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Make Marketing AWESOME

Travis Houston

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Make Marketing AWESOME
Make Marketing AWESOME

Make Marketing AWESOME

Travis Houston

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Grow Your Business & Make Marketing A.W.E.S.O.M.E. - In Just 7 Episodes You'll Discover How To Elevate Your Impact, Income And Influence.

Latest Episodes

S2E7: A Multi-Millionaire’s Method For Evaluating The Success of Your Business With Than Merrill

Than Merrill is the founder and CEO of Fortune Builders, star of Flip This House and owner of CT Homes. Than is one of the most successful real estate investors and educators in the nation. He has bought and sold hundreds of properties nationwide during his investing career and he founded Fortune Builders with the simple idea of sharing his knowledge and passion for real estate with aspiring investors. As a graduate of Yale University and a former NFL player for the Chicago Bears, Than attributes his success in sports, business and investing to coaching, education and systems. Listen up as Than talks about how he elevated his real estate game from his life’s experiences and how he built a massively successful company in the process. Learn about the Fortune Builders company culture and how to inspire your employees to better their financial circumstances through educated action. Than gives you his formula for how to evaluate your business, your employees and your partners and divulg...

57 MIN2018 NOV 26
Comments
S2E7: A Multi-Millionaire’s Method For Evaluating The Success of Your Business With Than Merrill

S2E6: How To Maximize Your Business Utilizing Media Partners And Mentors With Scott Duffy

Scott Duffy started his career working for best-selling author and speaker Tony Robbins. He went on to work for big media brands like CBS Sportsline, NBC Internet, & FOXSports.com, before launching and selling a business to Richard Branson’s Virgin Group. Later, he went on to found his own company 'Smart Charter', an online booking tool for private aviation. Scott sold the company to Sir Richard Branson from The Virgin Group. Scott is a master at using television, mass media partners, online channels, speaking platforms, best-selling books, masterminds and coaching programs to create transformational breakthroughs for your life and business. He’s a true entrepreneur and thought leader who is helping business owners achieve exponential growth. In this episode, Scott talks to Travis about the habits you need to succeed in any business or career by doing the work necessary to achieve your goals. He shares his story of how training with Navy seals improved his business mindset. You'll...

56 MIN2018 NOV 26
Comments
S2E6: How To Maximize Your Business Utilizing Media Partners And Mentors With Scott Duffy

S2E5: The #1 Most Profitable Skill Is To Become A Sales Infiltrator, Here’s Why With Ben Gay III

Ben Gay III is a legendary figure in the world of salesmanship and direct selling. He’s a world-famous sales trainer, author, consultant, and speaker. And WOW, he still sells on a daily basis. This is a not-to-miss episode. Ben Gay III has been the #1 salesperson at every single company with which he has been associated. It's not surprising that his book series, 'The Closers', is the most powerful book on selling ever written with over 3,000,000 copies sold. Travis reveals in this interview that his favorite chapter on selling is the final chapter from the book, The Closer - Part 2, where Ben outlines how to become a ‘Sales Infiltrator’. In this episode, Ben tells us multiple stories on how to become an effective closer in a modern world where salesmen are considered to be liars, cheats and thieves. You won’t want to miss Ben riffing about the legends of personal development and sales that made it big in the industry and how those same individuals suffered life’s ups and downs ...

71 MIN2018 NOV 26
Comments
S2E5: The #1 Most Profitable Skill Is To Become A Sales Infiltrator, Here’s Why With Ben Gay III

S2E4: Profitably Uncover Your Best Business Opportunities And Discover Your WHAT With Steve Olsher

Steve Olsher is known as the world’s foremost Reinvention expert. He’s famous for helping individuals and corporations become exceptionally clear on their WHAT – that is, the ONE thing they were created to do – his practical, no-holds-barred approach to life and business propels his clients towards achieving massive profitability while also cultivating a life of purpose, conviction, and contribution. He’s been featured on CNN, Fox Business, ABC, NBC, Forbes.com, The Huffington Post, Mancow Muller’s radio show, The Jim Bohannon radio show, and more than 300 other media outlets. In this episode Steve helps to sort through the myriad of business opportunities we have as entrepreneurs using the lens of his best selling book and framework, "What Is Your What?". His methodology blends ancient wisdom with revolutionary lessons from modern thought leaders that will help you uncover your WHAT and create a proven system for ultimate achievement in business and in life. Steve Olsher is a...

