook

51 MIN1 w ago
Comments
Ross Stewart - Consistent Growth, KPIs & Marketing

John O'Neil - Finding Mentors and Coaching Standards

In today's episode, I talk to John O'neil from Cressey Sports Performance (CSP). John has served as the Director of Performance at CSP since the summer of 2017. He returned to CSP after being a part of the first intern group at CSP-Florida during the fall of 2014. Over the past few years, John has coached people of all ages in New York City and New Jersey, as well as working as a high school baseball coach. In this episode, we discuss how to find mentors, why you need to set standards for your own coaching, tips that will make you a more effective coach and much more. Timestamps [1.53] - How John ended up getting an internship at Cressey Sports Performance [5.13] - What is it like working in an environment like CSP? [10.05] - How important mentors have been in his career [11.28] - How to find mentors? [23.13] - What you should do when you're not in your perfect job? [30.13] - How important is the human, connection side of coaching? [34.43] - What it was like when he first started as an intern in CSP [36.43] - What he wishes every single CSP intern knew about coaching [40.43] - Coaching and programming tips Find More About John: CSP Website Instagram Find Out More About LTB: Website Instagram Facebook

53 MIN2 w ago
Comments
John O'Neil - Finding Mentors and Coaching Standards

Lawrence Judd - You're Probably a Yoyo Marketer

EIn today's episode, I welcome on Lawrence Judd from Macros Inc. Lawrence is a good friend and someone I've wanted to have on the podcast for a while. I'm sure a few of you will know of him, and if not, you're in for a treat as one of his superpowers is distilling complicated topics into understandable and practical steps. We dive deep into marketing and talk about a definition for it, where personal trainers go wrong, companies who are doing it well, setting business goals for more effective marketing and why you're likely a yoyo marketer. Timestamps: [04.55] - what has happened to Lawrence's chemical engineering career and how he came into the fitness industry? [10.11] - how his degree in chemical engineering has aided his work in health and fitness [13.30] - what Lawrence means when he wrote "you're probably a yoyo marketer" in his LTB magazine piece [16.20] - does he think personal trainers have a knowledge or habit gap when it comes to marketing? [19.45] - how he explains marketing [24.00] - why it's so easy to forget about your customers when you get into running a business [26.18] - how marketing fits into running a business [29.20] - what companies he thinks are marketing their product/ service effectively [34.15] - where he sees personal trainers going wrong with their marketing? [38.54] - how to compare yourself to your competitors effectively [46.15] - relating yourservice to a fundamental human need [49.45] - why it's important to set clear business goals and how to set them Find More About Lawrence: Macros Inc Website Instagram Email - lawrence@macrosinc.net Find Out More About LTB: Website Instagram Facebook

62 MIN3 w ago
Comments
Lawrence Judd - You're Probably a Yoyo Marketer

Andrew Coates - Attending In-Person Events, Referrals & Using Social Media to Get Business

EAndrew Coates is anEdmonton, Canada based personal trainer who has been training clients for 9 years. He is a fitness writer and contributor toT-Nation and thewriter and co-host of The Fitness DevilPodcast. He is also theco-founder/organizer of The Evolve Canadian Strength Symposium. In this episode, we discuss whyyou should attend in-person fitness events, why one client can easily turn into ten and using social media to gain business. Timestamps: [04.36] - Why has he put so much time intoattendingdifferent fitness seminars and conferences? [14.33] - Does he think you can attend too many events? [16.58] - Does he do anything post-event to ensure he's applying what he's learning? [20.46] - How Andrew's career as a PT started? [27.13] - How his first client set off a chain of referrals [30.13] - Has he found that you getless "energy vampire" typeclients as the years go on? [40.35] - Why it's useful to question your own bullshit [42.56] - How many personal training sessions he tends to do per month [46.23] - What he's done to generate business [49.33] - Closing messages. Find More About Andrew: Website Podcast Find Out More About LTB: Website Instagram Facebook

56 MINNOV 11
Comments
Andrew Coates - Attending In-Person Events, Referrals & Using Social Media to Get Business

Fitness Industry Conversations w/ Alex - Where Can You Work as a Personal Trainer?

