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Sales hacks for startup hustlers

Steli from Close.io

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Sales hacks for startup hustlers
Sales hacks for startup hustlers

Sales hacks for startup hustlers

Steli from Close.io

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Followers
2
Plays
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Sales hacks for startup hustlers by Steli Efti. Tactics, strategies and sales stories straight from Silicon Valley's most prominent sales hustler. Head over to http://blog.close.com for sales videos and blog posts plus extra materials related to each episode.

Latest Episodes

Sales Obection - Your Product Is Too Complicated

ESteli Efti shares 5 ways to overcome the "Your product is too complicated" sales objection. Check out the corresponding blog post over at https://blog.close.com/sales-objection-too-complicated "It sounds good, but it's too complicated" is a common objection in SaaS sales, but it shows up in other industries, too. It's tough to deal with because you can't make your product simpler. (Well, that's mostly true; we'll get to a sort of exception below.) But with the right approach, you can reframe this objection as an opportunity for growth. With that reframing and carefully attending to the real objections underlying this one, you can make the sale.

11 MINJUL 29
Comments
Sales Obection - Your Product Is Too Complicated

How To Make Outbound Sales Work In 2019

ELots of people will tell you that outbound sales is a lost cause—that inbound is the only way. They're wrong. Here's how to win with outbound: https://blog.close.com/outbound-sales

7 MINJUN 17
Comments
How To Make Outbound Sales Work In 2019

Sales Objection: "I Heard Bad Things About Your Company"

EHow do you sell your solution when your prospect saw bad reviews or heard negative things about your company? How many times have you heard this objection? Many salespeople, even those with years of experience, have trouble with this one. We share some insight on how to close deals when you have bad reviews. Check out https://blog.close.com/close-deals-bad-reviews?utm_campaign=201904182155&utm_medium=closepodcast&utm_source=description

7 MINJUN 11
Comments
Sales Objection: "I Heard Bad Things About Your Company"

Why Sales Metrics Are Meaningless—When Numbers Mislead Sales People

EWhen it comes to sales funnels and sales reporting, people like to share big numbers. But, don’t buy it until you’ve gotten the full context for the claim. Check out the related post and video here: https://blog.close.com/sales-pipeline-metrics

8 MINJUN 6
Comments
Why Sales Metrics Are Meaningless—When Numbers Mislead Sales People

Catherine Stewart, Automattic (WordPress.com): Negotiation & How 800+ Distributed Employees Thrive

ECLOSE.IO WOMEN IN SALES INTERVIEW SERIES blog.close.io/topic/women-in-sales Host: Rebecca Luo, Close.io Account Executive rebecca@close.io, @rebeccatluo Listen: iTunes, Soundcloud, & your favorite podcast app Watch: YouTube Catherine Stewart (https://catherinetaylorstewart.com/) is the Chief Business Officer at Automattic (https://automattic.com/), the company behind WordPress.com

39 MIN2018 SEP 7
Comments
Catherine Stewart, Automattic (WordPress.com): Negotiation & How 800+ Distributed Employees Thrive

Danielle Diamond, Rebel Motion & User Interviews: A Filmmaker's Advice for Storytelling in Sales

ECLOSE.IO WOMEN IN SALES INTERVIEW SERIES blog.close.io/topic/women-in-sales Host: Rebecca Luo, Close.io Account Executive rebecca@close.io, @rebeccatluo Listen: iTunes, Soundcloud, & your favorite podcast app Watch: YouTube Danielle Diamond (@dhopediamond) is a Content Creator at User Interviews (https://www.userinterviews.com), the Director of Marketing at Rebel Motion (https://www.rebel-motion.com/), and a Screenwriter at ScreenPower. Danielle was previously a conversational marketer of video at Drift. She’s had numerous experiences in film production and marketing, and graduated from Boston University with a Bachelor’s degree in Film and Television. Episode highlights: How Danielle got an early life start in filmmaking Danielle feels that film sets have a lot to learn from how businesses are operated. This is part of what influenced her desire to orient her career towards sales & marketing Danielle's storytelling structure, with her piece of advice of how "people don't care abo...

