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Leading Learning - The Show for Leaders in the Business of Lifelong Learning, Continuing Education, and Professional Development

Tagoras - Jeff Cobb and Celisa Steele

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Leading Learning - The Show for Leaders in the Business of Lifelong Learning, Continuing Education, and Professional Development
Leading Learning - The Show for Leaders in the Business of Lifelong Learning, Continuing Education, and Professional Development

Leading Learning - The Show for Leaders in the Business of Lifelong Learning, Continuing Education, and Professional Development

Tagoras - Jeff Cobb and Celisa Steele

0
Followers
5
Plays
0
Raised
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About Us

Leading Learning is the show for leaders and aspiring leaders in the business of continuing education, professional development, and lifelong learning.

Latest Episodes

191: The 4 Ps of Marketing of Marketing Your Learning Business

Here’s a question: how would you say most people define marketing? Our suspicion - based on a lot of experience - is that when most people think of marketing, they think of advertising, or other forms of promotion. But there's much more to marketing than promotion - and even promotion has more to it than many appreciate. In this episode, we cover the 4 Ps of marketing - product, pricing, place, and - yes - promotion. We consider each P in detail and, of course, each one applies in the context of a learning business. Full show notes available at https://www.leadinglearning.com/episode191. We are grateful to our sponsors for this quarter, Community Brands and WBT Systems. WBT Systems develops the industry-leading TopClass LMS, which delivers transformative professional development experiences for education and certification programs. With a single point of support from in-house integration experts, TopClass LMS easily integrates with a wide variety of systems to provide efficient administration and a unified learning experience. WBT supports organizations in using learning technology to help drive growth in membership, increase revenues, and enhance the learning experience. WBT believes in truly understanding your challenges and partnering with you to ensure the success of your education programs. Community Brands provides a suite of cloud-based software for organizations to engage and grow relationships with the individuals they serve, including association management software, learning management software, job board software, and event management software. Community Brands’ award-winning Crowd Wisdom learning platform is among the world’s best LMSes for corporate extended enterprise and is a leading LMS for association-driven professional education programs. Award-winning Freestone, Community Brands’ live event learning platform, is a leading platform for live learning event capture, Webinars, Webcasts, and on-demand streaming.

20 MIN14 hours ago
Comments
191: The 4 Ps of Marketing of Marketing Your Learning Business

190: Designing Smarter Learning Experiences with Connie Malamed

Connie Malamed – a learning experience design consultant and author of Visual Design Solutions: Principles and Creative Inspiration for Learning Professionals– has been helping organizations create meaningful learning experiences for more than two decades. She’s also the publisher of The eLearning Coach Web site and podcast, where she shares actionable strategies, practical content, product reviews, and resources. She is truly passionate about helping others design, develop, and understand learning to improve performance and effectiveness. In this episode of the Leading Learning podcast, Celisa talks with Connie about the role of visual design in learning as well as the impact of cognitive load on learning, including it’s impact on collaborative learning. They also discuss tips for how to work well with subject matter experts and explore the idea of “curated courses.” Full show notes available at https://www.leadinglearning.com/episode190. We are grateful to our sponsors for t...

34 MIN1 weeks ago
Comments
190: Designing Smarter Learning Experiences with Connie Malamed

189: Working the Nine Shift with Bill Draves of LERN

"In just twenty years, some 75% of our lives will change dramatically. We know this because it happened once before. Between 1900 and 1920 life changed." This is the premise behind, Nine Shift: Work, life, and education in the 21st century, a book that asserts 2020 is a pivotal year where we can officially recognize the transformational change that has occurred where nine hours in your day will be spent entirely differently than they were in 2000. As co-author of the book, William Graves is a respected thought leader, speaker, and true pioneer in the area of lifelong learning. And he currently serves as president of the Learning Resources Network (LERN), the largest association for lifelong learning and continuing education in the world. In this episode of the Leading Learning podcast, Jeff talks with Bill about key concepts from Nine Shiftand how those have played out over the past two decades. They also discuss the role of learning businesses in the 21st century and the ways in wh...

40 MIN2 weeks ago
Comments
189: Working the Nine Shift with Bill Draves of LERN

Latest Episodes

191: The 4 Ps of Marketing of Marketing Your Learning Business

Here’s a question: how would you say most people define marketing? Our suspicion - based on a lot of experience - is that when most people think of marketing, they think of advertising, or other forms of promotion. But there's much more to marketing than promotion - and even promotion has more to it than many appreciate. In this episode, we cover the 4 Ps of marketing - product, pricing, place, and - yes - promotion. We consider each P in detail and, of course, each one applies in the context of a learning business. Full show notes available at https://www.leadinglearning.com/episode191. We are grateful to our sponsors for this quarter, Community Brands and WBT Systems. WBT Systems develops the industry-leading TopClass LMS, which delivers transformative professional development experiences for education and certification programs. With a single point of support from in-house integration experts, TopClass LMS easily integrates with a wide variety of systems to provide efficient administration and a unified learning experience. WBT supports organizations in using learning technology to help drive growth in membership, increase revenues, and enhance the learning experience. WBT believes in truly understanding your challenges and partnering with you to ensure the success of your education programs. Community Brands provides a suite of cloud-based software for organizations to engage and grow relationships with the individuals they serve, including association management software, learning management software, job board software, and event management software. Community Brands’ award-winning Crowd Wisdom learning platform is among the world’s best LMSes for corporate extended enterprise and is a leading LMS for association-driven professional education programs. Award-winning Freestone, Community Brands’ live event learning platform, is a leading platform for live learning event capture, Webinars, Webcasts, and on-demand streaming.

20 MIN14 hours ago
Comments
191: The 4 Ps of Marketing of Marketing Your Learning Business

190: Designing Smarter Learning Experiences with Connie Malamed

Connie Malamed – a learning experience design consultant and author of Visual Design Solutions: Principles and Creative Inspiration for Learning Professionals– has been helping organizations create meaningful learning experiences for more than two decades. She’s also the publisher of The eLearning Coach Web site and podcast, where she shares actionable strategies, practical content, product reviews, and resources. She is truly passionate about helping others design, develop, and understand learning to improve performance and effectiveness. In this episode of the Leading Learning podcast, Celisa talks with Connie about the role of visual design in learning as well as the impact of cognitive load on learning, including it’s impact on collaborative learning. They also discuss tips for how to work well with subject matter experts and explore the idea of “curated courses.” Full show notes available at https://www.leadinglearning.com/episode190. We are grateful to our sponsors for t...

34 MIN1 weeks ago
Comments
190: Designing Smarter Learning Experiences with Connie Malamed

189: Working the Nine Shift with Bill Draves of LERN

"In just twenty years, some 75% of our lives will change dramatically. We know this because it happened once before. Between 1900 and 1920 life changed." This is the premise behind, Nine Shift: Work, life, and education in the 21st century, a book that asserts 2020 is a pivotal year where we can officially recognize the transformational change that has occurred where nine hours in your day will be spent entirely differently than they were in 2000. As co-author of the book, William Graves is a respected thought leader, speaker, and true pioneer in the area of lifelong learning. And he currently serves as president of the Learning Resources Network (LERN), the largest association for lifelong learning and continuing education in the world. In this episode of the Leading Learning podcast, Jeff talks with Bill about key concepts from Nine Shiftand how those have played out over the past two decades. They also discuss the role of learning businesses in the 21st century and the ways in wh...

40 MIN2 weeks ago
Comments
189: Working the Nine Shift with Bill Draves of LERN

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