title

Social Media Marketing Happy Hour Podcast

Dawn Marrs Ortiz & Traci Reuter ~ Where Social Med

10
Followers
4
Plays
Social Media Marketing Happy Hour Podcast
Social Media Marketing Happy Hour Podcast

Social Media Marketing Happy Hour Podcast

Dawn Marrs Ortiz & Traci Reuter ~ Where Social Med

10
Followers
4
Plays
OVERVIEWEPISODESYOU MAY ALSO LIKE

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About Us

The Social Media Marketing Happy Hour Podcast hosted by Dawn Marrs & Traci Reuter is designed for the entrepreneur, solopreneur, small business owner and marketing leader who is ready to learn to leverage organic social media marketing, sales funnels, Facebook advertising and Instagram ads. Grow your email list, generate more leads and sales and just be more effective with your marketing. Each episode is jam packed with success tips & nuggets to help you succeed in your entrepreneurial journey.

Latest Episodes

Episode 17 - How Handle Online Marketing As An Extrovert vs Introvert

Online marketing can be difficult as an introvert but it isn't impossible. You get to do what you want in your business and staying true to your energy source is important. You don't have to be an extrovert to put out video and marketing content. Introverts do not have to go to big events. Mix best practices with who you are. Repurpose content Well-Syndicated Content Screen-share videos & Audio Create evergreen content Keep moving forward every day in faith. Where to Find Us The Happy Hour Hangouts Resources Get Traci's 3 Pillars to Successful Social Ads Dawn's 10 Secrets to Get More Clients with Email Marketing

32 MIN1 weeks ago
Comments
Episode 17 - How Handle Online Marketing As An Extrovert vs Introvert

Episode 16 - Focusing on Visuals in Your Marketing

Imagery and good creative assets are essential for marketing. You don't have to invest a ton of money into your imagery, but you do need to have a careful strategy. You can influence 65% of the population with good images because they are visual learners. Digital marketers don't often talk about packaging. People will remember your face. Marketing platforms are visual nowadays. Invest in good graphic designs. Don't drop the ball on the visuals. Have a brand board. Retarget with different visuals. Visuals include your videos. Where to Find Us The Happy Hour Hangouts Resources Get on Traci's Masterclass Waitlist Dawn's 10 Secrets to Get More Clients with Email Marketing

26 MIN3 weeks ago
Comments
Episode 16 - Focusing on Visuals in Your Marketing

Episode 15 - Features, Advantages, Benefit

If you have ever been frustrated about offers falling short, you need to tune in to this episode where we dive into copywriting. Don’t only include the features. Sales funnels need the benefit Write a FAB Statement Because of (feature), it will (advantage) which means to you (benefit). Advantage vs. Benefit Never run out of hook ideas Do a feature dump & go through this process. Where to Find Us The Happy Hour Hangouts Resources Get on Traci’s Masterclass Waitlist Dawn’s 10 Secrets to Get More Clients with Email Marketing

21 MINAUG 12
Comments
Episode 15 - Features, Advantages, Benefit

Episode 14 - Learning from the Exploding CBD Market: How to Leverage Advertising In a Controversial Industry

What do you do if you're in an industry where you can't leverage Google, Facebook and Instagram with paid advertising? We dig into advertising for these controversial industries like CBD. A hard stance on paid advertising. Ad approval can be hard Have an offering outside of the restricted content. Do the actual selling in email marketing. If you don't have other products, have your funnel around education Be willing to slow down to speed up, instead of fighting FB. Change your domain enough to pass a human review. Where to Find Us The Happy Hour Hangouts Resources Get on Traci's Masterclass Waitlist Dawn's 10 Secrets to Get More Clients with Email Marketing

30 MINJUL 29
Comments
Episode 14 - Learning from the Exploding CBD Market: How to Leverage Advertising In a Controversial Industry

Episode 13 - Are You Getting Advice From the Right People?

It's challenging to know who to take business advice from, but with time and mistakes comes wisdom. Remember, everyone is human. Mistakes propel you. There is no easy way out. Make it yours. Join a Mastermind or get coached Get information and then adapt to your own path. Where to Find Us The Happy Hour Hangouts Resources Get on Traci’s Masterclass Waitlist Dawn’s 10 Secrets to Get More Clients with Email Marketing

31 MINJUL 15
Comments
Episode 13 - Are You Getting Advice From the Right People?

Why Not Having a Sales Funnel is Hurting Your Profits

If you don't have a sales funnel, you are hurting your profits. All businesses will grow and benefit from a sales funnel. Sales Funnels Are a Common Sense Approach Congruency Is A Marketing Principle Businesses That Need Sales Funnels Share Your Expertise on a Deeper Level What Do You Do At No Pitch Events If You're Selling On Amazon If You Have an E-Commerce Funnel Where to Find Us The Happy Hour Hangouts Resources Get on Traci's Masterclass Waitlist Dawn's 10 Secrets to Get More Clients with Email Marketing