30 MIN2018 AUG 10
Comments
Danielle Diamond, Rebel Motion & User Interviews: A Filmmaker's Advice for Storytelling in Sales

Nicole Wolosoff, Boston National Title Agency: Starting Conversations & Attracting Opportunities

ECLOSE.IO WOMEN IN SALES INTERVIEW SERIES blog.close.io/topic/women-in-sales Host: Rebecca Luo, Close.io Account Executive rebecca@close.io, @rebeccatluo Listen: iTunes, Soundcloud, & your favorite podcast app Watch: YouTube Nicole Wolosoff (https://www.linkedin.com/in/nicolewolosoff/) is the President of the New York Operation of Boston National Title Agency (https://www.bostonnationaltitle.com/en/). Prior to joining Boston National, Nicole served as the Vice President, Director of Operations and Underwriting Counsel at Insignia Title Agency. Before that, she was Vice President and Counsel at Langdon Title Agency. Nicole graduated from New York University’s School of Law LLM in Taxation Program, and earned her J.D. from the New York Law School and her bachelor’s from Towson University. Episode Highlights - From an early age, Nicole learn about the law of attraction and knew that she was destined for law school - How Nicole used a dorky technique as a conversation opener at the ear...

28 MIN2018 JUL 27
Comments
Nicole Wolosoff, Boston National Title Agency: Starting Conversations & Attracting Opportunities

Rebecca Kacaba, Dealmaker CEO & Co-Founder: Corporate M&A Lawyer to Software Founder

ECLOSE.IO WOMEN IN SALES INTERVIEW SERIES blog.close.io/topic/women-in-sales Host: Rebecca Luo, Close.io Account Executive rebecca@close.io, @rebeccatluo Listen: iTunes, Soundcloud, & your favorite podcast app Watch: YouTube Rebecca Kacaba (rebecca@dealmaker.tech) is the CEO and Co-Founder of DealMaker (https://dealmaker.tech/). She was previously a Partner at Dentons LLP and Aird & Berlis LLP and also a Secondee at the Ontario Securities Commission. Rebecca earned her LLB at the University of Windsor and a Bachelor’s in Psychology at Western University. Episode Highlights: Rebecca got her inspiration to study psychology and practice law from her family When hiring, Rebecca looks for people with cold-calling experience Rebecca's father was an OG side hustle entrepreneur while running his own legal practice Rebecca and her co-founder, Mat Goldstein, on their experiences working together at a law firm and howod they started a startup business practice there at the time How Rebecca use...

26 MIN2018 JUL 20
Comments
Rebecca Kacaba, Dealmaker CEO & Co-Founder: Corporate M&A Lawyer to Software Founder

Zainab Allawala, Help Scout: Resources and FAQs on Diversity & Inclusion

ECLOSE.IO WOMEN IN SALES INTERVIEW SERIES blog.close.io/topic/women-in-sales Host: Rebecca Luo, Close.io Account Executive rebecca@close.io, @rebeccatluo Listen: iTunes, Soundcloud, & your favorite podcast app Watch: YouTube Zainab Allawala (https://www.linkedin.com/in/zainaballawala/) is a Customer Success Account Executive at Help Scout (https://www.helpscout.net/). Zainab worked as a Strategic Account Executive at Survey Monkey and as an SMB Account Executive at Asana. She’s also previously worked as a recruiting coordinator for the Kiva.org Fellow Coordinator, at Facebook, and Google. Episode Highlights: How Zainab's political sciences studies shaped her curiosity in understanding what makes people tick in recruiting and sales How we can ensure accountability in order to be effective at diversity and inclusion? How to ensure that diversity and inclusivity is not just a vanity metric, and just not a photo-op? Resources: “Whistling Vivaldi: How Stereotypes Affect Us and What We C...

27 MIN2018 JUL 12
Comments
Zainab Allawala, Help Scout: Resources and FAQs on Diversity & Inclusion

Megan Muldary, Sales Operations at TUNE: Heart Forward Communication & Empathy

ECLOSE.IO WOMEN IN SALES INTERVIEW SERIES blog.close.io/topic/women-in-sales Host: Rebecca Luo, Close.io Account Executive rebecca@close.io, @rebeccatluo Listen: iTunes, Soundcloud, & your favorite podcast app Watch: YouTube Megan Muldary (https://www.linkedin.com/in/megan-muldary-2843b625/) is the Director of Sales Operations at TUNE (https://www.tune.com/). Prior to TUNE, Megan was a Sales Operations Manager at thePlatform and has worked at San Gennaro Foods as an office manager and at Salem Media Group in marketing and promotions. She graduated from Western Washington University with a BA in Journalism and Minor in History. Episode Highlights How Megan has learned about communication and vulnerability through difficult life situations How the quote "The single biggest problem in communication is the illusion that it has taken place” manifests in day-to-day life Sensitivity as a strength and compliment to empathy, rather than a weakness Advice on communicating with colleagues that...

