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Digital Strategy Technology Consultant - Patrick J. Santry

Patrick Santry

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Digital Strategy Technology Consultant - Patrick J. Santry

Digital Strategy Technology Consultant - Patrick J. Santry

Patrick Santry

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Latest Episodes

Amazon Echo - Alexa Help Me Shop

So my Amazon Echo came in this week. It still has a ways to go, but it's changing the face of digital channels. In this review, I talk about Alexa, some of the things it can do, what it can't and where I see it going. It's nice to see some folks are already starting to hack the Echo, and figure out...

8 s2015 APR 10
Comments
Amazon Echo - Alexa Help Me Shop

Can DNN Ever Make the Magic Quadrant?

I had the enjoyment to go on several job interviews recently in the Pittsburgh area. Most of the companies I targeted were large above $1 billion companies. And since my background is in content management, having been part of the founding development team that created DotNetNuke (now DNN, or is it Evoke?), I figured I'd ask what they're using. And also to consider if or when DNN could make the Quadrant?

6 MIN2014 NOV 26
Comments
Can DNN Ever Make the Magic Quadrant?

Are You Missing Out on Conversions?

First of all what is a conversion? For an eCommerce site it could be a macro-conversion like ordering product. That's clean and clear cut, it's generating revenue, and has value. Another conversion, a micro-conversion could be downloading a white paper, you add some value to the conversion since it may contribute to a sale. Still other conversions may be reading article on a purely content driven site, or clicking an ad.

6 MIN2014 NOV 18
Comments
Are You Missing Out on Conversions?

Building Your Digital Strategy Framework

Have you started building out your digital strategy plan? Do you even know where to start? There are so many technologies, and acronyms thrown out there, what are they and where do they fit into your company's overall digital strategy plan. This article is to introduce you to a framework to build out your strategy.

7 MIN2014 NOV 13
Comments
Building Your Digital Strategy Framework

New Podcast: Apple, Disqus, and More!

I'm talking about what Apple is doing to respond to the iCloud breach, the upcoming iPhone 6 launch. Disqus has a new look to their website widget. And a little more to vent about.

5 MIN2014 SEP 9
Comments
New Podcast: Apple, Disqus, and More!

They're Posting What Pictures On the Cloud?!

Just turning on the TV this week has news all over about celebrities posting nude pictures of themselves on the cloud. But really, what are the advantages and disadvantages of using the cloud in your business? In this podcast, we talk about the news, what supposedly happened, and should you be concerned.

6 MIN2014 SEP 2
Comments
They're Posting What Pictures On the Cloud?!

New Podcast: Why Go Mobile?

In this podcast, I'm talking about mobile and does your company really need a mobile enabled site? Maybe it's not that folks aren't using their phones to access your site; maybe you're just creating the expectation that the mobile experience they're going to have, isn't up to par.

5 MIN2014 AUG 23
Comments
New Podcast: Why Go Mobile?

Don't Sacrifice Content for Content Marketing.

Companies are making a big push to build a solid content strategy; so sure generate some leads using your content, but remember you're also building a community up behind your brand. Even if you don't use community features on your website, a community still builds up behind your social outlets. Treat them as people, and not like a TV viewer who just consumes content. Build relationships, and you'll build your business.

5 MIN2014 AUG 9
Comments
Don't Sacrifice Content for Content Marketing.

Do You Really Need Your Phone To Survive?

Has society become so dependent on technology that they forget about basic necessities to survive? Does having an iPhone, come before water, or shelter?

2 MIN2014 AUG 4
Comments
Do You Really Need Your Phone To Survive?

Site Performance Issues? Research First.

So CPU is spiked and it's time to upgrade your web server to a new one. Or is it really a problem with CPU?In many cases finding what the particular performance issue is with a website can be complicated. There can be several layers to a web application.

-1 s2014 JUL 25
Comments
Site Performance Issues? Research First.

Latest Episodes

Amazon Echo - Alexa Help Me Shop

So my Amazon Echo came in this week. It still has a ways to go, but it's changing the face of digital channels. In this review, I talk about Alexa, some of the things it can do, what it can't and where I see it going. It's nice to see some folks are already starting to hack the Echo, and figure out...

8 s2015 APR 10
Comments
Amazon Echo - Alexa Help Me Shop

Can DNN Ever Make the Magic Quadrant?

I had the enjoyment to go on several job interviews recently in the Pittsburgh area. Most of the companies I targeted were large above $1 billion companies. And since my background is in content management, having been part of the founding development team that created DotNetNuke (now DNN, or is it Evoke?), I figured I'd ask what they're using. And also to consider if or when DNN could make the Quadrant?

6 MIN2014 NOV 26
Comments
Can DNN Ever Make the Magic Quadrant?

Are You Missing Out on Conversions?

First of all what is a conversion? For an eCommerce site it could be a macro-conversion like ordering product. That's clean and clear cut, it's generating revenue, and has value. Another conversion, a micro-conversion could be downloading a white paper, you add some value to the conversion since it may contribute to a sale. Still other conversions may be reading article on a purely content driven site, or clicking an ad.

6 MIN2014 NOV 18
Comments
Are You Missing Out on Conversions?

Building Your Digital Strategy Framework

Have you started building out your digital strategy plan? Do you even know where to start? There are so many technologies, and acronyms thrown out there, what are they and where do they fit into your company's overall digital strategy plan. This article is to introduce you to a framework to build out your strategy.

7 MIN2014 NOV 13
Comments
Building Your Digital Strategy Framework

New Podcast: Apple, Disqus, and More!

I'm talking about what Apple is doing to respond to the iCloud breach, the upcoming iPhone 6 launch. Disqus has a new look to their website widget. And a little more to vent about.

5 MIN2014 SEP 9
Comments
New Podcast: Apple, Disqus, and More!

They're Posting What Pictures On the Cloud?!

Just turning on the TV this week has news all over about celebrities posting nude pictures of themselves on the cloud. But really, what are the advantages and disadvantages of using the cloud in your business? In this podcast, we talk about the news, what supposedly happened, and should you be concerned.

6 MIN2014 SEP 2
Comments
They're Posting What Pictures On the Cloud?!

New Podcast: Why Go Mobile?

In this podcast, I'm talking about mobile and does your company really need a mobile enabled site? Maybe it's not that folks aren't using their phones to access your site; maybe you're just creating the expectation that the mobile experience they're going to have, isn't up to par.

5 MIN2014 AUG 23
Comments
New Podcast: Why Go Mobile?

Don't Sacrifice Content for Content Marketing.

Companies are making a big push to build a solid content strategy; so sure generate some leads using your content, but remember you're also building a community up behind your brand. Even if you don't use community features on your website, a community still builds up behind your social outlets. Treat them as people, and not like a TV viewer who just consumes content. Build relationships, and you'll build your business.

5 MIN2014 AUG 9
Comments
Don't Sacrifice Content for Content Marketing.

Do You Really Need Your Phone To Survive?

Has society become so dependent on technology that they forget about basic necessities to survive? Does having an iPhone, come before water, or shelter?

2 MIN2014 AUG 4
Comments
Do You Really Need Your Phone To Survive?

Site Performance Issues? Research First.

So CPU is spiked and it's time to upgrade your web server to a new one. Or is it really a problem with CPU?In many cases finding what the particular performance issue is with a website can be complicated. There can be several layers to a web application.

-1 s2014 JUL 25
Comments
Site Performance Issues? Research First.
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