29 MINJUL 1
Comments
Why Not Having a Sales Funnel is Hurting Your Profits

Episode 11 - Strategies to Go From Startup to Scale... without Losing Your Mind

When you are so focused on doing things for your clients and not doing those things for your own business you reach burnout. Outsourcing is a key part of taking your business from startup to scale without losing your mind. We wanted to let you in on some strategies we learned when we were in startup mode with Happy Hour Hangouts. We started to outsource but not as early as we should have to avoid burnout. In the last 3 years, we've learned a lot of strategies to go from startup to scale without losing your mind. Too Close to Your Biz Businesses Are Like Icebergs It Is Not If You Could Do It But If You Should Do It Reinvest Often Outsource Wisely to Go From Startup to Scale Tech Stuff Can Take Up Too Much Brain Space You Want Exponential Growth Where to Find Us The Happy Hour Hangouts Resources Get on Traci's Masterclass Waitlist Dawn's 10 Secrets to Get More Clients with Email Marketing

30 MINJUN 17
Comments
Episode 11 - Strategies to Go From Startup to Scale... without Losing Your Mind

How to Shorten Your Sales Cycle

Understanding the length of your sales cycle impacts every aspect of your marketing strategy, including organic social media and SEO. Know The Length of Your Sales Cycle Know When Your Investment Will Come Back Have a Tripwire to Fund Your Ad Budget Engagement Ads Can Shorten Your Sales Cycle Nurture Emails or a Ridiculous Sales Cycle? Be Careful With Engagement Bait on FB Ads Create Real Life Scarcity, not Fake Scarcity We're Sticking Around Where to Find Us Download Traci's 3 Pillar Checklist Get on Traci's Masterclass Waitlist Dawn's Email Marketing Checklist Follow Dawn on Instagram

32 MINJUN 4
Comments
How to Shorten Your Sales Cycle

Episode 9 - Scaling Up

Don't put money into paid traffic until you have a solid business that is ready to scale up. You don't want to burn cash if you're not ready for scaling up. Auto Webinars Retargeting and Follow Up Slowly Increase Your Ad Spend Scale Horizontally Hiring Out Write Out Your Processes Where to Find Us Take a screenshot of you listening to this episode and tag us on social media! Let us know how you're loving this season. Apply to Work With Divine Social Follow Traci on Instagram Dawn's Email Marketing Checklist Follow Dawn on Instagram

36 MINMAY 27
Comments
Episode 9 - Scaling Up

Episode 8 - Getting Personal

Getting personal in your business is crucial. It starts with authenticity but goes beyond in how you connect with your audience. Human to Human Marketing Speaking Personally versus Corporately Getting Personal in Ads Asking For Replies in Email Marketing Automation Does Not Mean Impersonal Personal Touch for High Ticket Offers Where to Find Us Download Traci's 3 Pillar Checklist Follow Traci on Instagram Follow Dawn’s New 6-Figure Sales Funnels Podcast Follow Dawn on Instagram

28 MINMAY 20
Comments
Episode 8 - Getting Personal

Latest Episodes

Episode 17 - How Handle Online Marketing As An Extrovert vs Introvert

Online marketing can be difficult as an introvert but it isn't impossible. You get to do what you want in your business and staying true to your energy source is important. You don't have to be an extrovert to put out video and marketing content. Introverts do not have to go to big events. Mix best practices with who you are. Repurpose content Well-Syndicated Content Screen-share videos & Audio Create evergreen content Keep moving forward every day in faith. Where to Find Us The Happy Hour Hangouts Resources Get Traci's 3 Pillars to Successful Social Ads Dawn's 10 Secrets to Get More Clients with Email Marketing

32 MIN1 weeks ago
Comments
Episode 17 - How Handle Online Marketing As An Extrovert vs Introvert

Episode 16 - Focusing on Visuals in Your Marketing

Imagery and good creative assets are essential for marketing. You don't have to invest a ton of money into your imagery, but you do need to have a careful strategy. You can influence 65% of the population with good images because they are visual learners. Digital marketers don't often talk about packaging. People will remember your face. Marketing platforms are visual nowadays. Invest in good graphic designs. Don't drop the ball on the visuals. Have a brand board. Retarget with different visuals. Visuals include your videos. Where to Find Us The Happy Hour Hangouts Resources Get on Traci's Masterclass Waitlist Dawn's 10 Secrets to Get More Clients with Email Marketing

26 MIN3 weeks ago
Comments
Episode 16 - Focusing on Visuals in Your Marketing

Episode 15 - Features, Advantages, Benefit

If you have ever been frustrated about offers falling short, you need to tune in to this episode where we dive into copywriting. Don’t only include the features. Sales funnels need the benefit Write a FAB Statement Because of (feature), it will (advantage) which means to you (benefit). Advantage vs. Benefit Never run out of hook ideas Do a feature dump & go through this process. Where to Find Us The Happy Hour Hangouts Resources Get on Traci’s Masterclass Waitlist Dawn’s 10 Secrets to Get More Clients with Email Marketing

