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Analytics Neat

Bill Bruno

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Analytics Neat
Analytics Neat

Analytics Neat

Bill Bruno

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About Us

Analytics Neat is a weekly podcast that delves into the world of media, marketing, and analytics. We'll cover hot topics in the industry and highlight why it matters and what you should do about it. A short-format podcast with new episodes every Monday.

Latest Episodes

Cyber Monday, Peloton, AB InBev, Media Pitch Best Practices

In this week's episode of Analytics Neat we cover Cyber Monday, the Peloton Ad, and Celebrus v9.1 on the Undercard. For the Main Event, we take a look at AB Inbev's terrible approach to a media review and what the best practices should be. All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 s3 d ago
Comments
Cyber Monday, Peloton, AB InBev, Media Pitch Best Practices

Black Friday, CMO Strategy, Creepy Devices, AI in Action

In this week's episode of Analytics Neat we cover Black Friday, CMO Strategy, and creepy devices on the Undercard. For the Main Event, we take a look at Artificial Intelligence and Machine Learning in action via a blog built entirely of fake content. All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 s1 w ago
Comments
Black Friday, CMO Strategy, Creepy Devices, AI in Action

ITP, Data Breaches, Dreamforce, Role of the CMO

In this week's episode of Analytics Neat we cover ITP on mobile, two data breaches, and announcements from Dreamforce on the Undercard. For the Main Event, we review the evolution of the CMO and what that job spec needs to be in today's world. All this and more in this week's episode of Analytics Neat. Thanks for listening! Movember Donation Page: https://mobro.co/billbruno?mc=1 iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 s2 w ago
Comments
ITP, Data Breaches, Dreamforce, Role of the CMO

KPIs, Disney Plus, Health Data, Cloud Strategy

In this week's episode of Analytics Neat we cover Movember, dashboards, and Disney Plus on the Undercard. For the Main Event, we review the Google/Ascension Health partnership, advertising updates, and a multi-cloud strategy approach. All this and more in this week's episode of Analytics Neat. Thanks for listening! Movember Donation Page: https://mobro.co/billbruno?mc=1 iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 s3 w ago
Comments
KPIs, Disney Plus, Health Data, Cloud Strategy

Salesforce, NeurIPS, Gartner CMO Spend

In this week's episode of Analytics Neat we cover Movember, Salesforce CMS, and a hot take about NeurIPS during the undercard. For the Main Event, we delve into the new Gartner CMO Spend Survey. All this and more in this week's episode of Analytics Neat. Thanks for listening! Movember Donation Page: https://mobro.co/billbruno?mc=1 iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 sNOV 11
Comments
Salesforce, NeurIPS, Gartner CMO Spend

Facebook, Wayfair, Alexa, Acquisitions

In this week's episode of Analytics Neat we cover a Facebook lawsuit, Alexa as an alleged murder witness, and we give out an A Little Too Personal Award to Wayfair during the undercard. For the Main Event, we delve into two acquisitions made in the past couple weeks. All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 sNOV 4
Comments
Facebook, Wayfair, Alexa, Acquisitions

Apple Pay, Racist Robots, Teradata Universe

In this week's episode of Analytics Neat we touch on Apple Pay, Racist Robots, and Roku acquisitions during the undercard. For the Main Event, we delve into the product announcements and conversation themes from Teradata Universe last week. What are brands tired of? All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 sOCT 28
Comments
Apple Pay, Racist Robots, Teradata Universe

Car Shopping, Consumer Data, Real-Time Latency

In this week's episode of Analytics Neat we touch on car shopping, Zappos, and triathlons during the undercard. For the Main Event, we delve into a debate posted to the WSJ about consumers having the option of selling their data and answer a Neater question. Should consumers be able to sell their data to brands? All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 sOCT 21
Comments
Car Shopping, Consumer Data, Real-Time Latency

Contextual Vs. Behavioral Targeting

In this week's episode of Analytics Neat we touch on ITP, travel program changes, and Facebook within the Housekeeping portion of the show. For the Main Event, we delve into the differences between contextual and behavioral targeting. Why is this topic relevant again? Which approach is better for your business? All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 sOCT 14
Comments
Contextual Vs. Behavioral Targeting