62 MIN2018 NOV 26
Comments
S2E4: Profitably Uncover Your Best Business Opportunities And Discover Your WHAT With Steve Olsher

S2E3: Learn How To Create Marketing Videos That Sell With Rob Burns

Rob Burns is an expert at video marketing and scripting your videos to cause engagement. He is the founder of VideoTelepathy.com, a San Diego based company that provides eCommerce video production, viral commercials, and content production to drive online engagement, build your brand awareness and increase revenue. Over the years he's run and exited multiple businesses including a company focused on video press releases, search engine optimization, a full stack digital marketing agency and even a hot sauce company. Rob takes you step by step through how to create a compelling video script, how to tell a share-worthy story and why your brand MUST make video part of your marketing stack. In this episode you’ll also discover how to use video (the smart way) on social media and the process to make sure you’ve got your ideal client avatar completely dialed in. Get the resources and show notes from this episode by going to www.superfunnel.com/s2e3

70 MIN2018 NOV 26
Comments
S2E3: Learn How To Create Marketing Videos That Sell With Rob Burns

S2E2: The Secret (And The Mindset) For Getting Half A Million Leads Per Year With John Assaraf

John Assaraf is a leading expert in the field of Mindset & Behavior. John came up for air just a few days after his live Brain-A-Thon event to chat about the strategies he implements for turning visitors into leads and leads into customers for life. His unique strategy has led to generating half-a-million leads per year, and that's just from one of his businesses. He’s the Founder and CEO of NeuroGym, a Research and Development Company that utilizes the latest research in brain plasticity and neuro-psychology to reduce doubts and fears, calm anxiety, eliminate procrastination and negative thinking. He happens to be a damn fine marketer as well. Over the past 25 years, John has grown five multi-million dollar companies from scratch; written two New York Times bestselling books: "The Answer," and "Having It All". John's voice will be familiar to fans of the movie, "The Secret"; you may also recognize him based on his multiple appearances on TV (including The Larry King Show, Ellen De...

70 MIN2018 NOV 26
Comments
S2E2: The Secret (And The Mindset) For Getting Half A Million Leads Per Year With John Assaraf

S2E1: Discover the 10-20-70 Formula For Attracting Your Ideal Client On LinkedIn with Joshua B. Lee

Over the last decade, Joshua B. Lee has managed over 100,000,000 in ad spend, and created and controlled over thirty trillion impressions online. He’s also the author of Balance is Bullshit: How to Successfully Integrate Work & Life. He’s a member of several high-end mastermind groups and he also takes time to mentor young and up-and-coming entrepreneurs in his community. Josh Lee is the founder of www.StandoutAuthority.com which advises business owners, sales professionals and industry experts on how to find and engage with your ideal customer by mastering the art of lead generation on LinkedIn using his 10-20-70 Formula. In this episode, Joshua holds nothing back as he lays out exactly how to attract and acquire the attention of your ideal prospects. He drops some serious science on how to optimize your LinkedIn profile, what to say to connect with people you can turn into customers and then outlines how to set up your company to be more “client-centric” and profitable. Get th...

61 MIN2018 NOV 26
Comments
S2E1: Discover the 10-20-70 Formula For Attracting Your Ideal Client On LinkedIn with Joshua B. Lee

S1E7: Know Your Numbers To Increase Conversions and Lower Your Cost Per Customer with CHRIS MERCER

When you learn how to EVALUATE your analytics, data and metrics you can save money on advertising, increase your conversions and lower your cost per customer. It’s truly all about knowing your numbers. Like Chris Mercer says, “The truth is in the trend, the power is in the pattern.” In this final episode of Make Marketing Awesome - Season 1 you’ll discover the 5 Pillars of Measurement Marketing and the top 3 tools every marketer needs for building a company culture around optimizing for growth with special guest Chris Mercer of Measurementmarketint.io/mma Get the resources, links, and show notes from this episode with Chris Mercer by going to www.superfunnel.com/s1e7