EIn this episode, I'm joined by Alex for another fitness industry conversational episode. We start by discussing where Alex would work if he had to go back to being a brand new PT and then get into a discussion around employed vs self-employed PT. Then we get into adiscussion about why you should aim to stick with and work through the tough situations rather than just deciding to get out right away. Timestamps: [5.42] - If Alex was a brand new personal trainer and he was deciding where to work, where would he choose? [12.37] - Should you move for a job in PT? [14.52] -Why working in a commercial gym can be a great place to start [23.37] - Why having many options for a career in fitness can be a hindrance rather than a help [25.52onwards] - Alex talks about how the more final a decision is the more chance we will begin to like it Find Out More About LTB: Website Instagram Facebook

44 MINNOV 5
Comments
Fitness Industry Conversations w/ Alex - Where Can You Work as a Personal Trainer?

Tom Hamilton - Session Management, Coaching Tips and Getting Your Clients Strong

On today's episode, I chat with Tom Hamilton. Tomhas been coaching for almost ten years, working with a wide range of clients from the gen pop to world record holders. He currently coaches at W10 in London, is the Head of Education at the IFBA and runs his own online coaching business.Tomhas also competed at both bodybuilding and powerlifting, with a highlight being winning the world drug-free powerlifting championships in 2016. In this episode, we discuss low hanging fruit trainers that you can add to their coaching tomorrow morning, how to programme and get your clients strong and dealing with serious injuries. It's one of those "take notes and get actioning some practical stuff" kinda episodes. Timestamps [4.11] - What does he wish he knew about programming back when he started? [7.26] - Why results don't have to mean getting a client stronger or seeing weight loss [10.37]- Low hanging fruit that trainers can fix that will make their lives easier when coaching and training clients [12.47] - How to be a more commanding coach when managing sessions [15.21]- When Tom noticed he had to start adapting and improving the way he coached people [19.06]- The importance of covering a variety of learning styles and a few other coaching tips [21.11]- How Tom thinks about getting clients strong from a programming standpoint [25.36]- Why do you increase intensity and decrease volume as training blocks progress? [29.28]- How and why he tests every 12 weeks [32.41]- Why you should vary the loads you programme for clients [34.51] - How he's dealt with overcoming some horrible injuries in the past [37.21]- How his injuries affected his identity as a personal trainer [39.58]- The importance of having mentors Find Out More About Tom: Website Instagram TheIFBA Find Out More About LTB: Website Instagram Facebook

43 MINOCT 29
Comments
Tom Hamilton - Session Management, Coaching Tips and Getting Your Clients Strong

Sally Moss - Business Coaching, Self-Doubt & Money Management

I always have such enjoyable conversations about business with Sally, who is a returning guest after her first appearance on episode 164. Her journey into now owning a facility is incredibly relatable and I always appreciate her honesty about thechallenges she's had. One of those challenges was how tough her first few years were, and how much she doubted herself and her business during that time. 99% of us go through that stage but we don't talk about it anywhere near as often as we should, so that's where we begin this podcast. We also discuss why managing your money is a huge part of business success as well as how she decided to she wanted to go into facility ownership. Timestamps: [03.05] - How Sally's business has progressed over the years [07.19] - Why she has had to be incredibly patient with business over the years [10.42] - Whywe need to have more discussions about the harder aspects of business [11.50] - Why Sallydecided to get a business coach [21.50] - Did she have a vision in her head for what she wanted her business to look like? [23.57] - Have her doubts reduced over time? [29.40] - What does she wish she had known about business? [29.50] - Money management and why this was a huge thing for Sally. [37.50] - How she has gone about making the decision about jumping into facility ownership. [45.20] - How much of her business is the gym going to take? Find Out More About Sally: Website Instagram Facebook Find Out More About LTB: Website Instagram Facebook

