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Build Your Salon with Phil Jackson

Phil Jackson from BuildYourSalon.com

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Build Your Salon with Phil Jackson

Build Your Salon with Phil Jackson

Phil Jackson from BuildYourSalon.com

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Followers
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Plays
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About Us

Here to help salon owners master the skills they need for bigger profits and a fuller life.

Latest Episodes

Lessons from Lockdown

I've spent the last few weeks helping salon owners through one of the most disruptive events in our industry for decades. There is opportunity there, for sure, but only if we learn from the experience. In a very different type of podcast from my usual, I share the questions I've been asking salon owners to help them with theor 'lessons from lockdown'. I hope it helps you too!

12 MINMAY 28
Comments
Lessons from Lockdown

Work On Your Business - with special guest Adam Turner

There's a lot of advice out there. Some of it great. Some of it . . . questionable. And even old adages sometimes fly in the face of common sense or best practice. As salon owners we are old again and again to "Work ON your business, not just IN it". But what does that actually mean for us? Do you HAVE to work on your business? What if you quite like working in it?? And what should the split between to two look like? In a change of format, this week I talk to my friend Adam Turner about this and get his thoughts.

28 MIN2018 NOV 6
Comments
Work On Your Business - with special guest Adam Turner

Dealing With Sabateurs

Have you had to deal with an employee who tries and sabotages all your efforts? And no matter what you say, this employee will always find a way to undermine you? Some people on your team might find your decisions as a manager or business owner inconvenient for them. But this is no excuse for anyone to show a lack of commitment and support for your goals. When you suspect team sabotage is happening, that needs addressing now. What can you do? Imagine having a member of your team who just doesn’t want to perform as they are expected because they did not like one of your decision. Instead of coming to you and talk about their disdain, they will show you a bad working behaviour. Employees like this will make it impossible to run a growing business. A team sabotage, if not dealt with accordingly will surely ruin your chances of growing your business. Team sabotage can also be costly when you’re starting out. It can destroy your business reputation, create team politics and make you le...

9 MIN2018 OCT 22
Comments
Dealing With Sabateurs

Pay Yourself Properly

You've heard this time and again and I'm saying it again now, "If you want to build your business, you've got to pay yourself properly". I estimate that around 70% of the salon owners I meet could not afford to pay themselves if they followed the same pay structure as the rest of their team. Some of you might be thinking that paying yourself more is an odd way to be successful. But it isn't. Giving yourself compensation for the many things you do is what pushes you forward and motivates you in the longer term. As business owners, it's only natural to think of ourselves last. We see some kind of prowess in sacrificing our own time and sometimes even our own pay. We are willing to do anything to ensure the success of our business. While this trait may seem admirable, you still need to pay your bills and buy food to eat Initially, you may not be able to afford to pay yourself properly and that's perfectly fine. Just as long as you're compensating yourself for the work that you do, even...

7 MIN2018 OCT 17
Comments
Pay Yourself Properly

Getting More Done

Busy and overwhelmed is a default state for many of us and it actually hinders us from getting more of the important work done. Have you ever dreamt of doing less work but still winning in life? It is possible and it can happen if you focus only on the real priorities in your life. When you're feeling overwhelmed you become unreasonable. Additionally, it makes you deal with stress in an unhealthy way. You yell at your kids, get in a fight with your partner and you get wound up easily. The best way to avoid feeling exhausted and overwhelmed is through self-care. Take time to practice self-care and understand your challenges. I'm a small business coach, an entrepreneur, and a father. I don't always get the balance right. There times I feel stressed and pressured too. Feeling this way is perfectly okay and it's normal. But, what you do and how you deal with it is what's important. Getting More Done Learn to prioritise - Make sure you list things based on their priority. Make time for t...

6 MIN2018 SEP 19
Comments
Getting More Done

Are your salon services too cheap?

What happens when you realise that your charging for services that are just too cheap? A lot of salon businesses have salon pricing that isn't making them enough profit to grow their business. Time and again, I've been getting coaching questions on what salon owners can do about their pricing. These salon owners are scared that their customers are price sensitive and will stop doing business with them. Most new salon businesses will always have this kind of 'marketing tactic' - to price their services lower than everyone else. They think that customers will instantly flock towards their salon. But this is a very bad idea and you'll definitely have a hard time making ends meet in the long run. I've been very clear about my feelings when competing on price. Pricing low against the increasing salon competition is a race to the bottom. Pricing your services properly is one of the trickiest parts of growing any kind of business. If your salon pricing is too high, customers may be hesitan...