48 MIN2018 OCT 31
Comments
S1E7: Know Your Numbers To Increase Conversions and Lower Your Cost Per Customer with CHRIS MERCER

S1E6: How To Create A Live Event As A Backed To Your Business with DR. GREG REID

Filmmaker and Keynote Speaker Greg S. Reid is a #1 best-selling author, entrepreneur, and the CEO of several successful corporations, who has dedicated his life to helping others achieve the ultimate fulfillment of finding and living a life of purpose. Greg’s unique style has made him a highly sought-after Keynote Speaker for Corporations, Universities and Charitable organizations alike. In this episode of Make Marketing AWESOME, Greg talks about where he started and how he built a live event with an enviable network of thought leaders. You’ll learn how mentoring and mentorship works. Greg is also a successful movie producer and he lets us behind the scenes and tells the truth about the law of attraction and how to actually make your dreams come true. Get the resources, links, and show notes from this episode with Greg S. Reid by going to www.superfunnel.com/s1e6

42 MIN2018 OCT 31
Comments
S1E6: How To Create A Live Event As A Backed To Your Business with DR. GREG REID

S1E5: Your Offer Can Make-Or-Break Your Business. Learn Why with MIKE FILSAIME

Mike Filsaime is a Digital Marketer, Author, Speaker, Software Developer, Online Marketing Educator, and Marketing Consultant. He is also CEO at GrooveKart, owner of Conversion Brands and you can find him at MikeFilsaime.com. Mike was the co-founder of companies such as Kartra, WebinarJam, EverWebinar, and Marketers Cruise. He has launched and sold many multi-million-dollar brands and the companies he has founded have done over $75 Million in Revenue. No one knows creating and launching quality software brands and online business better than Mike Filsaime. Listen to Mike as he dissects what a perfect offer is and how to sell to customers the right way. His examples and methods for crafting bullet points, sales copy, VSLs and sales pages will be of massive valuable to you for running your business in a modern world. Get the resources, links, and show notes from this episode with Mike Filsaime by going to www.superfunnel.com/s1e5

77 MIN2018 OCT 31
Comments
S1E5: Your Offer Can Make-Or-Break Your Business. Learn Why with MIKE FILSAIME

Latest Episodes

S2E7: A Multi-Millionaire’s Method For Evaluating The Success of Your Business With Than Merrill

Than Merrill is the founder and CEO of Fortune Builders, star of Flip This House and owner of CT Homes. Than is one of the most successful real estate investors and educators in the nation. He has bought and sold hundreds of properties nationwide during his investing career and he founded Fortune Builders with the simple idea of sharing his knowledge and passion for real estate with aspiring investors. As a graduate of Yale University and a former NFL player for the Chicago Bears, Than attributes his success in sports, business and investing to coaching, education and systems. Listen up as Than talks about how he elevated his real estate game from his life’s experiences and how he built a massively successful company in the process. Learn about the Fortune Builders company culture and how to inspire your employees to better their financial circumstances through educated action. Than gives you his formula for how to evaluate your business, your employees and your partners and divulg...

57 MIN2018 NOV 26
Comments
S2E7: A Multi-Millionaire’s Method For Evaluating The Success of Your Business With Than Merrill

S2E6: How To Maximize Your Business Utilizing Media Partners And Mentors With Scott Duffy

Scott Duffy started his career working for best-selling author and speaker Tony Robbins. He went on to work for big media brands like CBS Sportsline, NBC Internet, & FOXSports.com, before launching and selling a business to Richard Branson’s Virgin Group. Later, he went on to found his own company 'Smart Charter', an online booking tool for private aviation. Scott sold the company to Sir Richard Branson from The Virgin Group. Scott is a master at using television, mass media partners, online channels, speaking platforms, best-selling books, masterminds and coaching programs to create transformational breakthroughs for your life and business. He’s a true entrepreneur and thought leader who is helping business owners achieve exponential growth. In this episode, Scott talks to Travis about the habits you need to succeed in any business or career by doing the work necessary to achieve your goals. He shares his story of how training with Navy seals improved his business mindset. You'll...

