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At the Coalface Podcast - Hosted by Jason Greenwood

Jason Greenwood

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At the Coalface Podcast - Hosted by Jason Greenwood
At the Coalface Podcast - Hosted by Jason Greenwood

At the Coalface Podcast - Hosted by Jason Greenwood

Jason Greenwood

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Followers
0
Plays
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About Us

At the Coalface is hosted by Jason Greenwood and as of October 2019, is a diary style podcast covering eCommerce, Digital & New Retail related topics.Jason has worked in the digital space for over 17 years and is based in Auckland, New Zealand.

Latest Episodes

What are the Threats to TikTok's Growth - At the Coalface Podcast - Oct 17, 2019

EIn this episode I cover off the what I consider to be the biggest threats to TikTok’s continued growth and popularity.

11 MIN1 w ago
Comments
What are the Threats to TikTok's Growth - At the Coalface Podcast - Oct 17, 2019

At the Coalface Podcast - It's Going to be Hard, and that's Ok - Oct 14, 2019

EOur hardest challenges come before our biggest successes!

5 MIN1 w ago
Comments
At the Coalface Podcast - It's Going to be Hard, and that's Ok - Oct 14, 2019

At the Coalface Reboot Episode - Oct 12, 2019

EI discuss the new podcast format and my latest learnings. Going to get back into the podcast hard now!

14 MIN1 w ago
Comments
At the Coalface Reboot Episode - Oct 12, 2019

Jason Greenwood - Online Retailer NZ Conference 2018 Panel Discussion - Marketplace Strategy

EIn this Podcast episode, Jason is speaking on a panel at the Online Retailer NZ Conference 2018. This was held FRIDAY 9 MARCH | GRAND MILLENIUM, AUCKLAND, New Zealand. This panel is all about Amazon and wider marketplace strategy for businesses. A lot of organisations are terrified of Amazon but with the right strategy you cannot only survive but thrive on Amazon and other marketplaces such as eBay, Catch Marketplace, TMall and TradeMe.

9 MIN2018 MAR 11
Comments
Jason Greenwood - Online Retailer NZ Conference 2018 Panel Discussion - Marketplace Strategy

At the Coalface Episode 58: The Sexy Side of ERP Software

EIn this episode, we cover how to select the right ERP and how ERP plays a crucial role in both digital transformation and omnichannel commerce. ERP is heartbeat of medium/large scale enterprises and it's a make or break decision for many organisations. |Jason brings his many years of experience with commerce systems to the discussion and helps set you up to make the best choice for your business. |# TIMESTAMPS |0:45 - Jason's Back & The Morning Hustle! | 2:20 - What is ERP & why is it so important? | 4:50 - The Power of ERP + CRM | 5:35 - BIG names in ERP | 7:00 - What should you look for in an ERP System? | 8:15 - SaaS/Cloud ERP & NetSuite | 13:35 - Jcurve | 15:30 - Technology Search and Select/Vetting - the power of partnership |

18 MIN2017 AUG 12
Comments
At the Coalface Episode 58: The Sexy Side of ERP Software

At the Coalface Episode 57: Digital Transformation Series | Selecting the Right Email Platform

EIn this episode in the Digital Transformation mini-series, Jason discusses the pro's and cons of various omni-channel email marketing, eDM and marketing automation platforms. He also explains how these should fit within the wider context of your commerce and omni-channel stack.# TIMESTAMPS1:00 - eDM Defined3:05 - MailChimp3:40 - Segmentation7:30 - Advanced Enterprise eDM & Marketing Automation Platforms8:35 - eDM Platform Integrations9:40 - Email ROI# LINKSMusic:https://soundcloud.com/ybmuzik/the-feast

12 MIN2017 MAY 18
Comments
At the Coalface Episode 57: Digital Transformation Series | Selecting the Right Email Platform

At the Coalface Episode 56: Digital Transformation Series | How to Select the Right POS System

EThis is episode 2 in the Digital Transformation Mini-Series of At the Coalface. In this episode, we talk POS (Point of Sale) systems and how to select the right one for your business. We also cover the gotchas and key considerations relating to POS within the broader context of business wide digital transformation. Enjoy! | # TIMESTAMPS | 1:20 - POS - what's that? |3:40 - Key POS Selection Criteria - Integration Capability |7:30 - The POS Experience - Payment Systems etc. |8:35 - POS Systems and Loyalty/Rewards Platforms |9:35 - Rewards/Loyalty - Online vs Offline |12:40 - Cloud First POS | # LINKS |Music: https://soundcloud.com/ybmuzik/hip-hop-beats-instrumental-mos

