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Cup of Jo

St. Joseph Communications

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Cup of Jo
Cup of Jo

Cup of Jo

St. Joseph Communications

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Podcast by St. Joseph Communications

Latest Episodes

Cup of Jo - Luxury, Loyalty, and Data featuring Nicolle Scavuzzo

Episode 17 of the Cup of Jo video series features St. Joseph CMO, Michael Chase, having a caffeinated conversation with Nicolle Scavuzzo, Vice President, Global Guest Recognition, CRM & Insight, Four Seasons Hotels and Resorts. In this video, Nicolle discusses how data is the secret sauce that combines the physical and digital world to deliver engaging experiences. Want to see our Cup of Jo interview series on Youtube? https://www.youtube.com/playlist?list=PLBKkLeA0MNsvIdYu9MGNPS3dPjRN4oMpb For more information, visit the St. Joseph Communications website at: http://www.stjoseph.com

5 MIN2018 FEB 9
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Cup of Jo - Luxury, Loyalty, and Data featuring Nicolle Scavuzzo

Cup of Jo - Engaging with Millennials featuring Luc Durand

Episode 16 of the Cup of Jo video series features St. Joseph CMO, Michael Chase, having a caffeinated conversation with Luc Durand, President of IPSOS Quebec. In this podcast, Luc discusses his research and expertise on engaging with the highly coveted and largely misunderstood millennial cohort. Want to see more Cup of Jo videos? https://www.youtube.com/playlist?list... For more information, visit the St. Joseph Communications website at: http://www.stjoseph.com Subscribe to our Youtube Channel: https://www.youtube.com/c/StjosephCom... About Us: St. Joseph Communications is spearheading transformational change by redefining the way in which organizations connect with their customers. Our omnichannel marketing approach lets us build solutions and ecosystems anchored by people, technology, and insight that intuitively merge all data and visual assets to create multichannel publishing solutions for all mediums. This gives marketers the opportunity to be more efficient at creating and ...

5 MIN2018 JAN 8
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Cup of Jo - Engaging with Millennials featuring Luc Durand

Cup of Jo - Competing in a Digital-Based Economy featuring Deepak Chopra

Episode 15 of the Cup of Jo video series features our CMO, Michael Chase, having a caffeinated conversation with Deepak Chopra, President and CEO of Canada Post, and the man behind its transformational journey. In this podcast, Deepak discusses his incredible perspective and insights on how the 150-year-old organization is acting like a start-up in the increasingly digital-based economy. Want to see more Cup of Jo videos? https://www.youtube.com/playlist?list... For more information, visit the St. Joseph Communications website at: http://www.stjoseph.com Subscribe to our Youtube Channel: https://www.youtube.com/c/StjosephCom... About Us: St. Joseph Communications is spearheading transformational change by redefining the way in which organizations connect with their customers. Our omnichannel marketing approach lets us build solutions and ecosystems anchored by people, technology, and insight that intuitively merge all data and visual assets to create multichannel publishing solution...

7 MIN2017 DEC 10
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Cup of Jo - Competing in a Digital-Based Economy featuring Deepak Chopra

Cup of Jo - Marketing for Dummies Featuring Jeanette McMurtry

Episode 14 of the Cup of Jo video series features our CMO, Michael Chase, having a caffeinated conversation with the always-dynamic Jeanette McMurtry. Jeanette is the Chief Marketing Officer at e4 Marketing and is the author of the popular Marketing for Dummies collection and has recently published her latest book. Triggering the Unconscious Mind for Unthinkable ROI. In this podcast, Jeanette discusses consumer psychology, the need for trust and authenticity and how to developemotionally-driven marketing strategies. Check out the full version on Youtube: ZtfpNAqYGbU

8 MIN2017 NOV 25
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Cup of Jo - Marketing for Dummies Featuring Jeanette McMurtry

Cup Of Jo - Revenge Of Analog Featuring David Sax

Episode 13 of the Cup of Jo video series features our CMO, Michael Chase, having a caffeinated conversation with provocative writer, journalist, and award-winning author, David Sax. In this podcast, David discusses the world of analog, being human and highlights Brands that merge the physical and digital world to give customers a superior overall experience. Check out the full version on Youtube: www.youtube.com/watch?v=bw3a2W8_mNc

6 MIN2017 NOV 18
Comments
Cup Of Jo - Revenge Of Analog Featuring David Sax

Cup Of Jo - Voice of a Generation featuring Erica Ehm

Episode 12 of the Cup of Jo video series features our CMO Michael Chase having a caffeinated conversation with the entertaining Erica Ehm, CEO and Creative Director at Ehm & Co. In this podcast, Erica discusses the origins of her time in the 80s as a Much Music to the launch of her Yummy Mummy Club empire. Check out the full version on Youtube: https://www.youtube.com/watch?v=HbREWiUH4gI