56 MIN2018 NOV 26
Comments
S2E6: How To Maximize Your Business Utilizing Media Partners And Mentors With Scott Duffy

S2E5: The #1 Most Profitable Skill Is To Become A Sales Infiltrator, Here’s Why With Ben Gay III

Ben Gay III is a legendary figure in the world of salesmanship and direct selling. He’s a world-famous sales trainer, author, consultant, and speaker. And WOW, he still sells on a daily basis. This is a not-to-miss episode. Ben Gay III has been the #1 salesperson at every single company with which he has been associated. It's not surprising that his book series, 'The Closers', is the most powerful book on selling ever written with over 3,000,000 copies sold. Travis reveals in this interview that his favorite chapter on selling is the final chapter from the book, The Closer - Part 2, where Ben outlines how to become a ‘Sales Infiltrator’. In this episode, Ben tells us multiple stories on how to become an effective closer in a modern world where salesmen are considered to be liars, cheats and thieves. You won’t want to miss Ben riffing about the legends of personal development and sales that made it big in the industry and how those same individuals suffered life’s ups and downs ...

71 MIN2018 NOV 26
Comments
S2E5: The #1 Most Profitable Skill Is To Become A Sales Infiltrator, Here’s Why With Ben Gay III

S2E4: Profitably Uncover Your Best Business Opportunities And Discover Your WHAT With Steve Olsher

Steve Olsher is known as the world’s foremost Reinvention expert. He’s famous for helping individuals and corporations become exceptionally clear on their WHAT – that is, the ONE thing they were created to do – his practical, no-holds-barred approach to life and business propels his clients towards achieving massive profitability while also cultivating a life of purpose, conviction, and contribution. He’s been featured on CNN, Fox Business, ABC, NBC, Forbes.com, The Huffington Post, Mancow Muller’s radio show, The Jim Bohannon radio show, and more than 300 other media outlets. In this episode Steve helps to sort through the myriad of business opportunities we have as entrepreneurs using the lens of his best selling book and framework, "What Is Your What?". His methodology blends ancient wisdom with revolutionary lessons from modern thought leaders that will help you uncover your WHAT and create a proven system for ultimate achievement in business and in life. Steve Olsher is a...

62 MIN2018 NOV 26
Comments
S2E4: Profitably Uncover Your Best Business Opportunities And Discover Your WHAT With Steve Olsher

S2E3: Learn How To Create Marketing Videos That Sell With Rob Burns

Rob Burns is an expert at video marketing and scripting your videos to cause engagement. He is the founder of VideoTelepathy.com, a San Diego based company that provides eCommerce video production, viral commercials, and content production to drive online engagement, build your brand awareness and increase revenue. Over the years he's run and exited multiple businesses including a company focused on video press releases, search engine optimization, a full stack digital marketing agency and even a hot sauce company. Rob takes you step by step through how to create a compelling video script, how to tell a share-worthy story and why your brand MUST make video part of your marketing stack. In this episode you’ll also discover how to use video (the smart way) on social media and the process to make sure you’ve got your ideal client avatar completely dialed in. Get the resources and show notes from this episode by going to www.superfunnel.com/s2e3

70 MIN2018 NOV 26
Comments
S2E3: Learn How To Create Marketing Videos That Sell With Rob Burns

S2E2: The Secret (And The Mindset) For Getting Half A Million Leads Per Year With John Assaraf

John Assaraf is a leading expert in the field of Mindset & Behavior. John came up for air just a few days after his live Brain-A-Thon event to chat about the strategies he implements for turning visitors into leads and leads into customers for life. His unique strategy has led to generating half-a-million leads per year, and that's just from one of his businesses. He’s the Founder and CEO of NeuroGym, a Research and Development Company that utilizes the latest research in brain plasticity and neuro-psychology to reduce doubts and fears, calm anxiety, eliminate procrastination and negative thinking. He happens to be a damn fine marketer as well. Over the past 25 years, John has grown five multi-million dollar companies from scratch; written two New York Times bestselling books: "The Answer," and "Having It All". John's voice will be familiar to fans of the movie, "The Secret"; you may also recognize him based on his multiple appearances on TV (including The Larry King Show, Ellen De...

