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Business Addicts - The Podcast for people who are addicted to business

Loren Bartley (Impactiv8) & Fiona Redding (The Hap

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Business Addicts - The Podcast for people who are addicted to business
Business Addicts - The Podcast for people who are addicted to business

Business Addicts - The Podcast for people who are addicted to business

Loren Bartley (Impactiv8) & Fiona Redding (The Hap

0
Followers
1
Plays
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About Us

The podcast for people who are addicted to business

Latest Episodes

Social Video – Daniel Glickman

In this episode Daniel Glickman from Wave.Video talks about social video, sharing insights into how to get the best results from the video you are creating for sharing on social media. Daniel Glickman Daniel Glickman is an internationally recognized marketing leader, speaker, and author. As CMO of Wave.video, an innovative video solution for creators and small businesses, he leads and manages digital marketing, advertising, and PR activities. With over two decades of experience in marketing, sales, and brand promotion, Glickman is known as a leader who is committed, charismatic, and “profoundly creative.” He enhances communication across teams and drives customer-centric processes to create new sales channels, disrupt markets, and help build highly profitable companies by leading the marketing department to “own the P/L”. You can follow Daniel Glickman on Facebook, LinkedInor Twitter. You can follow Wave.Video on Facebook, Twitter, Instagram and YouTube. How to get the best results from the video you create for sharing on social media, with Daniel Glickman (@cmoconfessor) from @wave_videoClick To Tweet Social Video In this episodewe explore * How working less can help you achieve more * Why you should focus on doing one important thing a day * The advantages small businesses can have by using creativity to disrupt industries and gain a competitive against bigger companies * Why social media algorithms are favouring video content these days * The hot trends in the video creation space right now * Why you shouldn’t be concerned with tactical growth hacking ideas such as which formats (landscape, portrait or square) give you the biggest amplification * The profound shift that is occurring, where brands are being driven by their audience, letting go of brand guidelines and embracing pop culture in the videos they are creating for social media * Are there any specific elements that seem to be consistent across videos that performs well on social media that we should consider when creating our video content? * How low cost video creation costs are allowing businesses to experiment more with video to see what resonates with audiences * Audience attention and the importance of the first few seconds of the videos you create for sharing on social media * How you can use on screen text highlights to increase viewing times and ensure your audience are still able to gain value from your video even if they don’t turn the volume on for your video and why captions aren’t the solution * How long your social media videos should be and how that varies based on your objective,

57 MIN1 days ago
Comments
Social Video – Daniel Glickman

LinkedIn Lead Generation – Matt Clark

In this episode Matt Clark talks about how to generate high value leads using LinkedIn, sharing insights into how to connect with, communicate with and convert your ideal customers using LinkedIn. Matt Clark Matthew Clark helps Business Owners Get 2-5 High Value Leads Per Day From LinkedIn Without Paying For Ads. You can connect with Matt Clark on LinkedIn. How to connect with, communicate with and convert your ideal customers using LinkedIn.Click To Tweet LinkedIn Lead Generation In this episodewe explore * What a pick up line is on LinkedIn, why everyone should have one and where you should be using it. * Why you shouldn’t be using you LinkedIn profiles as a CV and what you should be doing instead. * Why it’s so important to fully understand who your ideal clients are. * The best way to find and connect with your ideal clients on LinkedIn in a way that is more likely to result in your connection requests being accepted. * The benefits of a LinkedIn premium plan. * How to use Lin...

56 MINMAY 26
Comments
LinkedIn Lead Generation – Matt Clark

Business Branding – Peter Engelhardt

In this episode Peter Engelhardt talks about business branding, sharing insights into how you cantransform your business into a brand. Peter Engelhardt Peter Engelhardt is a brand consultant and entrepreneur focused on strategic branding and design for small to medium sized enterprises. He is the founder and CEO of Creative Brew, a strategic design agency that helps entrepreneurs and business creators who want to transform their businesses into industry leading brands. Peter and his team have also developed the world’s only interactive eTool, Plan2Brand. Designed to make it easier for business owners to understand brand strategy it guides users through the process of crafting a meaningful strategic roadmap. Peter is also the Author of ‘Differentiate to Dominate,’ and blogs regularly on brand, design and strategic thinking. You can follow Peter on Facebook, LinkedInand Twitter. 7 steps to transform your business into a brand with @EngelhardtPeterClick To Tweet Business Branding In...