16 MIN2017 MAY 13
Comments
At the Coalface Episode 56: Digital Transformation Series | How to Select the Right POS System

At the Coalface Episode 55: How to Kick off a Successful Digital Transformation Journey

EIn this episode Jason gets into the specifics of how to start down a path of digital transformation. From assessing existing systems & processes, to stakeholder interviews and technology search and select, Jason dives deep into how to set yourself up for success.| # TIMESTAMPS| 1:40 - The Goals of Digital Transformation| 3:10 - Existing Systems Assessment| 5:00 - Stakeholder Interviews| 6:50 - Automation & the Red Flag of Paper| 8:50 - Can We Optimise?| 10:00 - Constant Improvement & the Journey

11 MIN2017 MAY 4
Comments
At the Coalface Episode 55: How to Kick off a Successful Digital Transformation Journey

At the Coalface Episode 54: Dynamic Pricing & eCommerce

E# THIS EPISODE |Always wondered how the big boys like Amazon ensure their prices are always competitive? |In this episode, Jason discusses the future of eCommerce pricing models and technology: dynamic pricing. This allows eCommerce businesses to adapt in near real time to market volatility to ensure they remain competitive from a pricing perspective. This allows them to maximise profits without over, or under discounting. | # TIMESTAMPS |2:00 - Automated Pricing Optimisation |4:30 - Rule Based Pricing |6:20 - The Technology Behind Pricing Intelligence |8:00 - Automated Pricing Updates |10:00 - The Importance of Integration |10:50 - Next Level Customer Specific Pricing |12:20 - Market Dynamics & Excess Discounting |13:10 - Price Split Testing |14:00 - Brand Differentiation & Discounting |

14 MIN2017 MAR 5
Comments
At the Coalface Episode 54: Dynamic Pricing & eCommerce

At the Coalface Episode 53: LinkedIn - Beyond the Online CV

EWant to get more out of LinkedIn? Of coure you do! If you want to become a LinkedIn power user this episode is for you. ----------------------------- # TIMESTAMPS 2:30 - Platform Basics | 3:30 - Connecting on LinkedIn | 4:35 - Missing Out | 7:05 - Brand Pages | 8:55 - Evergreen Content | 10:00 - Profile Use/Editing | 11:20 - LinkedIn Recommendations | 14:30 - 'Who's Viewed My Profile' |

15 MIN2017 FEB 23
Comments
At the Coalface Episode 53: LinkedIn - Beyond the Online CV

Latest Episodes

What are the Threats to TikTok's Growth - At the Coalface Podcast - Oct 17, 2019

EIn this episode I cover off the what I consider to be the biggest threats to TikTok’s continued growth and popularity.

11 MIN1 w ago
Comments
What are the Threats to TikTok's Growth - At the Coalface Podcast - Oct 17, 2019

At the Coalface Podcast - It's Going to be Hard, and that's Ok - Oct 14, 2019

EOur hardest challenges come before our biggest successes!

5 MIN1 w ago
Comments
At the Coalface Podcast - It's Going to be Hard, and that's Ok - Oct 14, 2019

At the Coalface Reboot Episode - Oct 12, 2019

EI discuss the new podcast format and my latest learnings. Going to get back into the podcast hard now!

14 MIN1 w ago
Comments
At the Coalface Reboot Episode - Oct 12, 2019

Jason Greenwood - Online Retailer NZ Conference 2018 Panel Discussion - Marketplace Strategy

EIn this Podcast episode, Jason is speaking on a panel at the Online Retailer NZ Conference 2018. This was held FRIDAY 9 MARCH | GRAND MILLENIUM, AUCKLAND, New Zealand. This panel is all about Amazon and wider marketplace strategy for businesses. A lot of organisations are terrified of Amazon but with the right strategy you cannot only survive but thrive on Amazon and other marketplaces such as eBay, Catch Marketplace, TMall and TradeMe.

