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Social Media Schoolhouse

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Social Media Schoolhouse
Social Media Schoolhouse

Social Media Schoolhouse

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OVERVIEWEPISODESYOU MAY ALSO LIKE

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Marketing and Social Media Tips for School Districts

Latest Episodes

How to Create an Awesome College Job Fair Experience

Are you looking for high quality millennial college graduates to join your company? Are you not having much luck at college job fairs? Do you need tips for putting together an awesome college job fair marketing plan? In this podcast, I give tips on how my company doubled our online job applications using these job fair techniques. Recruiting millennials for your company or your school district can be hard. These tips will hopefully make it easier for you to recruit at college job fairs. Checkout More About Jason Wheeler Here:www.jasonawheeler.com

12 MINSEP 2
Comments
How to Create an Awesome College Job Fair Experience

What Do Millennials Want in a Job? Episode 24

Are you looking for the best ways to recruit Millennials? Is your company or school district having trouble understanding the wants and needs of this generation? In this episode, Jason A. Wheeler discusses millennial job seekers, and what is enticing them to choose a company for their first job. This is a clip from a longer presentation entitled "Using Strategic Marketing to Recruit Millennial Teachers to Your School District" from NSPRA 2019. Checkout More About Jason A. Wheeler Here:www.jasonawheeler.com

8 MINAUG 29
Comments
What Do Millennials Want in a Job? Episode 24

Emerging Trends in Social Media That Will Impact Your School District

The world of social media is changing rapidly. This powerful medium is impacting the way we engage our parents, students and the overall community. Emerging trends in social media will influence the way we use Facebook, Twitter, Instagram and countless other platforms. Learn how your district can use these trends to be on top of the ever-changing world of marketing and communication. Social media is evolving, and your district needs to be ahead of the game. This is the audio from my TSPRA presentation on Emerging Trends in Social Media at their 2019 Conference. Enjoy. Make sure to visit my website at www.jasonawheeler.com for more exciting content.

54 MINFEB 22
Comments
Emerging Trends in Social Media That Will Impact Your School District

Social Media Basics for Teachers to Drive Parent Engagement

In this podcast, I give some basic social media advice for teachers to help them engage with their parents. Social media is a very powerful tool. Social Media Basics for Teachers I do a traveling social media roadshow to all of our campuses in CFBISD to help encourage social media usage among our teachers. The purpose of my talks is to speak on the power of storytelling through social media such as Facebook, Twitter and Instagram. I feel most parents care more about their child's school than the district as a whole. Teachers, administration and staff must tell the stories to the parents. They need to make the parents feel that made the best decision when it comes to the education of heir child. Social Media is an excellent communication tool for teachers as more and more parents want to interact with their child's teacher on a daily basis. Make sure to visit www.jasonawheeler.com for more social media help

33 MINJAN 26
Comments
Social Media Basics for Teachers to Drive Parent Engagement

Search Engine Optimization Success for Small Businesses

Search Engine Optimization Success for Small Businesses Do you know how important it is to have your small business show up on the first page of Google? Are you having trouble making this a reality? Or are you paying crazy amounts of money to optimize your small business website? In this podcast, I give your small business simple tips to help your company rank on the first page of Google, Bing and other search engines. Find More Great Content Here: www.jasonawheeler.com Search Engine Optimization Presentation – Metrocrest Chamber in Dallas With these simple tips, you can improve your search ranking on Google, Bing and other search engines. You do not need to be a web expert to achieve better results with Search Engine Optimization or commonly known as SEO. There are simple tips and tricks you can do to rank better on Google. Ranking on the first page of Google is a must for your small business. Learn how you can achieve positive results using simple tips from the podcast. Now remem...

46 MINJAN 5
Comments
Search Engine Optimization Success for Small Businesses

Social Media Best Practices to Manage the Frenzy

The power of social media is undeniable. Yet, some school districts have not totally embraced the full power of their platforms. Has your district unlocked the full potential of social media? What do you plan to do in 2019? In this podcast, I showcase my Six Rules of Impactful Social Media Be Engaging Know Your Audience Tell a Story Live in the Moment Be Consistent Be Useful This is a presentation from the October 2018 North Texas Sprint Meeting at Anna High School in Anna ISD.I discuss how to embrace social media and drive massive engagement from your platforms such asFacebook, Twitter and Instagram. Do you have questions about your school district’s social media?Leave your questions in the comment section below.

42 MINJAN 2
Comments
Social Media Best Practices to Manage the Frenzy

Using Content Marketing to Engage Your School District Audience

Using Content Marketing to Engage Your School District Audience MinnSPRA Keynote Presentation 2018 Traditional marketing is dying a slow death. With increased competition in public education, school districts must use innovative approaches to market their schools and programs. Explore the role of Content Marketing in driving audience engagement. Now more than ever, helpful content can move our marketing from mediocre to remarkable. Please visit www.jasonawheeler.com for more great content on social media and content marketing.

