Beyond The Squat: Exploring Behavior & Economics In Fitness - With Andrew Gavigan

Beyond The Squat: Exploring Behavior & Economics In Fitness - With Andrew Gavigan

  • Overview
  • Episodes
Overview
himalaya
13 Episodes
Join long time fitness professional Andrew Gavigan as he explores behavior, economics, business, and social psychology with professionals and educators from the world of fitness, strength & conditioning, health, marketing, business, and behavioral science.
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Episodes
13 Episodes

On this new episode of Beyond the Squat Andrew is joined by dietician and author of "Healthy Dividends" Tricia Silverman, and Eric & Beth Bergmann of Bergmann Fitness in NYC. Blue Zones, longevity, nutrition, community, and the Game Of Thrones Diet are all topics of discussion. What's more important for a long, healthy life? Diet, exercise, community, culture, or something we haven't even figured out yet? bergmannfitness.com https://www.triciasilverman.com

Patenting a product can be a difficult and expensive process. but the major value might be in the marketing value of that patent. In this episode of Beyond The Squat, we talk to 4 professionals from the fitness equipment industry about patenting their products and what their experience with the U.S. Patent And Trademark Office is like.

A lot more goes into creating and producing a product than the consumer usually knows. In this episode of Beyond The Squat, we talk to 4 professionals from the fitness equipment industry about invention, R & D, why companies and inventors do what they do, and how equipment is manufactured.

Repetitions, sets, resistance level, intensity, speed, range of motion, duration, volume.. these are all typically considered while designing a routine, but what's possibly even more important is what we call the Human Variable. Kinsey Mahaffey (http://www.trainfit.com/health-coaching/) and Andrew Page (https://theaxleworkout.com) andrewgavigan.com

We've all been guilty of putting off tasks until a later date. We want to start a new exercise routine, or start eating better, but we will start "next Monday", or for many people, in the new year. Our guest on this episode of Beyond the Squat, Melina Palmer (https://thebrainybusiness.com), calls our tendency to rely on future temporal landmarks the "I'll start next Monday Effect" https://www.instagram.com/beyondthesquat/

Why do some workouts or diets becomes fads? And why do some go on to become trends? On this episode of beyond the squat we spoke to Behavioral Economist Melina Palmer of @thebrainybiz podcast and Pete McCall @petemccall_fitness the host of All About Fitness Podcast about what it is that makes a fad a fad, and why somethings becomes trends or mainstays in the fitness and nutrition industry. This is our last episode of season 1, we hope you enjoy it.

On this special episode of Beyond The Squat we talk to 4 different fitness professionals, and hear their unique stories about trining special populations. Training, fitness, and health are not the same for any two people, and some of us need even more specific accommodations than others. But, as proven by the stories in this episode, where there's a will, there's a way=) Follow us on Instagram @BeyondTheSquat

According to some surveys more than 50% of medium sized companies, and more than 90% of large companies in the US have some sort of Wellness Benefits for their employees. As Employee Wellness initiatives become more common place in today's workplace, we want to explore the benefits for the employee, the company, and the community. Is there an actual return on investment for the employer and the insurance company?

Do you know what certification your trainer has? Did you know that there are actually no legal regulations on who can call themselves a personal trainer? In this episode of Beyond The Squat we explore what certification currently looks like, what we can do to protect consumers and pros, some of the potential un-intended consequences of regulation. We also discuss the P.H.I.T Act and what it might do to improve the health of the nation. Guests: Meredith Poplar, Shannon Fable, Haley Sweetland Edwards

Social Media, like Instagram, has obviously become an integral part of marketing, communication, and life in general. But is the impact 'net' positive or negative for the health and fitness of our community. In this episode of Beyond The Squat we talk to Amanda Vogel, Writer and Social Media Expert in the fitness industry, Katy Goss, part of @MoveU_official, Rose Wetzel, professional Spartan Athlete and Ninja Warrior, and Jean Kilbourne, expert on body image in the media.

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