9 MIN2018 MAR 11
Comments
Jason Greenwood - Online Retailer NZ Conference 2018 Panel Discussion - Marketplace Strategy

At the Coalface Episode 58: The Sexy Side of ERP Software

EIn this episode, we cover how to select the right ERP and how ERP plays a crucial role in both digital transformation and omnichannel commerce. ERP is heartbeat of medium/large scale enterprises and it's a make or break decision for many organisations. |Jason brings his many years of experience with commerce systems to the discussion and helps set you up to make the best choice for your business. |# TIMESTAMPS |0:45 - Jason's Back & The Morning Hustle! | 2:20 - What is ERP & why is it so important? | 4:50 - The Power of ERP + CRM | 5:35 - BIG names in ERP | 7:00 - What should you look for in an ERP System? | 8:15 - SaaS/Cloud ERP & NetSuite | 13:35 - Jcurve | 15:30 - Technology Search and Select/Vetting - the power of partnership |

18 MIN2017 AUG 12
Comments
At the Coalface Episode 58: The Sexy Side of ERP Software

At the Coalface Episode 57: Digital Transformation Series | Selecting the Right Email Platform

EIn this episode in the Digital Transformation mini-series, Jason discusses the pro's and cons of various omni-channel email marketing, eDM and marketing automation platforms. He also explains how these should fit within the wider context of your commerce and omni-channel stack.# TIMESTAMPS1:00 - eDM Defined3:05 - MailChimp3:40 - Segmentation7:30 - Advanced Enterprise eDM & Marketing Automation Platforms8:35 - eDM Platform Integrations9:40 - Email ROI# LINKSMusic:https://soundcloud.com/ybmuzik/the-feast

12 MIN2017 MAY 18
Comments
At the Coalface Episode 57: Digital Transformation Series | Selecting the Right Email Platform

At the Coalface Episode 56: Digital Transformation Series | How to Select the Right POS System

EThis is episode 2 in the Digital Transformation Mini-Series of At the Coalface. In this episode, we talk POS (Point of Sale) systems and how to select the right one for your business. We also cover the gotchas and key considerations relating to POS within the broader context of business wide digital transformation. Enjoy! | # TIMESTAMPS | 1:20 - POS - what's that? |3:40 - Key POS Selection Criteria - Integration Capability |7:30 - The POS Experience - Payment Systems etc. |8:35 - POS Systems and Loyalty/Rewards Platforms |9:35 - Rewards/Loyalty - Online vs Offline |12:40 - Cloud First POS | # LINKS |Music: https://soundcloud.com/ybmuzik/hip-hop-beats-instrumental-mos

16 MIN2017 MAY 13
Comments
At the Coalface Episode 56: Digital Transformation Series | How to Select the Right POS System

At the Coalface Episode 55: How to Kick off a Successful Digital Transformation Journey

EIn this episode Jason gets into the specifics of how to start down a path of digital transformation. From assessing existing systems & processes, to stakeholder interviews and technology search and select, Jason dives deep into how to set yourself up for success.| # TIMESTAMPS| 1:40 - The Goals of Digital Transformation| 3:10 - Existing Systems Assessment| 5:00 - Stakeholder Interviews| 6:50 - Automation & the Red Flag of Paper| 8:50 - Can We Optimise?| 10:00 - Constant Improvement & the Journey

11 MIN2017 MAY 4
Comments
At the Coalface Episode 55: How to Kick off a Successful Digital Transformation Journey

At the Coalface Episode 54: Dynamic Pricing & eCommerce

E# THIS EPISODE |Always wondered how the big boys like Amazon ensure their prices are always competitive? |In this episode, Jason discusses the future of eCommerce pricing models and technology: dynamic pricing. This allows eCommerce businesses to adapt in near real time to market volatility to ensure they remain competitive from a pricing perspective. This allows them to maximise profits without over, or under discounting. | # TIMESTAMPS |2:00 - Automated Pricing Optimisation |4:30 - Rule Based Pricing |6:20 - The Technology Behind Pricing Intelligence |8:00 - Automated Pricing Updates |10:00 - The Importance of Integration |10:50 - Next Level Customer Specific Pricing |12:20 - Market Dynamics & Excess Discounting |13:10 - Price Split Testing |14:00 - Brand Differentiation & Discounting |

14 MIN2017 MAR 5
Comments
At the Coalface Episode 54: Dynamic Pricing & eCommerce

At the Coalface Episode 53: LinkedIn - Beyond the Online CV

EWant to get more out of LinkedIn? Of coure you do! If you want to become a LinkedIn power user this episode is for you. ----------------------------- # TIMESTAMPS 2:30 - Platform Basics | 3:30 - Connecting on LinkedIn | 4:35 - Missing Out | 7:05 - Brand Pages | 8:55 - Evergreen Content | 10:00 - Profile Use/Editing | 11:20 - LinkedIn Recommendations | 14:30 - 'Who's Viewed My Profile' |

15 MIN2017 FEB 23
Comments
At the Coalface Episode 53: LinkedIn - Beyond the Online CV