52 MINOCT 21
Comments
Sally Moss - Business Coaching, Self-Doubt & Money Management

Chris Burgess, Mark Fisher & Pete Dupuis - Becoming a Better Public Speaker

On today's episode, I talk to LTB's head honcho Chris Burgess, Mark Fisher from Mark Fisher Fitness and Business for Unicorns and Pete Dupuis from Petedupuis.com and Cressey Sports Performance about their experiences with public speaking. We cover what their first time on stage was like, how they prepare, dealing with nerves, audience engagement and much more. Timestamps: (02.30) - What each of the guests first professional public speaking appearances were like. (09.06) - Why speaking about subjects you truly care about and have experience with is so important. (11.35) - How Mark approaches preparation for his speaking engagements. (12.31) - Why Chrisdecided to get a public speaking coach. (19.46) - How Pete deals with nerves. (21.01) - How Mark deals with nerves. (26.17) - How Chris deals with nerves. (29.56) - Why being nervous is actually a compliment to your audience. (36.56) - Engagement and interaction tips. (45.31) - Why taking a class or getting a coach can be a huge help for improving public speaking. (46.26) - Why Pete studies the most-watched Ted talks as part of his preparation. Find Out More About The Guests: Mark Fisher Pete Dupuis Find Out More About LTB: Website Instagram Facebook

51 MINOCT 15
Comments
Chris Burgess, Mark Fisher & Pete Dupuis - Becoming a Better Public Speaker

Dr. John Berardi - Building a Sustainable and Enjoyable Career in Health and Fitness

EIn today's episode, Stuart interviews Dr. John Berardi.Johnis a Canadian-American entrepreneur best known as the co-founder of Precision Nutrition, the world’s largest nutrition coaching, education, and software company. He's also the founder of Change Maker Academy, devoted to helping would-be changemakers turn their passion for health and fitness into a powerful purpose and a wildly successful career.Over the last 15 years, he's advised Apple, Equinox and Nike as well as the San Antonio Spurs, US Open Champ Sloane Stephens, and 2-division UFC Champ Georges St. Pierre. He's also been named one of the 20 smartest coaches in the world and 100 most influential people in health and fitness. We cover creating a career in the fitness industry, work: life balance, growing your reputation, marketing and much much more. Timestamps: (2.27) What it's like for JB reflecting on the career he's had so far. (6.40) Has not having a 5/10 year plan meant he's struggled to fully commit himself to things? (10.01) How he balanced putting family firstwhilst also pushing on with the growth of Precision Nutrition. (27.00) Does he think you have to have a "grinding" phase to become successful? (35.18) How to make sense of the career direction you would like to go in. (46.00) The T-shaped learning model and how you can apply it to your career. (48.30) If we took away all of his connections and reputation, how he would he approach a career in health and fitness? (50.10) How to build a reputation. (1.08.40) How PN content machine works and why it probably doesn't apply to you. (1.13.25) Separating career from entrepreneurship (1.17.13) Where you can find out more about JB's work and get a free chapter from his new book coming out in November 2019. (1.20.46) The thinking aloud strategy and how it helped him create his book. Find Out More About LTB: Website Instagram Facebook Change Maker Book Discount Codes: Change Maker will be officially released on November 5th, 2019. But if you pre-order now, before its official release, you'll get one of the first copies, save 10%, and receive a special bonus package.Even more, you’ll get the chance to win over $100,000 in free education from some of the best companies in the health and fitness industry. Here's how. STEP 1: PRE-ORDER CHANGE MAKER NOW AND SAVE 10%Pick your location and click the corresponding link to pre-order Change Maker. You'll automatically save 10%. USA: Click here to pre-order and save 10%https://www.amazon.com/Change-Maker-Passion-Powerful-Successful/dp/1948836556 Coupon code to use at checkout: 10GNCM CANADA: Click here to pre-order, save 10%, and get free intl shippinghttps://www.bookdepository.com/Change-Maker-John-Berardi/9781948836555Coupon code: none required INTERNATIONAL: Click here to pre-order, save 10%, and get free intl shippinghttps://www.bookdepository.com/Change-Maker-John-Berardi/9781948836555Coupon code: none required STEP 2: SEND YOUR RECEIPT, GET YOUR BONUSESOnce you pre-order Change Maker, send your receipt tobookreceipts@changemakeracademy.com. You'll get instant access to your bonus package which includes more than 50 templates, scripts, activities, worksheets, and summary pages to help you with your business, coaching, and reputation. STEP 3: SMILE AND GET READY TO ACCOMPLISH BIG THINGSWith Change Maker and Dr.Berardi's expert help, you'll learn how to create a successful career—on your own terms.

