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The Effective Founder

Andy Baldacci: Startup Consultant, Business Strate

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The Effective Founder
42 MIN2017 AUG 16
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Barrett Brooks is the Director of Marketing at ConvertKit, a SaaS startup that makes email marketing software for creators. They're also self-funded and recently hit $9M in ARR.Barrett and his team have had a lot of marketing wins we could talk about, but today we dive into his experience launching a new conference called Craft and Commerce back in June.They went from idea to execution in only 5 months and we’re going to find out not just how they did that, but why it was such a big priority.