29 MIN2018 JUL 6
Comments
Megan Muldary, Sales Operations at TUNE: Heart Forward Communication & Empathy

Latest Episodes

Sales Obection - Your Product Is Too Complicated

ESteli Efti shares 5 ways to overcome the "Your product is too complicated" sales objection. Check out the corresponding blog post over at https://blog.close.com/sales-objection-too-complicated "It sounds good, but it's too complicated" is a common objection in SaaS sales, but it shows up in other industries, too. It's tough to deal with because you can't make your product simpler. (Well, that's mostly true; we'll get to a sort of exception below.) But with the right approach, you can reframe this objection as an opportunity for growth. With that reframing and carefully attending to the real objections underlying this one, you can make the sale.

11 MINJUL 29
Comments
Sales Obection - Your Product Is Too Complicated

How To Make Outbound Sales Work In 2019

ELots of people will tell you that outbound sales is a lost cause—that inbound is the only way. They're wrong. Here's how to win with outbound: https://blog.close.com/outbound-sales

7 MINJUN 17
Comments
How To Make Outbound Sales Work In 2019

Sales Objection: "I Heard Bad Things About Your Company"

EHow do you sell your solution when your prospect saw bad reviews or heard negative things about your company? How many times have you heard this objection? Many salespeople, even those with years of experience, have trouble with this one. We share some insight on how to close deals when you have bad reviews. Check out https://blog.close.com/close-deals-bad-reviews?utm_campaign=201904182155&utm_medium=closepodcast&utm_source=description

7 MINJUN 11
Comments
Sales Objection: "I Heard Bad Things About Your Company"

Why Sales Metrics Are Meaningless—When Numbers Mislead Sales People

EWhen it comes to sales funnels and sales reporting, people like to share big numbers. But, don’t buy it until you’ve gotten the full context for the claim. Check out the related post and video here: https://blog.close.com/sales-pipeline-metrics

8 MINJUN 6
Comments
Why Sales Metrics Are Meaningless—When Numbers Mislead Sales People

Catherine Stewart, Automattic (WordPress.com): Negotiation & How 800+ Distributed Employees Thrive

ECLOSE.IO WOMEN IN SALES INTERVIEW SERIES blog.close.io/topic/women-in-sales Host: Rebecca Luo, Close.io Account Executive rebecca@close.io, @rebeccatluo Listen: iTunes, Soundcloud, & your favorite podcast app Watch: YouTube Catherine Stewart (https://catherinetaylorstewart.com/) is the Chief Business Officer at Automattic (https://automattic.com/), the company behind WordPress.com

39 MIN2018 SEP 7
Comments
Catherine Stewart, Automattic (WordPress.com): Negotiation & How 800+ Distributed Employees Thrive

Danielle Diamond, Rebel Motion & User Interviews: A Filmmaker's Advice for Storytelling in Sales

ECLOSE.IO WOMEN IN SALES INTERVIEW SERIES blog.close.io/topic/women-in-sales Host: Rebecca Luo, Close.io Account Executive rebecca@close.io, @rebeccatluo Listen: iTunes, Soundcloud, & your favorite podcast app Watch: YouTube Danielle Diamond (@dhopediamond) is a Content Creator at User Interviews (https://www.userinterviews.com), the Director of Marketing at Rebel Motion (https://www.rebel-motion.com/), and a Screenwriter at ScreenPower. Danielle was previously a conversational marketer of video at Drift. She’s had numerous experiences in film production and marketing, and graduated from Boston University with a Bachelor’s degree in Film and Television. Episode highlights: How Danielle got an early life start in filmmaking Danielle feels that film sets have a lot to learn from how businesses are operated. This is part of what influenced her desire to orient her career towards sales & marketing Danielle's storytelling structure, with her piece of advice of how "people don't care abo...