83 MINOCT 8
Comments
Dr. John Berardi - Building a Sustainable and Enjoyable Career in Health and Fitness

Latest Episodes

Jason Leenaarts - Losing Clients, Free Lead Gen on Social Media & His New Book

EIn today's episode, I welcome back on Jason Leenaarts. Jason was a previous guest back in Nov 2018 on episode 142. He's a husband, father, gym owner, podcast host and one of the most genuine guys I know. In this episode, we discuss his new book called "a revolution a day", how he processes losing clients and why it is well worth your time as a personal trainer to post on social media about your clients. Timestamps [02.15] - How does Jason feel about being a personal trainer now he's been in the industry over 15 years? [04.19] - Where does he see his facility going in future? [8.24] - What he tends to see over the Christmas period in terms of retention and growth? [13.54] - Has he got better at dealing with client loss as the years have gone on? [21.09] - Why you need to find ambassadors for your business to increase word of mouth [26.39] - How he asks clients if it's ok to post on social media about them [33.39] - Why he rarely posts about himself but spends a lot of time posting about his clients [35.09] - Do any of his clients ever get jealous about being posted less often? [39.54] - Jason's new book [47.34] - What he wishes the fitness industry would do a better job of Find More About Jason: Jason's Site Jason's Podcast Jason's New Book Find Out More About LTB: Website Instagram Facebook

49 MIN4 d ago
Comments
Jason Leenaarts - Losing Clients, Free Lead Gen on Social Media & His New Book

Ross Stewart - Consistent Growth, KPIs & Marketing

EIn today's show, I welcome on Ross Stewart from Improve Glasgow to talk about his recent expansion to a bigger facility, how he's achieved consistent growth, important KPIs to track and some book recommendations. Ross has been on three times before (7,23,80) and is someone I always enjoy talking to. He started off running bootcamps in Glasgow before building a multiple trainer business in a commercial gym before now owning a near 200 member facility. Timestamps [2.22] - How Ross has consistently grown and improved his business over the last 10 years? [5.07] - How much of his success he puts down to the initial "grinding stage" he had? [7.15] - Where his desire to grow a business comes from? [18.37] - How many members is his gym working with now? [20.57] - How his new facility is going [22.32] - How he uses he uses his datafrom his key performance indicators (KPI) to make decisions [30.52] -Leads, conversions to memberships numbers [32.59] - Why he's put so much time into getting to seminars, meet-ups and building relationships with other trainers and business owners [37.22] - What his current marketing campaign looks like [40.52] - If he would recommend PTs do more offline based marketing? [46.22] - Reactivating lapsed members [48.43] - Book recommendations Find More About Ross: Improve Glasgow Website Instagram Find Out More About LTB: Website Instagram Facebook

51 MIN1 w ago
Comments
Ross Stewart - Consistent Growth, KPIs & Marketing

John O'Neil - Finding Mentors and Coaching Standards

In today's episode, I talk to John O'neil from Cressey Sports Performance (CSP). John has served as the Director of Performance at CSP since the summer of 2017. He returned to CSP after being a part of the first intern group at CSP-Florida during the fall of 2014. Over the past few years, John has coached people of all ages in New York City and New Jersey, as well as working as a high school baseball coach. In this episode, we discuss how to find mentors, why you need to set standards for your own coaching, tips that will make you a more effective coach and much more. Timestamps [1.53] - How John ended up getting an internship at Cressey Sports Performance [5.13] - What is it like working in an environment like CSP? [10.05] - How important mentors have been in his career [11.28] - How to find mentors? [23.13] - What you should do when you're not in your perfect job? [30.13] - How important is the human, connection side of coaching? [34.43] - What it was like when he first started as an intern in CSP [36.43] - What he wishes every single CSP intern knew about coaching [40.43] - Coaching and programming tips Find More About John: CSP Website Instagram Find Out More About LTB: Website Instagram Facebook