91 MIN2018 DEC 13
Comments
Using Content Marketing to Engage Your School District Audience

Using Content Marketing to Drive Engagement - Part 1

NSPRA Conference 2018 This is PART ONE of an audio recording from my smartphone. Slides correspond to my dialogue. Traditional marketing is dying a slow death. With increased competition in public education, school districts must use innovative approaches to market their schools and programs.Explore the role of Content Marketing in driving audience engagement. Now more than ever, helpful content can move our marketing from mediocre to remarkable.Part one explores the death of traditional marketing. We live in a fragmented media landscape where the consumer is in control of the buying process. It is time to change the way we market.

20 MIN2018 SEP 21
Comments
Using Content Marketing to Drive Engagement - Part 1

11 Quick Tips to Improve Your School Marketing for 2018

Can you believe it is already 2018? Have you given thought about your school marketing strategy for the new year? Today’s episode of the Social Media Schoolhouse Podcast, the last of 2017, focuses on 11 Quick Tips to Improve Your School Marketing for 2018. The tips include everything from Facebook Ads to Instagram Hashtags. By the end of the episode, I hope your district will use these 11 quick tips to have a successful launch to 2018. 11 Quick Tips to Improve Your School Marketing for 2018 Change Your Facebook Cover Photo - 0:46 Install Google Analytics on Your Website - 1:17 Create YouTube Custom Thumbnails - 2:33 Plan Facebook Live Events - 3:18 List Important Instagram Hashtags - 4:46 Create Audience Personas - 5:37 Install the Facebook Pixel on Your Website - 6:28 Create Custom Audiences in Facebook - 7:23 Switch to a Business Profile on Instagram - 8:45 Participate in K12PRCHAT on Twitter - 9:37 Visit Me at NSPRA 2018 - 10:13 What are your thoughts on trends for School Market...

11 MIN2018 JAN 1
Comments
11 Quick Tips to Improve Your School Marketing for 2018

7 School Marketing Trends to Think About for 2018

Today’s episode of the Social Media Schoolhouse Podcast focuses school marketing trend’s I see coming down the pipeline for 2018. I will discuss my thoughts on where I think marketing is heading and what trends school districts should start exploring. By the end of this episode I hope districts will at least start an internal conversation with their district leadership about the future of marketing and where investment dollars should be allocated in the future. Podcast: Microinfluencers (0:53) Streaming Video (1:56) User-Generated Content (3:27) Schools as a Brand (4:41) Voice Search (5:58) Chatbots (7:47) Content Distribution Strategy (9:01) What are your thoughts on trends for School Marketing?

12 MIN2017 DEC 13
Comments
7 School Marketing Trends to Think About for 2018

Latest Episodes

How to Create an Awesome College Job Fair Experience

Are you looking for high quality millennial college graduates to join your company? Are you not having much luck at college job fairs? Do you need tips for putting together an awesome college job fair marketing plan? In this podcast, I give tips on how my company doubled our online job applications using these job fair techniques. Recruiting millennials for your company or your school district can be hard. These tips will hopefully make it easier for you to recruit at college job fairs. Checkout More About Jason Wheeler Here:www.jasonawheeler.com

12 MINSEP 2
Comments
How to Create an Awesome College Job Fair Experience

What Do Millennials Want in a Job? Episode 24

Are you looking for the best ways to recruit Millennials? Is your company or school district having trouble understanding the wants and needs of this generation? In this episode, Jason A. Wheeler discusses millennial job seekers, and what is enticing them to choose a company for their first job. This is a clip from a longer presentation entitled "Using Strategic Marketing to Recruit Millennial Teachers to Your School District" from NSPRA 2019. Checkout More About Jason A. Wheeler Here:www.jasonawheeler.com

8 MINAUG 29
Comments
What Do Millennials Want in a Job? Episode 24

Emerging Trends in Social Media That Will Impact Your School District

The world of social media is changing rapidly. This powerful medium is impacting the way we engage our parents, students and the overall community. Emerging trends in social media will influence the way we use Facebook, Twitter, Instagram and countless other platforms. Learn how your district can use these trends to be on top of the ever-changing world of marketing and communication. Social media is evolving, and your district needs to be ahead of the game. This is the audio from my TSPRA presentation on Emerging Trends in Social Media at their 2019 Conference. Enjoy. Make sure to visit my website at www.jasonawheeler.com for more exciting content.