30 MIN2018 AUG 10
Comments
Danielle Diamond, Rebel Motion & User Interviews: A Filmmaker's Advice for Storytelling in Sales

Nicole Wolosoff, Boston National Title Agency: Starting Conversations & Attracting Opportunities

ECLOSE.IO WOMEN IN SALES INTERVIEW SERIES blog.close.io/topic/women-in-sales Host: Rebecca Luo, Close.io Account Executive rebecca@close.io, @rebeccatluo Listen: iTunes, Soundcloud, & your favorite podcast app Watch: YouTube Nicole Wolosoff (https://www.linkedin.com/in/nicolewolosoff/) is the President of the New York Operation of Boston National Title Agency (https://www.bostonnationaltitle.com/en/). Prior to joining Boston National, Nicole served as the Vice President, Director of Operations and Underwriting Counsel at Insignia Title Agency. Before that, she was Vice President and Counsel at Langdon Title Agency. Nicole graduated from New York University’s School of Law LLM in Taxation Program, and earned her J.D. from the New York Law School and her bachelor’s from Towson University. Episode Highlights - From an early age, Nicole learn about the law of attraction and knew that she was destined for law school - How Nicole used a dorky technique as a conversation opener at the ear...

28 MIN2018 JUL 27
Comments
Nicole Wolosoff, Boston National Title Agency: Starting Conversations & Attracting Opportunities

Rebecca Kacaba, Dealmaker CEO & Co-Founder: Corporate M&A Lawyer to Software Founder

ECLOSE.IO WOMEN IN SALES INTERVIEW SERIES blog.close.io/topic/women-in-sales Host: Rebecca Luo, Close.io Account Executive rebecca@close.io, @rebeccatluo Listen: iTunes, Soundcloud, & your favorite podcast app Watch: YouTube Rebecca Kacaba (rebecca@dealmaker.tech) is the CEO and Co-Founder of DealMaker (https://dealmaker.tech/). She was previously a Partner at Dentons LLP and Aird & Berlis LLP and also a Secondee at the Ontario Securities Commission. Rebecca earned her LLB at the University of Windsor and a Bachelor’s in Psychology at Western University. Episode Highlights: Rebecca got her inspiration to study psychology and practice law from her family When hiring, Rebecca looks for people with cold-calling experience Rebecca's father was an OG side hustle entrepreneur while running his own legal practice Rebecca and her co-founder, Mat Goldstein, on their experiences working together at a law firm and howod they started a startup business practice there at the time How Rebecca use...

26 MIN2018 JUL 20
Comments
Rebecca Kacaba, Dealmaker CEO & Co-Founder: Corporate M&A Lawyer to Software Founder

Zainab Allawala, Help Scout: Resources and FAQs on Diversity & Inclusion

ECLOSE.IO WOMEN IN SALES INTERVIEW SERIES blog.close.io/topic/women-in-sales Host: Rebecca Luo, Close.io Account Executive rebecca@close.io, @rebeccatluo Listen: iTunes, Soundcloud, & your favorite podcast app Watch: YouTube Zainab Allawala (https://www.linkedin.com/in/zainaballawala/) is a Customer Success Account Executive at Help Scout (https://www.helpscout.net/). Zainab worked as a Strategic Account Executive at Survey Monkey and as an SMB Account Executive at Asana. She’s also previously worked as a recruiting coordinator for the Kiva.org Fellow Coordinator, at Facebook, and Google. Episode Highlights: How Zainab's political sciences studies shaped her curiosity in understanding what makes people tick in recruiting and sales How we can ensure accountability in order to be effective at diversity and inclusion? How to ensure that diversity and inclusivity is not just a vanity metric, and just not a photo-op? Resources: “Whistling Vivaldi: How Stereotypes Affect Us and What We C...

27 MIN2018 JUL 12
Comments
Zainab Allawala, Help Scout: Resources and FAQs on Diversity & Inclusion

Megan Muldary, Sales Operations at TUNE: Heart Forward Communication & Empathy

ECLOSE.IO WOMEN IN SALES INTERVIEW SERIES blog.close.io/topic/women-in-sales Host: Rebecca Luo, Close.io Account Executive rebecca@close.io, @rebeccatluo Listen: iTunes, Soundcloud, & your favorite podcast app Watch: YouTube Megan Muldary (https://www.linkedin.com/in/megan-muldary-2843b625/) is the Director of Sales Operations at TUNE (https://www.tune.com/). Prior to TUNE, Megan was a Sales Operations Manager at thePlatform and has worked at San Gennaro Foods as an office manager and at Salem Media Group in marketing and promotions. She graduated from Western Washington University with a BA in Journalism and Minor in History. Episode Highlights How Megan has learned about communication and vulnerability through difficult life situations How the quote "The single biggest problem in communication is the illusion that it has taken place” manifests in day-to-day life Sensitivity as a strength and compliment to empathy, rather than a weakness Advice on communicating with colleagues that...

29 MIN2018 JUL 6
Comments
Megan Muldary, Sales Operations at TUNE: Heart Forward Communication & Empathy
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