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Amplifier Podcast

Amplifier Podcast

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Amplifier Podcast
Amplifier Podcast

Amplifier Podcast

Amplifier Podcast

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About Us

Do you market events or venues? Do you want to learn more but don't have time to do it? Introducing The Amplifier Event Marketing Podcast, your chance to listen in on a “no holds barred” conversation about marketing events and venues from the best in the business. Our goal is to educate, inspire and entertain you, while you hear straight talk from our guests about what works and what doesn’t when trying to pump up the volume for your event or venue. And unlike most conferences or webinars, you can choose what you want, when you want it. Make the most of your downtime with The Amplifier Event Marketing Podcast.

Latest Episodes

Mary Pinak, Community Events Manager for the City of West Palm Beach, Flordia

Listen to the NEW Amplifier Event Marketing Podcast – Feel the warmth as you join Kendra Wright in a conversation with Mary Pinak, Community Events Manager for the City of West Palm Beach, FL – where she organizes 150 successful events per year!!!

21 MIN2015 MAR 19
Comments
Mary Pinak, Community Events Manager for the City of West Palm Beach, Flordia

JerryHammer, Executive VP and GM of Minnesota State Fair

Feel as if you were walking and enjoying the sights, sounds and tastes of the “neighborhoods” of the Minnesota State Fair as you listen to Jerry talk about its impressive history. During its run time each year, the equivalent of approximately 40% of the population of the State of Minnesota attends this fair! Find out how Jerry views his job as the fair’s steward and how he and his team keep it relevant and successful after over 150 years!

34 MIN2015 FEB 21
Comments
JerryHammer, Executive VP and GM of Minnesota State Fair

Dave Snowden, CEO of Triangle Talent, Inc., on Maximizing Entertainment Dollars

Dave Snowden, CEO of Triangle Talent, Inc., has produced entertainment events in 38 states. In 2006, he led a team to produce the Closing Ceremonies of the “World Equestrian Games” in Aachen, Germany. The Ceremonies were viewed live by over 40,000 people with it televised in over 35 countries as well as on NBC in the United States. He purchases major headline entertainment for 19 State Fairs, consults major corporations for events and activities. Dave is Past Chairman of the Kentucky Derby Festival, Past Chairman for 12 years of the Louisville Convention and Visitors Bureau, Past Board Member of Country Music Association, and Past City Councilman for City of Jeffersontown, KY for 8 years. He is presently Chairman of KEMI, “Kentucky Employers Mutual Insurance Company” and Vice President of East Kentucky Foods, Winchester, KY. Dave began his career in Radio and Journalism and has also served on the board of the Country Music Awards! Join Kendra in an informative, honest and down-t...

42 MIN2015 JAN 20
Comments
Dave Snowden, CEO of Triangle Talent, Inc., on Maximizing Entertainment Dollars

Karen Purves, International Speaker & Owner of Innovative Impact

Listen to the NEW Amplifier Event Marketing Podcast - Join Kendra Wright in a fascinating conversation with Karen Purves about the little things that make a BIG difference in all our communications. Be prepared to hit the pause button to take notes!

53 MIN2015 JAN 8
Comments
Karen Purves, International Speaker & Owner of Innovative Impact

Scott Ferguson, President & CEO of Trade Centre Limited (TCL)

Join Kendra Wright as she speaks with Scott Ferguson of Halifax, Nova Scotia about achieving success in the event and venue industry. Discover his approach to managing and balancing the event mix at the newly named Scotiabank Centre. For Scott, it all boils down to one basic concept which is the reason for its very existence!

12 MIN2014 DEC 13
Comments
Scott Ferguson, President & CEO of Trade Centre Limited (TCL)

Amplifier Extra: Planning for the New Year

For this week's episode of the Amplifier Podcast, Kendra put together another “Amplifier Extra,” an entire episode devoted to one topic we think our audience will find valuable: planning for the new year. Kendra shares the strategy employed by her company, Saffire Events, for this process and how her team will be getting a jump start on 2015 by setting “SMART” goals and objectives! In 15 minutes, you will be inspired to begin your own planning process, armed with enthusiasm and a few key tools that Kendra shares from the Saffire files!