53 MIN2 w ago
Comments
John O'Neil - Finding Mentors and Coaching Standards

Lawrence Judd - You're Probably a Yoyo Marketer

EIn today's episode, I welcome on Lawrence Judd from Macros Inc. Lawrence is a good friend and someone I've wanted to have on the podcast for a while. I'm sure a few of you will know of him, and if not, you're in for a treat as one of his superpowers is distilling complicated topics into understandable and practical steps. We dive deep into marketing and talk about a definition for it, where personal trainers go wrong, companies who are doing it well, setting business goals for more effective marketing and why you're likely a yoyo marketer. Timestamps: [04.55] - what has happened to Lawrence's chemical engineering career and how he came into the fitness industry? [10.11] - how his degree in chemical engineering has aided his work in health and fitness [13.30] - what Lawrence means when he wrote "you're probably a yoyo marketer" in his LTB magazine piece [16.20] - does he think personal trainers have a knowledge or habit gap when it comes to marketing? [19.45] - how he explains marketing [24.00] - why it's so easy to forget about your customers when you get into running a business [26.18] - how marketing fits into running a business [29.20] - what companies he thinks are marketing their product/ service effectively [34.15] - where he sees personal trainers going wrong with their marketing? [38.54] - how to compare yourself to your competitors effectively [46.15] - relating yourservice to a fundamental human need [49.45] - why it's important to set clear business goals and how to set them Find More About Lawrence: Macros Inc Website Instagram Email - lawrence@macrosinc.net Find Out More About LTB: Website Instagram Facebook

62 MIN3 w ago
Comments
Lawrence Judd - You're Probably a Yoyo Marketer

Andrew Coates - Attending In-Person Events, Referrals & Using Social Media to Get Business

EAndrew Coates is anEdmonton, Canada based personal trainer who has been training clients for 9 years. He is a fitness writer and contributor toT-Nation and thewriter and co-host of The Fitness DevilPodcast. He is also theco-founder/organizer of The Evolve Canadian Strength Symposium. In this episode, we discuss whyyou should attend in-person fitness events, why one client can easily turn into ten and using social media to gain business. Timestamps: [04.36] - Why has he put so much time intoattendingdifferent fitness seminars and conferences? [14.33] - Does he think you can attend too many events? [16.58] - Does he do anything post-event to ensure he's applying what he's learning? [20.46] - How Andrew's career as a PT started? [27.13] - How his first client set off a chain of referrals [30.13] - Has he found that you getless "energy vampire" typeclients as the years go on? [40.35] - Why it's useful to question your own bullshit [42.56] - How many personal training sessions he tends to do per month [46.23] - What he's done to generate business [49.33] - Closing messages. Find More About Andrew: Website Podcast Find Out More About LTB: Website Instagram Facebook

56 MINNOV 11
Comments
Andrew Coates - Attending In-Person Events, Referrals & Using Social Media to Get Business

Fitness Industry Conversations w/ Alex - Where Can You Work as a Personal Trainer?