8 MIN2018 AUG 14
Comments
Are your salon services too cheap?

Staying Motivated when You're the Boss

In previous broadcasts, I've talked to you about how to motivate your team and recruit the best people to help grow your business. But this video will be different. I'll talk more about how we can shift the focus and help you stay motivated. Motivation is one of the key aspects of succeeding in any kind of business. However, there may be instances that you may find it hard staying motivated. As a business owner it's only normal for you to face different challenges on a daily basis. This makes it even harder to stay energised and motivated. We've all had that experience where we lose focus due to the obstacles we're facing. Remember how it used to be? Do you remember all that energy you had when you were starting out? That feeling of restlessness and excitement all packed in one? And how you felt a surge of motivation going through you as if you're never going to get demotivated. In the beginning, it's only natural for you to be focused on growing your business. You were able to acco...

5 MIN2018 AUG 7
Comments
Staying Motivated when You're the Boss

Boost your salon profits with tiered pricing

I spend most of my time traveling and consulting with salon owners. Most of these clients ask for good, profitable financial strategies. In this video, I will talk about tiered pricing and how you should leverage this tool to get better profits, give more value to your customers and provide your employees with a better way to build clientele. Most salon owners don't see the value in tiered pricing. To be blunt, this is why some of these businesses fail. You have to remember that a big part of running the business you deserve, is generating the profits you deserve. You have to consistently revisit your pricing structure. And see if you're leaving money on the table. While you create an environment where employees strive for something more. Tiered pricing isn't just about gaining the profits your business deserves. It is also about being able to carefully provide recognition to your employees who are excelling. You are also able to provide loyal employees with incentives that will con...

6 MIN2018 JUL 31
Comments
Boost your salon profits with tiered pricing

When The "One Thing" Is The WRONG Thing

We get the same message again and again. Know your "one thing". Focus, and stay focused. Be determined. When everyone else makes 10 calls, make 20. Stay the course. Commit fully and never give up. But surely, there has to come a time when you question whether your "one thing" is the right thing? Being persistent and taking strong consistent action is great - but what if you're pushing hard in the WRONG direction? Just HOW persistent do you have to be before you finally wash your hands and walk away? Here are my thoughts. As always, I'd love to hear yours too.

4 MIN2018 JUL 17
Comments
When The "One Thing" Is The WRONG Thing

Give Your Money Away

I do a LOT of non-fiction reading. I love reading the biographies of entrepreneurs and leaders. And naturally you start to see recurring themes in their message. One very subtle theme that crops up again and again is how the super-successful feel fulfilled. It seems that at some stage in their career, it isn't enough to make more and more money or gain growing market share. Almost without exception there comes a time when the most fulfilling thing an entrepreneur can do is to start giving back. Buffett, Gates, Branson - they all plough millions or even billions back into good causes. It brings a renewed sense of purpose. It helps contribute to your "why".

4 MIN2018 JUL 10
Comments
Give Your Money Away

Latest Episodes

Lessons from Lockdown

I've spent the last few weeks helping salon owners through one of the most disruptive events in our industry for decades. There is opportunity there, for sure, but only if we learn from the experience. In a very different type of podcast from my usual, I share the questions I've been asking salon owners to help them with theor 'lessons from lockdown'. I hope it helps you too!

12 MINMAY 28
Comments
Lessons from Lockdown

Work On Your Business - with special guest Adam Turner

There's a lot of advice out there. Some of it great. Some of it . . . questionable. And even old adages sometimes fly in the face of common sense or best practice. As salon owners we are old again and again to "Work ON your business, not just IN it". But what does that actually mean for us? Do you HAVE to work on your business? What if you quite like working in it?? And what should the split between to two look like? In a change of format, this week I talk to my friend Adam Turner about this and get his thoughts.

28 MIN2018 NOV 6
Comments
Work On Your Business - with special guest Adam Turner

Dealing With Sabateurs

Have you had to deal with an employee who tries and sabotages all your efforts? And no matter what you say, this employee will always find a way to undermine you? Some people on your team might find your decisions as a manager or business owner inconvenient for them. But this is no excuse for anyone to show a lack of commitment and support for your goals. When you suspect team sabotage is happening, that needs addressing now. What can you do? Imagine having a member of your team who just doesn’t want to perform as they are expected because they did not like one of your decision. Instead of coming to you and talk about their disdain, they will show you a bad working behaviour. Employees like this will make it impossible to run a growing business. A team sabotage, if not dealt with accordingly will surely ruin your chances of growing your business. Team sabotage can also be costly when you’re starting out. It can destroy your business reputation, create team politics and make you le...

9 MIN2018 OCT 22
Comments
Dealing With Sabateurs

Pay Yourself Properly

You've heard this time and again and I'm saying it again now, "If you want to build your business, you've got to pay yourself properly". I estimate that around 70% of the salon owners I meet could not afford to pay themselves if they followed the same pay structure as the rest of their team. Some of you might be thinking that paying yourself more is an odd way to be successful. But it isn't. Giving yourself compensation for the many things you do is what pushes you forward and motivates you in the longer term. As business owners, it's only natural to think of ourselves last. We see some kind of prowess in sacrificing our own time and sometimes even our own pay. We are willing to do anything to ensure the success of our business. While this trait may seem admirable, you still need to pay your bills and buy food to eat Initially, you may not be able to afford to pay yourself properly and that's perfectly fine. Just as long as you're compensating yourself for the work that you do, even...