70 MIN2018 NOV 26
Comments
S2E2: The Secret (And The Mindset) For Getting Half A Million Leads Per Year With John Assaraf

S2E1: Discover the 10-20-70 Formula For Attracting Your Ideal Client On LinkedIn with Joshua B. Lee

Over the last decade, Joshua B. Lee has managed over 100,000,000 in ad spend, and created and controlled over thirty trillion impressions online. He’s also the author of Balance is Bullshit: How to Successfully Integrate Work & Life. He’s a member of several high-end mastermind groups and he also takes time to mentor young and up-and-coming entrepreneurs in his community. Josh Lee is the founder of www.StandoutAuthority.com which advises business owners, sales professionals and industry experts on how to find and engage with your ideal customer by mastering the art of lead generation on LinkedIn using his 10-20-70 Formula. In this episode, Joshua holds nothing back as he lays out exactly how to attract and acquire the attention of your ideal prospects. He drops some serious science on how to optimize your LinkedIn profile, what to say to connect with people you can turn into customers and then outlines how to set up your company to be more “client-centric” and profitable. Get th...

61 MIN2018 NOV 26
Comments
S2E1: Discover the 10-20-70 Formula For Attracting Your Ideal Client On LinkedIn with Joshua B. Lee

S1E7: Know Your Numbers To Increase Conversions and Lower Your Cost Per Customer with CHRIS MERCER

When you learn how to EVALUATE your analytics, data and metrics you can save money on advertising, increase your conversions and lower your cost per customer. It’s truly all about knowing your numbers. Like Chris Mercer says, “The truth is in the trend, the power is in the pattern.” In this final episode of Make Marketing Awesome - Season 1 you’ll discover the 5 Pillars of Measurement Marketing and the top 3 tools every marketer needs for building a company culture around optimizing for growth with special guest Chris Mercer of Measurementmarketint.io/mma Get the resources, links, and show notes from this episode with Chris Mercer by going to www.superfunnel.com/s1e7

48 MIN2018 OCT 31
Comments
S1E7: Know Your Numbers To Increase Conversions and Lower Your Cost Per Customer with CHRIS MERCER

S1E6: How To Create A Live Event As A Backed To Your Business with DR. GREG REID

Filmmaker and Keynote Speaker Greg S. Reid is a #1 best-selling author, entrepreneur, and the CEO of several successful corporations, who has dedicated his life to helping others achieve the ultimate fulfillment of finding and living a life of purpose. Greg’s unique style has made him a highly sought-after Keynote Speaker for Corporations, Universities and Charitable organizations alike. In this episode of Make Marketing AWESOME, Greg talks about where he started and how he built a live event with an enviable network of thought leaders. You’ll learn how mentoring and mentorship works. Greg is also a successful movie producer and he lets us behind the scenes and tells the truth about the law of attraction and how to actually make your dreams come true. Get the resources, links, and show notes from this episode with Greg S. Reid by going to www.superfunnel.com/s1e6

42 MIN2018 OCT 31
Comments
S1E6: How To Create A Live Event As A Backed To Your Business with DR. GREG REID

S1E5: Your Offer Can Make-Or-Break Your Business. Learn Why with MIKE FILSAIME

Mike Filsaime is a Digital Marketer, Author, Speaker, Software Developer, Online Marketing Educator, and Marketing Consultant. He is also CEO at GrooveKart, owner of Conversion Brands and you can find him at MikeFilsaime.com. Mike was the co-founder of companies such as Kartra, WebinarJam, EverWebinar, and Marketers Cruise. He has launched and sold many multi-million-dollar brands and the companies he has founded have done over $75 Million in Revenue. No one knows creating and launching quality software brands and online business better than Mike Filsaime. Listen to Mike as he dissects what a perfect offer is and how to sell to customers the right way. His examples and methods for crafting bullet points, sales copy, VSLs and sales pages will be of massive valuable to you for running your business in a modern world. Get the resources, links, and show notes from this episode with Mike Filsaime by going to www.superfunnel.com/s1e5

77 MIN2018 OCT 31
Comments
S1E5: Your Offer Can Make-Or-Break Your Business. Learn Why with MIKE FILSAIME
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