12 MIN2014 DEC 4
Comments
Amplifier Extra: Planning for the New Year

JeanMcFaddin, Owner of McFaddin Associates and former Macy’s East Senior Vice President

Join a fascinating discussion with Jean McFaddin, past producer of the Macy's Thanksgiving Day Parade, as she shares the story of how she re-built the parade from a “sad” event to the spectacular and iconic one that nearly 50 million people watch each year. Listen also as she talks about other, complimentary “events within the event.” These are so important and enjoyable as they build on and contribute to the success of a “Main Event.” Sometimes, as Jean can attest, these become iconic on their own!

42 MIN2014 NOV 14
Comments
JeanMcFaddin, Owner of McFaddin Associates and former Macy’s East Senior Vice President

Bruce Erley, President & CEO, Creative Strategies Group

Bruce Erley, who admits to being an “institution” at IFEA conventions, shares some of his extensive expertise in the field of event sponsorship and marketing. Garnered over a 40-year career, Bruce’s knowledge and understanding is invaluable to anyone tasked with the often-dreaded job of “selling” sponsorships. Want to feel empowered and confident when approaching a potential sponsor? Then you must listen to this episode – probably more than once!

34 MIN2014 NOV 5
Comments
Bruce Erley, President & CEO, Creative Strategies Group

Amplifier Extra: How to Improve Your Photography

This episode is an Amplifier Extra, an entire episode devoted to one topic we think our audience will find valuable: photography. Listen and prepare to be educated as Kendra Wright shares 6 tips on how to make your photography the best it can be. She even gives a a step-by-step tutorial through one of her favorite apps for making it a “snap!”

24 MIN2014 OCT 16
Comments
Amplifier Extra: How to Improve Your Photography

Ali Putnam - Media and Community Relations Manager for Circuit of the Americas

In this episode, Ali Putnam gives a sneak peek into one of the hottest new venues in the country, Circuit of The Americas, or COTA, in Austin, Texas. COTA is more than a racetrack – it is the only purpose-built facility in the U.S. to host the FORMULA 1 UNITED STATES GRAND PRIX through 2021 and V8 SUPERCARS from 2013-2018. It is also home to the Austin360 Ampitheater, hosting world-class concerts and other spectacular shows. Join us as Ali talks about this brand-new venue, how it immediately became a destination for fans all over the world, and what she and her team do to keep it all running smoothly!

27 MIN2014 AUG 10
Comments
Ali Putnam - Media and Community Relations Manager for Circuit of the Americas

Latest Episodes

Mary Pinak, Community Events Manager for the City of West Palm Beach, Flordia

Listen to the NEW Amplifier Event Marketing Podcast – Feel the warmth as you join Kendra Wright in a conversation with Mary Pinak, Community Events Manager for the City of West Palm Beach, FL – where she organizes 150 successful events per year!!!

21 MIN2015 MAR 19
Comments
Mary Pinak, Community Events Manager for the City of West Palm Beach, Flordia

JerryHammer, Executive VP and GM of Minnesota State Fair

Feel as if you were walking and enjoying the sights, sounds and tastes of the “neighborhoods” of the Minnesota State Fair as you listen to Jerry talk about its impressive history. During its run time each year, the equivalent of approximately 40% of the population of the State of Minnesota attends this fair! Find out how Jerry views his job as the fair’s steward and how he and his team keep it relevant and successful after over 150 years!

34 MIN2015 FEB 21
Comments
JerryHammer, Executive VP and GM of Minnesota State Fair

Dave Snowden, CEO of Triangle Talent, Inc., on Maximizing Entertainment Dollars

Dave Snowden, CEO of Triangle Talent, Inc., has produced entertainment events in 38 states. In 2006, he led a team to produce the Closing Ceremonies of the “World Equestrian Games” in Aachen, Germany. The Ceremonies were viewed live by over 40,000 people with it televised in over 35 countries as well as on NBC in the United States. He purchases major headline entertainment for 19 State Fairs, consults major corporations for events and activities. Dave is Past Chairman of the Kentucky Derby Festival, Past Chairman for 12 years of the Louisville Convention and Visitors Bureau, Past Board Member of Country Music Association, and Past City Councilman for City of Jeffersontown, KY for 8 years. He is presently Chairman of KEMI, “Kentucky Employers Mutual Insurance Company” and Vice President of East Kentucky Foods, Winchester, KY. Dave began his career in Radio and Journalism and has also served on the board of the Country Music Awards! Join Kendra in an informative, honest and down-t...