8 MIN2017 APR 6
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Cup Of Jo - Voice of a Generation featuring Erica Ehm

Cup Of Jo - UnMarketing Marketing Done Right featuring Scott Stratten

Episode 11 of the Cup of Jo video series features our CMO Michael Chase having a caffeinated conversation with the engaging, and digitally-savvy Scott Stratten, President of UnMarketing Inc. In this video, Scott discusses the origins of his "UnMarketing" brand, the state of social media marketing, the power of podcasting and how live video may become the modern day QR code. Check out the full version on Youtube: https://www.youtube.com/watch?v=yMTlS_fNAK8

13 MIN2017 MAR 26
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Cup Of Jo - UnMarketing Marketing Done Right featuring Scott Stratten

Cup Of Jo - The New Age Of Storytelling featuring Shane Schick

Episode 9 of the Cup of Jo video series features our CMO Michael Chase having a caffeinated conversation with Shane Schick, former Editor-in-Chief of Marketing Magazine. In this video, Shane discusses the new world of advertising and how this has ushered in a new age of storytelling. Check out the full version on Youtube: https://www.youtube.com/watch?v=hFbWeE_mfZo

7 MIN2017 MAR 26
Comments
Cup Of Jo - The New Age Of Storytelling featuring Shane Schick

Cup Of Jo - Neuromarketing Your Brain On Advertising featuring Elissa Moses

Episode 7 of our Cup of Jo video series features our CMO Michael Chase having a caffeinated conversation with Elissa Moses, CEO of Ipsos Neuro and Behavioral Science Centre of Excellence. In this video, Elissa discusses the science of neuromarketing and how the brain engages with physical and digital channels. Check out the full version on Youtube: https://www.youtube.com/watch?v=kmE99MJ-bB8&list=PLBKkLeA0MNsvIdYu9MGNPS3dPjRN4oMpb&index=5

5 MIN2017 MAR 26
Comments
Cup Of Jo - Neuromarketing Your Brain On Advertising featuring Elissa Moses

Cup Of Jo - Disrupting The Marketing Landscape featuring Steve Mast

Episode 2 of our Cup of Jo video series features our CMO Michael Chase having a caffeinated conversation with Steve Mast, President and Chief Innovation Officer of Delvinia. In this video, Steve discusses how several key technological disruptions have changed our current marketing landscape. Check out the full version on Youtube: https://www.youtube.com/watch?v=bgZyoVg-8_s

5 MIN2017 MAR 26
Comments
Cup Of Jo - Disrupting The Marketing Landscape featuring Steve Mast

Latest Episodes

Cup of Jo - Luxury, Loyalty, and Data featuring Nicolle Scavuzzo

Episode 17 of the Cup of Jo video series features St. Joseph CMO, Michael Chase, having a caffeinated conversation with Nicolle Scavuzzo, Vice President, Global Guest Recognition, CRM & Insight, Four Seasons Hotels and Resorts. In this video, Nicolle discusses how data is the secret sauce that combines the physical and digital world to deliver engaging experiences. Want to see our Cup of Jo interview series on Youtube? https://www.youtube.com/playlist?list=PLBKkLeA0MNsvIdYu9MGNPS3dPjRN4oMpb For more information, visit the St. Joseph Communications website at: http://www.stjoseph.com

5 MIN2018 FEB 9
Comments
Cup of Jo - Luxury, Loyalty, and Data featuring Nicolle Scavuzzo

Cup of Jo - Engaging with Millennials featuring Luc Durand

Episode 16 of the Cup of Jo video series features St. Joseph CMO, Michael Chase, having a caffeinated conversation with Luc Durand, President of IPSOS Quebec. In this podcast, Luc discusses his research and expertise on engaging with the highly coveted and largely misunderstood millennial cohort. Want to see more Cup of Jo videos? https://www.youtube.com/playlist?list... For more information, visit the St. Joseph Communications website at: http://www.stjoseph.com Subscribe to our Youtube Channel: https://www.youtube.com/c/StjosephCom... About Us: St. Joseph Communications is spearheading transformational change by redefining the way in which organizations connect with their customers. Our omnichannel marketing approach lets us build solutions and ecosystems anchored by people, technology, and insight that intuitively merge all data and visual assets to create multichannel publishing solutions for all mediums. This gives marketers the opportunity to be more efficient at creating and ...

5 MIN2018 JAN 8
Comments
Cup of Jo - Engaging with Millennials featuring Luc Durand

Cup of Jo - Competing in a Digital-Based Economy featuring Deepak Chopra

Episode 15 of the Cup of Jo video series features our CMO, Michael Chase, having a caffeinated conversation with Deepak Chopra, President and CEO of Canada Post, and the man behind its transformational journey. In this podcast, Deepak discusses his incredible perspective and insights on how the 150-year-old organization is acting like a start-up in the increasingly digital-based economy. Want to see more Cup of Jo videos? https://www.youtube.com/playlist?list... For more information, visit the St. Joseph Communications website at: http://www.stjoseph.com Subscribe to our Youtube Channel: https://www.youtube.com/c/StjosephCom... About Us: St. Joseph Communications is spearheading transformational change by redefining the way in which organizations connect with their customers. Our omnichannel marketing approach lets us build solutions and ecosystems anchored by people, technology, and insight that intuitively merge all data and visual assets to create multichannel publishing solution...