7 MIN2018 OCT 17
Comments
Pay Yourself Properly

Getting More Done

Busy and overwhelmed is a default state for many of us and it actually hinders us from getting more of the important work done. Have you ever dreamt of doing less work but still winning in life? It is possible and it can happen if you focus only on the real priorities in your life. When you're feeling overwhelmed you become unreasonable. Additionally, it makes you deal with stress in an unhealthy way. You yell at your kids, get in a fight with your partner and you get wound up easily. The best way to avoid feeling exhausted and overwhelmed is through self-care. Take time to practice self-care and understand your challenges. I'm a small business coach, an entrepreneur, and a father. I don't always get the balance right. There times I feel stressed and pressured too. Feeling this way is perfectly okay and it's normal. But, what you do and how you deal with it is what's important. Getting More Done Learn to prioritise - Make sure you list things based on their priority. Make time for t...

6 MIN2018 SEP 19
Comments
Getting More Done

Are your salon services too cheap?

What happens when you realise that your charging for services that are just too cheap? A lot of salon businesses have salon pricing that isn't making them enough profit to grow their business. Time and again, I've been getting coaching questions on what salon owners can do about their pricing. These salon owners are scared that their customers are price sensitive and will stop doing business with them. Most new salon businesses will always have this kind of 'marketing tactic' - to price their services lower than everyone else. They think that customers will instantly flock towards their salon. But this is a very bad idea and you'll definitely have a hard time making ends meet in the long run. I've been very clear about my feelings when competing on price. Pricing low against the increasing salon competition is a race to the bottom. Pricing your services properly is one of the trickiest parts of growing any kind of business. If your salon pricing is too high, customers may be hesitan...

8 MIN2018 AUG 14
Comments
Are your salon services too cheap?

Staying Motivated when You're the Boss

In previous broadcasts, I've talked to you about how to motivate your team and recruit the best people to help grow your business. But this video will be different. I'll talk more about how we can shift the focus and help you stay motivated. Motivation is one of the key aspects of succeeding in any kind of business. However, there may be instances that you may find it hard staying motivated. As a business owner it's only normal for you to face different challenges on a daily basis. This makes it even harder to stay energised and motivated. We've all had that experience where we lose focus due to the obstacles we're facing. Remember how it used to be? Do you remember all that energy you had when you were starting out? That feeling of restlessness and excitement all packed in one? And how you felt a surge of motivation going through you as if you're never going to get demotivated. In the beginning, it's only natural for you to be focused on growing your business. You were able to acco...

5 MIN2018 AUG 7
Comments
Staying Motivated when You're the Boss

Boost your salon profits with tiered pricing

I spend most of my time traveling and consulting with salon owners. Most of these clients ask for good, profitable financial strategies. In this video, I will talk about tiered pricing and how you should leverage this tool to get better profits, give more value to your customers and provide your employees with a better way to build clientele. Most salon owners don't see the value in tiered pricing. To be blunt, this is why some of these businesses fail. You have to remember that a big part of running the business you deserve, is generating the profits you deserve. You have to consistently revisit your pricing structure. And see if you're leaving money on the table. While you create an environment where employees strive for something more. Tiered pricing isn't just about gaining the profits your business deserves. It is also about being able to carefully provide recognition to your employees who are excelling. You are also able to provide loyal employees with incentives that will con...

6 MIN2018 JUL 31
Comments
Boost your salon profits with tiered pricing

When The "One Thing" Is The WRONG Thing

We get the same message again and again. Know your "one thing". Focus, and stay focused. Be determined. When everyone else makes 10 calls, make 20. Stay the course. Commit fully and never give up. But surely, there has to come a time when you question whether your "one thing" is the right thing? Being persistent and taking strong consistent action is great - but what if you're pushing hard in the WRONG direction? Just HOW persistent do you have to be before you finally wash your hands and walk away? Here are my thoughts. As always, I'd love to hear yours too.

4 MIN2018 JUL 17
Comments
When The "One Thing" Is The WRONG Thing

Give Your Money Away

I do a LOT of non-fiction reading. I love reading the biographies of entrepreneurs and leaders. And naturally you start to see recurring themes in their message. One very subtle theme that crops up again and again is how the super-successful feel fulfilled. It seems that at some stage in their career, it isn't enough to make more and more money or gain growing market share. Almost without exception there comes a time when the most fulfilling thing an entrepreneur can do is to start giving back. Buffett, Gates, Branson - they all plough millions or even billions back into good causes. It brings a renewed sense of purpose. It helps contribute to your "why".

4 MIN2018 JUL 10
Comments
Give Your Money Away
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