Shoes, The Rock, Neater Q&A

In this week's episode of Analytics Neat we go through the mailbag and answer questions from the Neaters. We also have an "A Little Too Personal" award and an Influencer win. How would I build a tech stack from the ground up? All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 sOCT 8
Comments
Shoes, The Rock, Neater Q&A

Latest Episodes

Cyber Monday, Peloton, AB InBev, Media Pitch Best Practices

In this week's episode of Analytics Neat we cover Cyber Monday, the Peloton Ad, and Celebrus v9.1 on the Undercard. For the Main Event, we take a look at AB Inbev's terrible approach to a media review and what the best practices should be. All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 s3 d ago
Comments
Cyber Monday, Peloton, AB InBev, Media Pitch Best Practices

Black Friday, CMO Strategy, Creepy Devices, AI in Action

In this week's episode of Analytics Neat we cover Black Friday, CMO Strategy, and creepy devices on the Undercard. For the Main Event, we take a look at Artificial Intelligence and Machine Learning in action via a blog built entirely of fake content. All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 s1 w ago
Comments
Black Friday, CMO Strategy, Creepy Devices, AI in Action

ITP, Data Breaches, Dreamforce, Role of the CMO

In this week's episode of Analytics Neat we cover ITP on mobile, two data breaches, and announcements from Dreamforce on the Undercard. For the Main Event, we review the evolution of the CMO and what that job spec needs to be in today's world. All this and more in this week's episode of Analytics Neat. Thanks for listening! Movember Donation Page: https://mobro.co/billbruno?mc=1 iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 s2 w ago
Comments
ITP, Data Breaches, Dreamforce, Role of the CMO

KPIs, Disney Plus, Health Data, Cloud Strategy

In this week's episode of Analytics Neat we cover Movember, dashboards, and Disney Plus on the Undercard. For the Main Event, we review the Google/Ascension Health partnership, advertising updates, and a multi-cloud strategy approach. All this and more in this week's episode of Analytics Neat. Thanks for listening! Movember Donation Page: https://mobro.co/billbruno?mc=1 iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 s3 w ago
Comments
KPIs, Disney Plus, Health Data, Cloud Strategy

Salesforce, NeurIPS, Gartner CMO Spend

In this week's episode of Analytics Neat we cover Movember, Salesforce CMS, and a hot take about NeurIPS during the undercard. For the Main Event, we delve into the new Gartner CMO Spend Survey. All this and more in this week's episode of Analytics Neat. Thanks for listening! Movember Donation Page: https://mobro.co/billbruno?mc=1 iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 sNOV 11
Comments
Salesforce, NeurIPS, Gartner CMO Spend

Facebook, Wayfair, Alexa, Acquisitions

In this week's episode of Analytics Neat we cover a Facebook lawsuit, Alexa as an alleged murder witness, and we give out an A Little Too Personal Award to Wayfair during the undercard. For the Main Event, we delve into two acquisitions made in the past couple weeks. All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 sNOV 4
Comments
Facebook, Wayfair, Alexa, Acquisitions

Apple Pay, Racist Robots, Teradata Universe

In this week's episode of Analytics Neat we touch on Apple Pay, Racist Robots, and Roku acquisitions during the undercard. For the Main Event, we delve into the product announcements and conversation themes from Teradata Universe last week. What are brands tired of? All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 sOCT 28
Comments
Apple Pay, Racist Robots, Teradata Universe

Car Shopping, Consumer Data, Real-Time Latency

In this week's episode of Analytics Neat we touch on car shopping, Zappos, and triathlons during the undercard. For the Main Event, we delve into a debate posted to the WSJ about consumers having the option of selling their data and answer a Neater question. Should consumers be able to sell their data to brands? All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 sOCT 21
Comments
Car Shopping, Consumer Data, Real-Time Latency

Contextual Vs. Behavioral Targeting

In this week's episode of Analytics Neat we touch on ITP, travel program changes, and Facebook within the Housekeeping portion of the show. For the Main Event, we delve into the differences between contextual and behavioral targeting. Why is this topic relevant again? Which approach is better for your business? All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 sOCT 14
Comments
Contextual Vs. Behavioral Targeting

Shoes, The Rock, Neater Q&A

In this week's episode of Analytics Neat we go through the mailbag and answer questions from the Neaters. We also have an "A Little Too Personal" award and an Influencer win. How would I build a tech stack from the ground up? All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

-1 sOCT 8
Comments
Shoes, The Rock, Neater Q&A
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