EIn this episode, I'm joined by Alex for another fitness industry conversational episode. We start by discussing where Alex would work if he had to go back to being a brand new PT and then get into a discussion around employed vs self-employed PT. Then we get into adiscussion about why you should aim to stick with and work through the tough situations rather than just deciding to get out right away. Timestamps: [5.42] - If Alex was a brand new personal trainer and he was deciding where to work, where would he choose? [12.37] - Should you move for a job in PT? [14.52] -Why working in a commercial gym can be a great place to start [23.37] - Why having many options for a career in fitness can be a hindrance rather than a help [25.52onwards] - Alex talks about how the more final a decision is the more chance we will begin to like it Find Out More About LTB: Website Instagram Facebook

44 MINNOV 5
Comments
Fitness Industry Conversations w/ Alex - Where Can You Work as a Personal Trainer?

Tom Hamilton - Session Management, Coaching Tips and Getting Your Clients Strong

On today's episode, I chat with Tom Hamilton. Tomhas been coaching for almost ten years, working with a wide range of clients from the gen pop to world record holders. He currently coaches at W10 in London, is the Head of Education at the IFBA and runs his own online coaching business.Tomhas also competed at both bodybuilding and powerlifting, with a highlight being winning the world drug-free powerlifting championships in 2016. In this episode, we discuss low hanging fruit trainers that you can add to their coaching tomorrow morning, how to programme and get your clients strong and dealing with serious injuries. It's one of those "take notes and get actioning some practical stuff" kinda episodes. Timestamps [4.11] - What does he wish he knew about programming back when he started? [7.26] - Why results don't have to mean getting a client stronger or seeing weight loss [10.37]- Low hanging fruit that trainers can fix that will make their lives easier when coaching and training clients [12.47] - How to be a more commanding coach when managing sessions [15.21]- When Tom noticed he had to start adapting and improving the way he coached people [19.06]- The importance of covering a variety of learning styles and a few other coaching tips [21.11]- How Tom thinks about getting clients strong from a programming standpoint [25.36]- Why do you increase intensity and decrease volume as training blocks progress? [29.28]- How and why he tests every 12 weeks [32.41]- Why you should vary the loads you programme for clients [34.51] - How he's dealt with overcoming some horrible injuries in the past [37.21]- How his injuries affected his identity as a personal trainer [39.58]- The importance of having mentors Find Out More About Tom: Website Instagram TheIFBA Find Out More About LTB: Website Instagram Facebook

43 MINOCT 29
Comments
Tom Hamilton - Session Management, Coaching Tips and Getting Your Clients Strong

Sally Moss - Business Coaching, Self-Doubt & Money Management

I always have such enjoyable conversations about business with Sally, who is a returning guest after her first appearance on episode 164. Her journey into now owning a facility is incredibly relatable and I always appreciate her honesty about thechallenges she's had. One of those challenges was how tough her first few years were, and how much she doubted herself and her business during that time. 99% of us go through that stage but we don't talk about it anywhere near as often as we should, so that's where we begin this podcast. We also discuss why managing your money is a huge part of business success as well as how she decided to she wanted to go into facility ownership. Timestamps: [03.05] - How Sally's business has progressed over the years [07.19] - Why she has had to be incredibly patient with business over the years [10.42] - Whywe need to have more discussions about the harder aspects of business [11.50] - Why Sallydecided to get a business coach [21.50] - Did she have a vision in her head for what she wanted her business to look like? [23.57] - Have her doubts reduced over time? [29.40] - What does she wish she had known about business? [29.50] - Money management and why this was a huge thing for Sally. [37.50] - How she has gone about making the decision about jumping into facility ownership. [45.20] - How much of her business is the gym going to take? Find Out More About Sally: Website Instagram Facebook Find Out More About LTB: Website Instagram Facebook

52 MINOCT 21
Comments
Sally Moss - Business Coaching, Self-Doubt & Money Management

Chris Burgess, Mark Fisher & Pete Dupuis - Becoming a Better Public Speaker

On today's episode, I talk to LTB's head honcho Chris Burgess, Mark Fisher from Mark Fisher Fitness and Business for Unicorns and Pete Dupuis from Petedupuis.com and Cressey Sports Performance about their experiences with public speaking. We cover what their first time on stage was like, how they prepare, dealing with nerves, audience engagement and much more. Timestamps: (02.30) - What each of the guests first professional public speaking appearances were like. (09.06) - Why speaking about subjects you truly care about and have experience with is so important. (11.35) - How Mark approaches preparation for his speaking engagements. (12.31) - Why Chrisdecided to get a public speaking coach. (19.46) - How Pete deals with nerves. (21.01) - How Mark deals with nerves. (26.17) - How Chris deals with nerves. (29.56) - Why being nervous is actually a compliment to your audience. (36.56) - Engagement and interaction tips. (45.31) - Why taking a class or getting a coach can be a huge help for improving public speaking. (46.26) - Why Pete studies the most-watched Ted talks as part of his preparation. Find Out More About The Guests: Mark Fisher Pete Dupuis Find Out More About LTB: Website Instagram Facebook

