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The Behavior Change Podcast

Fiveworx

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The Behavior Change Podcast
The Behavior Change Podcast

The Behavior Change Podcast

Fiveworx

0
Followers
0
Plays
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About Us

The Behavior Change Podcast by Lirio explores the various ways humans can leverage behavioral science to personalize our messaging, engage our audience, and drive better behavior at scale.

Latest Episodes

Why Personalization Matters in the Energy/Utility Space: Making a Connection

The world is a really noisy place. It can be incredibly challenging to deliver messaging to your customers that gets their attention and gets results. Despite the multiple channels fighting for customer’s attention in our digital world, email remains the most pervasive universal app on the Internet, and also one of the most effective and cost-efficient channels for personalizing your messaging. In this Five by Five Podcast, Chief Product Officer Patrick Hunt joins the program to discuss how personalizing is good for your organization AND your customer, and how you can leverage useful, relevant content to connect with customers on a more meaningful level.

24 MIN2017 NOV 10
Comments
Why Personalization Matters in the Energy/Utility Space: Making a Connection

Customer Insights from the 2016 Energy Pulse Study

Fiveworx Director of Strategy and Marketing, Laura Orfanedes, sits down with president and CEO of Shelton Group, Suzanne Shelton, to hear about some key nuggets of customer insight coming out of her firm’s latest national poll of American energy consumers, Energy Pulse, and how these insights impact the messaging we design for energy marketing.

21 MIN2017 APR 12
Comments
Customer Insights from the 2016 Energy Pulse Study

Unlocking Utility Customer Insights with Machine Learning

In the new digital ecosystem, utility customers expect from their utilities the same customized and responsive experiences they now enjoy from online shopping, social media, entertainment services, and apps. Today’s technology innovations like advanced analytics, made possible through the cloud and artificial intelligence, have the power to unlock customer insights like never before. Utilities can leverage these insights to deliver the most relevant, timely, and personalized customer experiences that help increase engagement, participation in products and services, and satisfaction. Lirio’s Jeremy Lloyd talks with Fiveworx Chief Product and Technology Officer, Patrick Hunt, about the opportunities availability through machine learning to help utilities meet these objectives.

24 MIN2017 MAR 29
Comments
Unlocking Utility Customer Insights with Machine Learning
the END

Latest Episodes

Why Personalization Matters in the Energy/Utility Space: Making a Connection

The world is a really noisy place. It can be incredibly challenging to deliver messaging to your customers that gets their attention and gets results. Despite the multiple channels fighting for customer’s attention in our digital world, email remains the most pervasive universal app on the Internet, and also one of the most effective and cost-efficient channels for personalizing your messaging. In this Five by Five Podcast, Chief Product Officer Patrick Hunt joins the program to discuss how personalizing is good for your organization AND your customer, and how you can leverage useful, relevant content to connect with customers on a more meaningful level.

24 MIN2017 NOV 10
Comments
Why Personalization Matters in the Energy/Utility Space: Making a Connection

Customer Insights from the 2016 Energy Pulse Study

Fiveworx Director of Strategy and Marketing, Laura Orfanedes, sits down with president and CEO of Shelton Group, Suzanne Shelton, to hear about some key nuggets of customer insight coming out of her firm’s latest national poll of American energy consumers, Energy Pulse, and how these insights impact the messaging we design for energy marketing.

21 MIN2017 APR 12
Comments
Customer Insights from the 2016 Energy Pulse Study

Unlocking Utility Customer Insights with Machine Learning

In the new digital ecosystem, utility customers expect from their utilities the same customized and responsive experiences they now enjoy from online shopping, social media, entertainment services, and apps. Today’s technology innovations like advanced analytics, made possible through the cloud and artificial intelligence, have the power to unlock customer insights like never before. Utilities can leverage these insights to deliver the most relevant, timely, and personalized customer experiences that help increase engagement, participation in products and services, and satisfaction. Lirio’s Jeremy Lloyd talks with Fiveworx Chief Product and Technology Officer, Patrick Hunt, about the opportunities availability through machine learning to help utilities meet these objectives.

24 MIN2017 MAR 29
Comments
Unlocking Utility Customer Insights with Machine Learning
the END
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