7 MIN2017 DEC 10
Comments
Cup of Jo - Competing in a Digital-Based Economy featuring Deepak Chopra

Cup of Jo - Marketing for Dummies Featuring Jeanette McMurtry

Episode 14 of the Cup of Jo video series features our CMO, Michael Chase, having a caffeinated conversation with the always-dynamic Jeanette McMurtry. Jeanette is the Chief Marketing Officer at e4 Marketing and is the author of the popular Marketing for Dummies collection and has recently published her latest book. Triggering the Unconscious Mind for Unthinkable ROI. In this podcast, Jeanette discusses consumer psychology, the need for trust and authenticity and how to developemotionally-driven marketing strategies. Check out the full version on Youtube: ZtfpNAqYGbU

8 MIN2017 NOV 25
Comments
Cup of Jo - Marketing for Dummies Featuring Jeanette McMurtry

Cup Of Jo - Revenge Of Analog Featuring David Sax

Episode 13 of the Cup of Jo video series features our CMO, Michael Chase, having a caffeinated conversation with provocative writer, journalist, and award-winning author, David Sax. In this podcast, David discusses the world of analog, being human and highlights Brands that merge the physical and digital world to give customers a superior overall experience. Check out the full version on Youtube: www.youtube.com/watch?v=bw3a2W8_mNc

6 MIN2017 NOV 18
Comments
Cup Of Jo - Revenge Of Analog Featuring David Sax

Cup Of Jo - Voice of a Generation featuring Erica Ehm

Episode 12 of the Cup of Jo video series features our CMO Michael Chase having a caffeinated conversation with the entertaining Erica Ehm, CEO and Creative Director at Ehm & Co. In this podcast, Erica discusses the origins of her time in the 80s as a Much Music to the launch of her Yummy Mummy Club empire. Check out the full version on Youtube: https://www.youtube.com/watch?v=HbREWiUH4gI

8 MIN2017 APR 6
Comments
Cup Of Jo - Voice of a Generation featuring Erica Ehm

Cup Of Jo - UnMarketing Marketing Done Right featuring Scott Stratten

Episode 11 of the Cup of Jo video series features our CMO Michael Chase having a caffeinated conversation with the engaging, and digitally-savvy Scott Stratten, President of UnMarketing Inc. In this video, Scott discusses the origins of his "UnMarketing" brand, the state of social media marketing, the power of podcasting and how live video may become the modern day QR code. Check out the full version on Youtube: https://www.youtube.com/watch?v=yMTlS_fNAK8

13 MIN2017 MAR 26
Comments
Cup Of Jo - UnMarketing Marketing Done Right featuring Scott Stratten

Cup Of Jo - The New Age Of Storytelling featuring Shane Schick

Episode 9 of the Cup of Jo video series features our CMO Michael Chase having a caffeinated conversation with Shane Schick, former Editor-in-Chief of Marketing Magazine. In this video, Shane discusses the new world of advertising and how this has ushered in a new age of storytelling. Check out the full version on Youtube: https://www.youtube.com/watch?v=hFbWeE_mfZo

7 MIN2017 MAR 26
Comments
Cup Of Jo - The New Age Of Storytelling featuring Shane Schick

Cup Of Jo - Neuromarketing Your Brain On Advertising featuring Elissa Moses

Episode 7 of our Cup of Jo video series features our CMO Michael Chase having a caffeinated conversation with Elissa Moses, CEO of Ipsos Neuro and Behavioral Science Centre of Excellence. In this video, Elissa discusses the science of neuromarketing and how the brain engages with physical and digital channels. Check out the full version on Youtube: https://www.youtube.com/watch?v=kmE99MJ-bB8&list=PLBKkLeA0MNsvIdYu9MGNPS3dPjRN4oMpb&index=5

5 MIN2017 MAR 26
Comments
Cup Of Jo - Neuromarketing Your Brain On Advertising featuring Elissa Moses

Cup Of Jo - Disrupting The Marketing Landscape featuring Steve Mast

Episode 2 of our Cup of Jo video series features our CMO Michael Chase having a caffeinated conversation with Steve Mast, President and Chief Innovation Officer of Delvinia. In this video, Steve discusses how several key technological disruptions have changed our current marketing landscape. Check out the full version on Youtube: https://www.youtube.com/watch?v=bgZyoVg-8_s

5 MIN2017 MAR 26
Comments
Cup Of Jo - Disrupting The Marketing Landscape featuring Steve Mast