title

Retail management and marketing - for iPod/iPhone

The Open University

0
Followers
0
Plays
Retail management and marketing - for iPod/iPhone
Retail management and marketing - for iPod/iPhone

Retail management and marketing - for iPod/iPhone

The Open University

0
Followers
0
Plays
OVERVIEWEPISODESYOU MAY ALSO LIKE

Details

About Us

How do retailers decide where to locate new stores? Why do consumers behave in a particular manner? How does a frozen pea get from harvest to a supermarket freezer? How do independent and online businesses compete with high street chains? These are just some of the many questions answered throughout this collection of video material that looks in depth at the dynamic and innovative retail industry, and what the future might have in store for retailers and businesses alike. Store operations, globalisation, ethics, supply chains and retail environments are some other areas which are explored, while industry experts discuss the influence and power of the internet as a marketing and distribution tool.This material forms part of The Open University course B122 An introduction to retail management and marketing.

Latest Episodes

the END

Latest Episodes

the END
hmly
himalayaプレミアムへようこそ聴き放題のオーディオブックをお楽しみください。