42 MIN2015 JAN 20
Comments
Dave Snowden, CEO of Triangle Talent, Inc., on Maximizing Entertainment Dollars

Karen Purves, International Speaker & Owner of Innovative Impact

Listen to the NEW Amplifier Event Marketing Podcast - Join Kendra Wright in a fascinating conversation with Karen Purves about the little things that make a BIG difference in all our communications. Be prepared to hit the pause button to take notes!

53 MIN2015 JAN 8
Comments
Karen Purves, International Speaker & Owner of Innovative Impact

Scott Ferguson, President & CEO of Trade Centre Limited (TCL)

Join Kendra Wright as she speaks with Scott Ferguson of Halifax, Nova Scotia about achieving success in the event and venue industry. Discover his approach to managing and balancing the event mix at the newly named Scotiabank Centre. For Scott, it all boils down to one basic concept which is the reason for its very existence!

12 MIN2014 DEC 13
Comments
Scott Ferguson, President & CEO of Trade Centre Limited (TCL)

Amplifier Extra: Planning for the New Year

For this week's episode of the Amplifier Podcast, Kendra put together another “Amplifier Extra,” an entire episode devoted to one topic we think our audience will find valuable: planning for the new year. Kendra shares the strategy employed by her company, Saffire Events, for this process and how her team will be getting a jump start on 2015 by setting “SMART” goals and objectives! In 15 minutes, you will be inspired to begin your own planning process, armed with enthusiasm and a few key tools that Kendra shares from the Saffire files!

12 MIN2014 DEC 4
Comments
Amplifier Extra: Planning for the New Year

JeanMcFaddin, Owner of McFaddin Associates and former Macy’s East Senior Vice President

Join a fascinating discussion with Jean McFaddin, past producer of the Macy's Thanksgiving Day Parade, as she shares the story of how she re-built the parade from a “sad” event to the spectacular and iconic one that nearly 50 million people watch each year. Listen also as she talks about other, complimentary “events within the event.” These are so important and enjoyable as they build on and contribute to the success of a “Main Event.” Sometimes, as Jean can attest, these become iconic on their own!

42 MIN2014 NOV 14
Comments
JeanMcFaddin, Owner of McFaddin Associates and former Macy’s East Senior Vice President

Bruce Erley, President & CEO, Creative Strategies Group

Bruce Erley, who admits to being an “institution” at IFEA conventions, shares some of his extensive expertise in the field of event sponsorship and marketing. Garnered over a 40-year career, Bruce’s knowledge and understanding is invaluable to anyone tasked with the often-dreaded job of “selling” sponsorships. Want to feel empowered and confident when approaching a potential sponsor? Then you must listen to this episode – probably more than once!

34 MIN2014 NOV 5
Comments
Bruce Erley, President & CEO, Creative Strategies Group

Amplifier Extra: How to Improve Your Photography

This episode is an Amplifier Extra, an entire episode devoted to one topic we think our audience will find valuable: photography. Listen and prepare to be educated as Kendra Wright shares 6 tips on how to make your photography the best it can be. She even gives a a step-by-step tutorial through one of her favorite apps for making it a “snap!”

24 MIN2014 OCT 16
Comments
Amplifier Extra: How to Improve Your Photography

Ali Putnam - Media and Community Relations Manager for Circuit of the Americas

In this episode, Ali Putnam gives a sneak peek into one of the hottest new venues in the country, Circuit of The Americas, or COTA, in Austin, Texas. COTA is more than a racetrack – it is the only purpose-built facility in the U.S. to host the FORMULA 1 UNITED STATES GRAND PRIX through 2021 and V8 SUPERCARS from 2013-2018. It is also home to the Austin360 Ampitheater, hosting world-class concerts and other spectacular shows. Join us as Ali talks about this brand-new venue, how it immediately became a destination for fans all over the world, and what she and her team do to keep it all running smoothly!

27 MIN2014 AUG 10
Comments
Ali Putnam - Media and Community Relations Manager for Circuit of the Americas
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