51 MINMAY 5
Comments
Business Branding – Peter Engelhardt

Latest Episodes

Social Video – Daniel Glickman

In this episode Daniel Glickman from Wave.Video talks about social video, sharing insights into how to get the best results from the video you are creating for sharing on social media. Daniel Glickman Daniel Glickman is an internationally recognized marketing leader, speaker, and author. As CMO of Wave.video, an innovative video solution for creators and small businesses, he leads and manages digital marketing, advertising, and PR activities. With over two decades of experience in marketing, sales, and brand promotion, Glickman is known as a leader who is committed, charismatic, and “profoundly creative.” He enhances communication across teams and drives customer-centric processes to create new sales channels, disrupt markets, and help build highly profitable companies by leading the marketing department to “own the P/L”. You can follow Daniel Glickman on Facebook, LinkedInor Twitter. You can follow Wave.Video on Facebook, Twitter, Instagram and YouTube. How to get the best results from the video you create for sharing on social media, with Daniel Glickman (@cmoconfessor) from @wave_videoClick To Tweet Social Video In this episodewe explore * How working less can help you achieve more * Why you should focus on doing one important thing a day * The advantages small businesses can have by using creativity to disrupt industries and gain a competitive against bigger companies * Why social media algorithms are favouring video content these days * The hot trends in the video creation space right now * Why you shouldn’t be concerned with tactical growth hacking ideas such as which formats (landscape, portrait or square) give you the biggest amplification * The profound shift that is occurring, where brands are being driven by their audience, letting go of brand guidelines and embracing pop culture in the videos they are creating for social media * Are there any specific elements that seem to be consistent across videos that performs well on social media that we should consider when creating our video content? * How low cost video creation costs are allowing businesses to experiment more with video to see what resonates with audiences * Audience attention and the importance of the first few seconds of the videos you create for sharing on social media * How you can use on screen text highlights to increase viewing times and ensure your audience are still able to gain value from your video even if they don’t turn the volume on for your video and why captions aren’t the solution * How long your social media videos should be and how that varies based on your objective,

57 MIN1 days ago
Comments
Social Video – Daniel Glickman

LinkedIn Lead Generation – Matt Clark

In this episode Matt Clark talks about how to generate high value leads using LinkedIn, sharing insights into how to connect with, communicate with and convert your ideal customers using LinkedIn. Matt Clark Matthew Clark helps Business Owners Get 2-5 High Value Leads Per Day From LinkedIn Without Paying For Ads. You can connect with Matt Clark on LinkedIn. How to connect with, communicate with and convert your ideal customers using LinkedIn.Click To Tweet LinkedIn Lead Generation In this episodewe explore * What a pick up line is on LinkedIn, why everyone should have one and where you should be using it. * Why you shouldn’t be using you LinkedIn profiles as a CV and what you should be doing instead. * Why it’s so important to fully understand who your ideal clients are. * The best way to find and connect with your ideal clients on LinkedIn in a way that is more likely to result in your connection requests being accepted. * The benefits of a LinkedIn premium plan. * How to use Lin...

56 MINMAY 26
Comments
LinkedIn Lead Generation – Matt Clark

Business Branding – Peter Engelhardt

In this episode Peter Engelhardt talks about business branding, sharing insights into how you cantransform your business into a brand. Peter Engelhardt Peter Engelhardt is a brand consultant and entrepreneur focused on strategic branding and design for small to medium sized enterprises. He is the founder and CEO of Creative Brew, a strategic design agency that helps entrepreneurs and business creators who want to transform their businesses into industry leading brands. Peter and his team have also developed the world’s only interactive eTool, Plan2Brand. Designed to make it easier for business owners to understand brand strategy it guides users through the process of crafting a meaningful strategic roadmap. Peter is also the Author of ‘Differentiate to Dominate,’ and blogs regularly on brand, design and strategic thinking. You can follow Peter on Facebook, LinkedInand Twitter. 7 steps to transform your business into a brand with @EngelhardtPeterClick To Tweet Business Branding In...

51 MINMAY 5
Comments
Business Branding – Peter Engelhardt

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