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Face 2 Face

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Face 2 Face
Face 2 Face

Face 2 Face

Facebook

8
Followers
8
Plays
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About Us

Ever wondered how some of the biggest businesses on earth are getting closer to their customers than ever before? Join hosts Jules Lund and Tom Hern as they speak to some of Australia and New Zealand’s best creative minds to unearth ideas that thrive in a connected world. In the latest series, we’re bound for New Zealand to learn how marketers are working across platforms to drive real business outcomes. Discover how to build on consumer love with brands like Whittaker’s, transform a struggling retail giant with The Warehouse Group, and unite a nation with the New Zealand Olympic Committee.

Latest Episodes

️ Keep the change The massive transformation that saved a Kiwi retail icon

In 2016, The Warehouse Group's profits dropped 75%. Now, they're growing rapidly. Tom Hern goes behind the scenes with Chief Marketing Officer Jonathan Waecker, and OMD CEO Nigel Douglas, to find out how they turned this massive ship back from the brink.

22 MIN2 d ago
Comments
️ Keep the change The massive transformation that saved a Kiwi retail icon

Iconic Duos: How a chocolate brand builds on a tantalising trend

Whittaker's has been a New Zealand icon for more than 120 years. Tom Hern joins their Marketing Manager Jasmine Currie and MBM Business Director Hannah Eastwood to find out how a beloved soft drink and Nigella Lawson have helped them build on generations of customer love in a digital age.

23 MIN1 w ago
Comments
Iconic Duos: How a chocolate brand builds on a tantalising trend

Where in the world is Face 2 Face?

We can learn many things from other places, but it's the different approaches to creativity that are really interesting. Regular host Jules Lund introduces our local guide Tom Hern as we head to New Zealand to pick the brains of some of Aoteroa's finest creative minds, to unearth ideas that thrive in a connected world.

2 MIN1 w ago
Comments
Where in the world is Face 2 Face?

Grape Expectations: Why customers love it when you're true to your brand

We all want to try new things, but what happens when the gamble doesn't pay off? Jules Lund learns lessons in telling stories that match your brand with Vinomofo's Justin Dry and TBWA Melbourne's Paul Arena.

21 MINJUL 15
Comments
Grape Expectations: Why customers love it when you're true to your brand

️ Choose Your Own Car-mercial: How an idea sparked a trillion car ads

Sometimes the idea you scrawl on a napkin turns out to be the best you've ever had. For Sam Dickson and Cam Bell, Creative Directors at CHE Proximity, that scribble became the script that launched a trillion car ads. Jules Lund goes behind the scenes to find out how they made it happen.

19 MINJUL 8
Comments
️ Choose Your Own Car-mercial: How an idea sparked a trillion car ads

It's Cool to be Good: Changing how brands think about social good

Giving back isn't just for individuals anymore. Brands are also stepping up to do their bit for a better, safer world. Jules Lund chats to Chris Freel (UnLtd) and Camilla Cooke (Xinja) to find out what's changed, with a little inspiration from Afdhel Aziz (Conspiracy of Love).

19 MINJUL 1
Comments
It's Cool to be Good: Changing how brands think about social good

Making Memories: How brands are becoming part of the experience

Customers aren't just their transactions anymore. Brands want to work with them to create and share experiences, like new Christmas traditions or doing a lap of Australia, to drive business outcomes. Jules Lund heads beyond the store with Clemenger BBDO's Gayle While and Kathmandu's John Sette.

22 MINJUN 24
Comments
Making Memories: How brands are becoming part of the experience

In Search of Why: Bringing purpose to brands

We do things better when we feel them in our heart - and so do brands. Jules Lund joins Telstra's Jeremy Nicholas and Sherilyn Shackell of The Marketing Academy, and discovers it's not just WHAT you do, it's WHY you do it.

17 MINJUN 17
Comments
In Search of Why: Bringing purpose to brands

Would You Like Surprise With That? How to be brave with your brand

From finally conceding McDonald's is 'Macca's to KFC's naked wrestling, customers reward brands that try something "bold". Jules Lund talks to Mark Lollback (GroupM) and David Fox (Ogilvy Group) about how to break the mould without losing a brand's soul.

23 MINJUN 10
Comments
Would You Like Surprise With That? How to be brave with your brand

You've Got the Power Taking charge of your mental wellness

With so much on their plate, marketers can feel pretty stressed out. In this special episode, Facebook's Catherine Bowe finds out how we can all be empowered to take control of our mental health and kick career goals. This episode discusses issues that may be difficult for some listeners. If you need support, get in touch with Beyond Blue at http://www.beyondblue.org.au. If you're in an emergency or at immediate risk of harm to yourself or others, please contact emergency services on triple zero, or emergency services in your country. For support services outside of Australia, please visit http://checkpointorg.com/global.