51 MINOCT 15
Comments
Chris Burgess, Mark Fisher & Pete Dupuis - Becoming a Better Public Speaker

Dr. John Berardi - Building a Sustainable and Enjoyable Career in Health and Fitness

EIn today's episode, Stuart interviews Dr. John Berardi.Johnis a Canadian-American entrepreneur best known as the co-founder of Precision Nutrition, the world’s largest nutrition coaching, education, and software company. He's also the founder of Change Maker Academy, devoted to helping would-be changemakers turn their passion for health and fitness into a powerful purpose and a wildly successful career.Over the last 15 years, he's advised Apple, Equinox and Nike as well as the San Antonio Spurs, US Open Champ Sloane Stephens, and 2-division UFC Champ Georges St. Pierre. He's also been named one of the 20 smartest coaches in the world and 100 most influential people in health and fitness. We cover creating a career in the fitness industry, work: life balance, growing your reputation, marketing and much much more. Timestamps: (2.27) What it's like for JB reflecting on the career he's had so far. (6.40) Has not having a 5/10 year plan meant he's struggled to fully commit himself to things? (10.01) How he balanced putting family firstwhilst also pushing on with the growth of Precision Nutrition. (27.00) Does he think you have to have a "grinding" phase to become successful? (35.18) How to make sense of the career direction you would like to go in. (46.00) The T-shaped learning model and how you can apply it to your career. (48.30) If we took away all of his connections and reputation, how he would he approach a career in health and fitness? (50.10) How to build a reputation. (1.08.40) How PN content machine works and why it probably doesn't apply to you. (1.13.25) Separating career from entrepreneurship (1.17.13) Where you can find out more about JB's work and get a free chapter from his new book coming out in November 2019. (1.20.46) The thinking aloud strategy and how it helped him create his book. Find Out More About LTB: Website Instagram Facebook Change Maker Book Discount Codes: Change Maker will be officially released on November 5th, 2019. But if you pre-order now, before its official release, you'll get one of the first copies, save 10%, and receive a special bonus package.Even more, you’ll get the chance to win over $100,000 in free education from some of the best companies in the health and fitness industry. Here's how. STEP 1: PRE-ORDER CHANGE MAKER NOW AND SAVE 10%Pick your location and click the corresponding link to pre-order Change Maker. You'll automatically save 10%. USA: Click here to pre-order and save 10%https://www.amazon.com/Change-Maker-Passion-Powerful-Successful/dp/1948836556 Coupon code to use at checkout: 10GNCM CANADA: Click here to pre-order, save 10%, and get free intl shippinghttps://www.bookdepository.com/Change-Maker-John-Berardi/9781948836555Coupon code: none required INTERNATIONAL: Click here to pre-order, save 10%, and get free intl shippinghttps://www.bookdepository.com/Change-Maker-John-Berardi/9781948836555Coupon code: none required STEP 2: SEND YOUR RECEIPT, GET YOUR BONUSESOnce you pre-order Change Maker, send your receipt tobookreceipts@changemakeracademy.com. You'll get instant access to your bonus package which includes more than 50 templates, scripts, activities, worksheets, and summary pages to help you with your business, coaching, and reputation. STEP 3: SMILE AND GET READY TO ACCOMPLISH BIG THINGSWith Change Maker and Dr.Berardi's expert help, you'll learn how to create a successful career—on your own terms.

83 MINOCT 8
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Dr. John Berardi - Building a Sustainable and Enjoyable Career in Health and Fitness
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