21 MINAUG 12
Comments
Episode 15 - Features, Advantages, Benefit

Episode 14 - Learning from the Exploding CBD Market: How to Leverage Advertising In a Controversial Industry

What do you do if you're in an industry where you can't leverage Google, Facebook and Instagram with paid advertising? We dig into advertising for these controversial industries like CBD. A hard stance on paid advertising. Ad approval can be hard Have an offering outside of the restricted content. Do the actual selling in email marketing. If you don't have other products, have your funnel around education Be willing to slow down to speed up, instead of fighting FB. Change your domain enough to pass a human review. Where to Find Us The Happy Hour Hangouts Resources Get on Traci's Masterclass Waitlist Dawn's 10 Secrets to Get More Clients with Email Marketing

30 MINJUL 29
Comments
Episode 14 - Learning from the Exploding CBD Market: How to Leverage Advertising In a Controversial Industry

Episode 13 - Are You Getting Advice From the Right People?

It's challenging to know who to take business advice from, but with time and mistakes comes wisdom. Remember, everyone is human. Mistakes propel you. There is no easy way out. Make it yours. Join a Mastermind or get coached Get information and then adapt to your own path. Where to Find Us The Happy Hour Hangouts Resources Get on Traci’s Masterclass Waitlist Dawn’s 10 Secrets to Get More Clients with Email Marketing

31 MINJUL 15
Comments
Episode 13 - Are You Getting Advice From the Right People?

Why Not Having a Sales Funnel is Hurting Your Profits

If you don't have a sales funnel, you are hurting your profits. All businesses will grow and benefit from a sales funnel. Sales Funnels Are a Common Sense Approach Congruency Is A Marketing Principle Businesses That Need Sales Funnels Share Your Expertise on a Deeper Level What Do You Do At No Pitch Events If You're Selling On Amazon If You Have an E-Commerce Funnel Where to Find Us The Happy Hour Hangouts Resources Get on Traci's Masterclass Waitlist Dawn's 10 Secrets to Get More Clients with Email Marketing

29 MINJUL 1
Comments
Why Not Having a Sales Funnel is Hurting Your Profits

Episode 11 - Strategies to Go From Startup to Scale... without Losing Your Mind

When you are so focused on doing things for your clients and not doing those things for your own business you reach burnout. Outsourcing is a key part of taking your business from startup to scale without losing your mind. We wanted to let you in on some strategies we learned when we were in startup mode with Happy Hour Hangouts. We started to outsource but not as early as we should have to avoid burnout. In the last 3 years, we've learned a lot of strategies to go from startup to scale without losing your mind. Too Close to Your Biz Businesses Are Like Icebergs It Is Not If You Could Do It But If You Should Do It Reinvest Often Outsource Wisely to Go From Startup to Scale Tech Stuff Can Take Up Too Much Brain Space You Want Exponential Growth Where to Find Us The Happy Hour Hangouts Resources Get on Traci's Masterclass Waitlist Dawn's 10 Secrets to Get More Clients with Email Marketing

30 MINJUN 17
Comments
Episode 11 - Strategies to Go From Startup to Scale... without Losing Your Mind

How to Shorten Your Sales Cycle

Understanding the length of your sales cycle impacts every aspect of your marketing strategy, including organic social media and SEO. Know The Length of Your Sales Cycle Know When Your Investment Will Come Back Have a Tripwire to Fund Your Ad Budget Engagement Ads Can Shorten Your Sales Cycle Nurture Emails or a Ridiculous Sales Cycle? Be Careful With Engagement Bait on FB Ads Create Real Life Scarcity, not Fake Scarcity We're Sticking Around Where to Find Us Download Traci's 3 Pillar Checklist Get on Traci's Masterclass Waitlist Dawn's Email Marketing Checklist Follow Dawn on Instagram

32 MINJUN 4
Comments
How to Shorten Your Sales Cycle

Episode 9 - Scaling Up

Don't put money into paid traffic until you have a solid business that is ready to scale up. You don't want to burn cash if you're not ready for scaling up. Auto Webinars Retargeting and Follow Up Slowly Increase Your Ad Spend Scale Horizontally Hiring Out Write Out Your Processes Where to Find Us Take a screenshot of you listening to this episode and tag us on social media! Let us know how you're loving this season. Apply to Work With Divine Social Follow Traci on Instagram Dawn's Email Marketing Checklist Follow Dawn on Instagram

36 MINMAY 27
Comments
Episode 9 - Scaling Up

Episode 8 - Getting Personal

Getting personal in your business is crucial. It starts with authenticity but goes beyond in how you connect with your audience. Human to Human Marketing Speaking Personally versus Corporately Getting Personal in Ads Asking For Replies in Email Marketing Automation Does Not Mean Impersonal Personal Touch for High Ticket Offers Where to Find Us Download Traci's 3 Pillar Checklist Follow Traci on Instagram Follow Dawn’s New 6-Figure Sales Funnels Podcast Follow Dawn on Instagram

28 MINMAY 20
Comments
Episode 8 - Getting Personal

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