17 MINJUN 3
Comments
You've Got the Power Taking charge of your mental wellness

Latest Episodes

️ Keep the change The massive transformation that saved a Kiwi retail icon

In 2016, The Warehouse Group's profits dropped 75%. Now, they're growing rapidly. Tom Hern goes behind the scenes with Chief Marketing Officer Jonathan Waecker, and OMD CEO Nigel Douglas, to find out how they turned this massive ship back from the brink.

22 MIN2 d ago
Comments
️ Keep the change The massive transformation that saved a Kiwi retail icon

Iconic Duos: How a chocolate brand builds on a tantalising trend

Whittaker's has been a New Zealand icon for more than 120 years. Tom Hern joins their Marketing Manager Jasmine Currie and MBM Business Director Hannah Eastwood to find out how a beloved soft drink and Nigella Lawson have helped them build on generations of customer love in a digital age.

23 MIN1 w ago
Comments
Iconic Duos: How a chocolate brand builds on a tantalising trend

Where in the world is Face 2 Face?

We can learn many things from other places, but it's the different approaches to creativity that are really interesting. Regular host Jules Lund introduces our local guide Tom Hern as we head to New Zealand to pick the brains of some of Aoteroa's finest creative minds, to unearth ideas that thrive in a connected world.

2 MIN1 w ago
Comments
Where in the world is Face 2 Face?

Grape Expectations: Why customers love it when you're true to your brand

We all want to try new things, but what happens when the gamble doesn't pay off? Jules Lund learns lessons in telling stories that match your brand with Vinomofo's Justin Dry and TBWA Melbourne's Paul Arena.

21 MINJUL 15
Comments
Grape Expectations: Why customers love it when you're true to your brand

️ Choose Your Own Car-mercial: How an idea sparked a trillion car ads

Sometimes the idea you scrawl on a napkin turns out to be the best you've ever had. For Sam Dickson and Cam Bell, Creative Directors at CHE Proximity, that scribble became the script that launched a trillion car ads. Jules Lund goes behind the scenes to find out how they made it happen.

19 MINJUL 8
Comments
️ Choose Your Own Car-mercial: How an idea sparked a trillion car ads

It's Cool to be Good: Changing how brands think about social good

Giving back isn't just for individuals anymore. Brands are also stepping up to do their bit for a better, safer world. Jules Lund chats to Chris Freel (UnLtd) and Camilla Cooke (Xinja) to find out what's changed, with a little inspiration from Afdhel Aziz (Conspiracy of Love).

19 MINJUL 1
Comments
It's Cool to be Good: Changing how brands think about social good

Making Memories: How brands are becoming part of the experience

Customers aren't just their transactions anymore. Brands want to work with them to create and share experiences, like new Christmas traditions or doing a lap of Australia, to drive business outcomes. Jules Lund heads beyond the store with Clemenger BBDO's Gayle While and Kathmandu's John Sette.

22 MINJUN 24
Comments
Making Memories: How brands are becoming part of the experience

In Search of Why: Bringing purpose to brands

We do things better when we feel them in our heart - and so do brands. Jules Lund joins Telstra's Jeremy Nicholas and Sherilyn Shackell of The Marketing Academy, and discovers it's not just WHAT you do, it's WHY you do it.

17 MINJUN 17
Comments
In Search of Why: Bringing purpose to brands

Would You Like Surprise With That? How to be brave with your brand

From finally conceding McDonald's is 'Macca's to KFC's naked wrestling, customers reward brands that try something "bold". Jules Lund talks to Mark Lollback (GroupM) and David Fox (Ogilvy Group) about how to break the mould without losing a brand's soul.

23 MINJUN 10
Comments
Would You Like Surprise With That? How to be brave with your brand

You've Got the Power Taking charge of your mental wellness

With so much on their plate, marketers can feel pretty stressed out. In this special episode, Facebook's Catherine Bowe finds out how we can all be empowered to take control of our mental health and kick career goals. This episode discusses issues that may be difficult for some listeners. If you need support, get in touch with Beyond Blue at http://www.beyondblue.org.au. If you're in an emergency or at immediate risk of harm to yourself or others, please contact emergency services on triple zero, or emergency services in your country. For support services outside of Australia, please visit http://checkpointorg.com/global.

17 MINJUN 3
Comments
You've Got the Power Taking charge of your mental wellness
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