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Attorney Marketing Profits

Richard Martindale

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Attorney Marketing Profits
Attorney Marketing Profits

Attorney Marketing Profits

Richard Martindale

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Followers
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About Us

Attorney Marketing Profits is a podcast that provides attorneys with fresh and new marketing ideas for their law firms or solo practices. The show is hosted by Richard Martindale, an attorney for over 2 decades and a digital marketing expert for 10 years. Attorney Marketing Profits helps attorneys and law firms grow their legal practice by teaching them effective online marketing strategies they can implement easily.

Latest Episodes

Episode 008 - How to Create a Successful Online Marketing System

In this episode, Richard discusses the framework for an effective marketing system so you can achieve the goals you have set for your law firm and practice. There are eight key elements that go into an efficient and successful marketing system. Richard shares four of those elements with us today, so be sure to tune into the next episode to hear about the final four. Before Richard outlines the eight key elements for a successful marketing system, we first learn about the three phases of marketing a law firm online. These involve the systems and processes needed to capture leads and eventually convert them into paying clients. 01:26 – There are three phases of marketing your law firm online. o Phase One: Having the systems in place to automatically capture leads and then nurture and develop your leads. o Phase Two: Creating traffic that comes to your marketing system. o Phase Three: Converting potential clients into actual, paying clients. 04:50 – The First Key Element of a success...

12 MINJAN 28
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Episode 008 - How to Create a Successful Online Marketing System

Episode 007 - Setting a Vision for Your Law Firm in 2019

January is always a great time to set goals in your business or law firm. In this episode, Richard isn’t going to walk you through how to set “SMART Goals” because you can do that on your own. Instead, Richard shares his insight into goals he has set in his businesses for this year and gives you some ideas to think about when setting your goals for 2019. Richard loves to attend conferences to assure he is continually improving his marketing business by learning from others. He attended a conference last week and had the pleasure of hearing from Brandon Steiner, a leader in the sports memorabilia world. Though his industry is quite different from law or marketing, Richard learned a lot from Brandon’s talk and shares those lessons with us. 01:17 – Setting goals for the new year in business. o Why Richard likes setting goals at the beginning of the year. o An example of a goal that Richard has set for his law firm. o An example of a goal that Richard has set for his marketing busi...

16 MINJAN 22
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Episode 007 - Setting a Vision for Your Law Firm in 2019

Episode 006 - Why Your Legal Marketing Really Matters

In this episode, Richard talks about why marketing your law firm really matters. The reasons for this may seem obvious, but Richard cuts deeper and puts a strong emphasis on the relationships that we form with our clients. Richard starts by telling a story about a paralegal stopping by his office notifying him that a client was on the phone and wanted to speak with him specifically. Richard relays the emotions he felt before, during and after this telephone call. Richard then educates us about two key points to take away from this story and a key element needed for effective and captivating marketing. 01:18 – Introduction of why marketing your law firm really matters. o A story from Richard regarding taking a phone call from a client. o An unexpected surprise resulting from this call. o What caused the client’s feelings towards her interactions with Richard’s law firm. 04:33 – The first lesson from Richard’s story. o Making a significant impact on someone’s life. o Remembering...

9 MIN2018 DEC 11
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Episode 006 - Why Your Legal Marketing Really Matters

Latest Episodes

Episode 008 - How to Create a Successful Online Marketing System

In this episode, Richard discusses the framework for an effective marketing system so you can achieve the goals you have set for your law firm and practice. There are eight key elements that go into an efficient and successful marketing system. Richard shares four of those elements with us today, so be sure to tune into the next episode to hear about the final four. Before Richard outlines the eight key elements for a successful marketing system, we first learn about the three phases of marketing a law firm online. These involve the systems and processes needed to capture leads and eventually convert them into paying clients. 01:26 – There are three phases of marketing your law firm online. o Phase One: Having the systems in place to automatically capture leads and then nurture and develop your leads. o Phase Two: Creating traffic that comes to your marketing system. o Phase Three: Converting potential clients into actual, paying clients. 04:50 – The First Key Element of a success...

12 MINJAN 28
Comments
Episode 008 - How to Create a Successful Online Marketing System

Episode 007 - Setting a Vision for Your Law Firm in 2019

January is always a great time to set goals in your business or law firm. In this episode, Richard isn’t going to walk you through how to set “SMART Goals” because you can do that on your own. Instead, Richard shares his insight into goals he has set in his businesses for this year and gives you some ideas to think about when setting your goals for 2019. Richard loves to attend conferences to assure he is continually improving his marketing business by learning from others. He attended a conference last week and had the pleasure of hearing from Brandon Steiner, a leader in the sports memorabilia world. Though his industry is quite different from law or marketing, Richard learned a lot from Brandon’s talk and shares those lessons with us. 01:17 – Setting goals for the new year in business. o Why Richard likes setting goals at the beginning of the year. o An example of a goal that Richard has set for his law firm. o An example of a goal that Richard has set for his marketing busi...

16 MINJAN 22
Comments
Episode 007 - Setting a Vision for Your Law Firm in 2019

Episode 006 - Why Your Legal Marketing Really Matters

In this episode, Richard talks about why marketing your law firm really matters. The reasons for this may seem obvious, but Richard cuts deeper and puts a strong emphasis on the relationships that we form with our clients. Richard starts by telling a story about a paralegal stopping by his office notifying him that a client was on the phone and wanted to speak with him specifically. Richard relays the emotions he felt before, during and after this telephone call. Richard then educates us about two key points to take away from this story and a key element needed for effective and captivating marketing. 01:18 – Introduction of why marketing your law firm really matters. o A story from Richard regarding taking a phone call from a client. o An unexpected surprise resulting from this call. o What caused the client’s feelings towards her interactions with Richard’s law firm. 04:33 – The first lesson from Richard’s story. o Making a significant impact on someone’s life. o Remembering...

9 MIN2018 DEC 11
Comments
Episode 006 - Why Your Legal Marketing Really Matters

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