54 MINFEB 22
Comments
Emerging Trends in Social Media That Will Impact Your School District

Social Media Basics for Teachers to Drive Parent Engagement

In this podcast, I give some basic social media advice for teachers to help them engage with their parents. Social media is a very powerful tool. Social Media Basics for Teachers I do a traveling social media roadshow to all of our campuses in CFBISD to help encourage social media usage among our teachers. The purpose of my talks is to speak on the power of storytelling through social media such as Facebook, Twitter and Instagram. I feel most parents care more about their child's school than the district as a whole. Teachers, administration and staff must tell the stories to the parents. They need to make the parents feel that made the best decision when it comes to the education of heir child. Social Media is an excellent communication tool for teachers as more and more parents want to interact with their child's teacher on a daily basis. Make sure to visit www.jasonawheeler.com for more social media help

33 MINJAN 26
Comments
Social Media Basics for Teachers to Drive Parent Engagement

Search Engine Optimization Success for Small Businesses

Search Engine Optimization Success for Small Businesses Do you know how important it is to have your small business show up on the first page of Google? Are you having trouble making this a reality? Or are you paying crazy amounts of money to optimize your small business website? In this podcast, I give your small business simple tips to help your company rank on the first page of Google, Bing and other search engines. Find More Great Content Here: www.jasonawheeler.com Search Engine Optimization Presentation – Metrocrest Chamber in Dallas With these simple tips, you can improve your search ranking on Google, Bing and other search engines. You do not need to be a web expert to achieve better results with Search Engine Optimization or commonly known as SEO. There are simple tips and tricks you can do to rank better on Google. Ranking on the first page of Google is a must for your small business. Learn how you can achieve positive results using simple tips from the podcast. Now remem...

46 MINJAN 5
Comments
Search Engine Optimization Success for Small Businesses

Social Media Best Practices to Manage the Frenzy

The power of social media is undeniable. Yet, some school districts have not totally embraced the full power of their platforms. Has your district unlocked the full potential of social media? What do you plan to do in 2019? In this podcast, I showcase my Six Rules of Impactful Social Media Be Engaging Know Your Audience Tell a Story Live in the Moment Be Consistent Be Useful This is a presentation from the October 2018 North Texas Sprint Meeting at Anna High School in Anna ISD.I discuss how to embrace social media and drive massive engagement from your platforms such asFacebook, Twitter and Instagram. Do you have questions about your school district’s social media?Leave your questions in the comment section below.

42 MINJAN 2
Comments
Social Media Best Practices to Manage the Frenzy

Using Content Marketing to Engage Your School District Audience

Using Content Marketing to Engage Your School District Audience MinnSPRA Keynote Presentation 2018 Traditional marketing is dying a slow death. With increased competition in public education, school districts must use innovative approaches to market their schools and programs. Explore the role of Content Marketing in driving audience engagement. Now more than ever, helpful content can move our marketing from mediocre to remarkable. Please visit www.jasonawheeler.com for more great content on social media and content marketing.

91 MIN2018 DEC 13
Comments
Using Content Marketing to Engage Your School District Audience

Using Content Marketing to Drive Engagement - Part 1

NSPRA Conference 2018 This is PART ONE of an audio recording from my smartphone. Slides correspond to my dialogue. Traditional marketing is dying a slow death. With increased competition in public education, school districts must use innovative approaches to market their schools and programs.Explore the role of Content Marketing in driving audience engagement. Now more than ever, helpful content can move our marketing from mediocre to remarkable.Part one explores the death of traditional marketing. We live in a fragmented media landscape where the consumer is in control of the buying process. It is time to change the way we market.

20 MIN2018 SEP 21
Comments
Using Content Marketing to Drive Engagement - Part 1

11 Quick Tips to Improve Your School Marketing for 2018

Can you believe it is already 2018? Have you given thought about your school marketing strategy for the new year? Today’s episode of the Social Media Schoolhouse Podcast, the last of 2017, focuses on 11 Quick Tips to Improve Your School Marketing for 2018. The tips include everything from Facebook Ads to Instagram Hashtags. By the end of the episode, I hope your district will use these 11 quick tips to have a successful launch to 2018. 11 Quick Tips to Improve Your School Marketing for 2018 Change Your Facebook Cover Photo - 0:46 Install Google Analytics on Your Website - 1:17 Create YouTube Custom Thumbnails - 2:33 Plan Facebook Live Events - 3:18 List Important Instagram Hashtags - 4:46 Create Audience Personas - 5:37 Install the Facebook Pixel on Your Website - 6:28 Create Custom Audiences in Facebook - 7:23 Switch to a Business Profile on Instagram - 8:45 Participate in K12PRCHAT on Twitter - 9:37 Visit Me at NSPRA 2018 - 10:13 What are your thoughts on trends for School Market...

11 MIN2018 JAN 1
Comments
11 Quick Tips to Improve Your School Marketing for 2018

7 School Marketing Trends to Think About for 2018

Today’s episode of the Social Media Schoolhouse Podcast focuses school marketing trend’s I see coming down the pipeline for 2018. I will discuss my thoughts on where I think marketing is heading and what trends school districts should start exploring. By the end of this episode I hope districts will at least start an internal conversation with their district leadership about the future of marketing and where investment dollars should be allocated in the future. Podcast: Microinfluencers (0:53) Streaming Video (1:56) User-Generated Content (3:27) Schools as a Brand (4:41) Voice Search (5:58) Chatbots (7:47) Content Distribution Strategy (9:01) What are your thoughts on trends for School Marketing?

12 MIN2017 DEC 13
Comments
7 School Marketing Trends to Think About for 2018