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The Folly Coffee Podcast

Rob Bathe- Folly Coffee Roasters

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The Folly Coffee Podcast

The Folly Coffee Podcast

Rob Bathe- Folly Coffee Roasters

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Followers
0
Plays
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About Us

Released every Sunday at 9am centralHosted by Rob, the owner of Folly Coffee Roasters, the Folly Coffee podcast has four episode categories: Small Business, Coffee, People, & Stories. Follow along our journey as a small business startup, learn about specialty coffee, interviews with other interesting people, and stories along the way. Support this podcast: https://anchor.fm/follycoffeepodcast/support

Latest Episodes

Ep36 Category: Business- Tik Tok for Small Business

In this episode, owner Folly Rob discusses using Tik Tok as a small business marketing tool. We joined Tik Tok in September of 2019 and have since had multiple videos with 100k+ views, 35k likes on our videos, and found ways to utilize Tik Tok outside of the platform as well. Rob goes through tips and tricks to being effective on Tik Tok both as a content creator and a user. Think Tik Tok is only for kids? Listen to this episode and you may be convinced otherwise. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

47 MIN5 d ago
Comments
Ep36 Category: Business- Tik Tok for Small Business

Quick Hitter 1- Coffee Homebrewing: CLEAN YOUR STUFF

Introducing the Folly Quick Hitters! We get some coffee questions that are important, but don't need a full hour to answer effectively. That's where the Quick Hitter comes in. In this series, we answer common coffee questions in an effort to improve your coffee experience. In this QH, owner Folly Rob goes over a common issue many coffee drinkers face when switching from cheap dark roasted coffee to a lighter roasted high end coffee...the coffee still tastes bad! Very commonly the issue is a lack of proper cleaning, leaving the taste of the old coffee oils and scale. This episode covers what is needed to effectively clean your brewers resulting in a better tasting cup of jo. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

8 MIN1 w ago
Comments
Quick Hitter 1- Coffee Homebrewing: CLEAN YOUR STUFF

Ep35 Category: Coffee/Business- Crema.co interviews Folly Coffee Owner Rob Bathe

In a role reversal, this episode is an interview of Folly Rob, owner and founder of Folly Coffee roasters, by Austin Romansky of Crema.co. Crema.co is an online Netflix-style coffee website where users can curate a list of coffees that get automatically shipped over time. They made a unique move recently, announcing they are leaving social media to focus on more meaningful connections with their customers. This move includes a new newsletter in which they interview people from the roasters they partner with. This episode is the first interview of their newsletter series. Enjoy! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

41 MIN1 w ago
Comments
Ep35 Category: Coffee/Business- Crema.co interviews Folly Coffee Owner Rob Bathe

Ep34 Category: Business/People- The Donut Trap owner Bradley Taylor

EIn this episode, Folly Rob sits down with Bradley Taylor, owner of food truck The Donut Trap in Minneapolis, MN. Coming from California to Minnesota to attend college to become a nurse, how did Bradley end up with a donut shopped named best in Minnesota and later a donut truck? Listen in to find out! Heads up, there is most definitely swearing in this episode. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

69 MIN2 w ago
Comments
Ep34 Category: Business/People- The Donut Trap owner Bradley Taylor

Trailer- Folly Coffee Podcast

Join Folly Rob, the owner of award winning MN based Folly Coffee Roasters as he talks all things coffee, small business, people and stories. Enjoy! --- Support this podcast: https://anchor.fm/follycoffeepodcast/support

41 s3 w ago
Comments
Trailer- Folly Coffee Podcast

Ep33 Category: Business/People- Humble Nut Butter co-founder/CEO John Waller

This was a great episode with John Waller, co-founder and CEO of Humble Nut Butters (www.humblenutbutter.com) a high end nut butter company focusing on savory flavors with quality ingredients and unique spice blends. They grew through farmer's markets, local co-ops, recently launched in Whole Foods in the Twin Cities. John has a background across many different roles including a two year stint at Intelligentsia Coffee Roasters. This was a great episode and John has a lot of smart business insights. Also, the Humble Nut Butter samples he left are already gone. Enjoy! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

69 MIN3 w ago
Comments
Ep33 Category: Business/People- Humble Nut Butter co-founder/CEO John Waller

Ep32 Category: Business- Paid Digital Ads, Facebook Shops, Instagram Shop w/ Media Supervisor Emily Bathe

In this episode, Folly Coffee owner, Folly Rob, has a discussion with Media Supervisor Emily Bathe as Folly beings to venture into paid digital media advertising. This is a very information dense episode with a lot of valuable takeaways for anyone looking to run paid ads on social media. The discussion covered, but not limited to:Instagram, Facebook, Tik Tok, Pinterest, Google AdsImpact of time spent in app on ad effectivenessROI, ROAS, KPIConversion tactics vs. Awareness tacticsAd strategies for big brands vs. small brandsAdvertising for follower growth and if this is worth itVideo vs. still picture strategy for adsStrategy for email list growthHow much to spend on ads over what length of timeThe new Facebook and Instagram Shop recently announced and predictions of impact on marketEnjoy! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

62 MINMAY 31
Comments
Ep32 Category: Business- Paid Digital Ads, Facebook Shops, Instagram Shop w/ Media Supervisor Emily Bathe

Ep31 Category: Business/People- Digital Marketing, Podcasting, & Comedy w/ comedian Zack Lyman

In this episode, Folly Rob chats with comedian Zack Lyman of the Zack Lyman Podcast (@zacklymanpodcast). A range of topics is covered including how he landed a job as head of marketing for Diedrich Coffee Roasters, his career as a stand up comedian, how he markets himself, and podcasting among others. Enjoy! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

76 MINMAY 24
Comments
Ep31 Category: Business/People- Digital Marketing, Podcasting, & Comedy w/ comedian Zack Lyman

Ep30 Category: Coffee/People- Becoming a Coffee Roaster with CJ from Up Coffee Roasters

This was a great time chatting with CJ from Up Coffee in Minneapolis. He is a roaster at Up and provides valuable insights for anyone interested in pursuing a career in roasting. We also discuss origin trips, briefly discuss what the COVID closures have been like, and he gives his recommendation for most underrated burger in the Twin Cities (hint: it’s the Triple B burger from The Nook and Shamrock's in, both in St. Paul). This was recorded live on Instagram. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

54 MINMAY 17
Comments
Ep30 Category: Coffee/People- Becoming a Coffee Roaster with CJ from Up Coffee Roasters

Ep29 Category: Business- Running a Successful Sales & Marketing Promotion

In this episode of the Folly Coffee Podcast, Folly owner Rob discusses all the components that went into the most successful promotion since Folly Coffee has launched. It involved an announcement on live TV and resulted in Rob having to run 208km, about 130 miles, in 7 days. He breaks down why the program worked and how to replicate the success in other promotions. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

59 MINMAY 11
Comments
Ep29 Category: Business- Running a Successful Sales & Marketing Promotion

Latest Episodes

Ep36 Category: Business- Tik Tok for Small Business

In this episode, owner Folly Rob discusses using Tik Tok as a small business marketing tool. We joined Tik Tok in September of 2019 and have since had multiple videos with 100k+ views, 35k likes on our videos, and found ways to utilize Tik Tok outside of the platform as well. Rob goes through tips and tricks to being effective on Tik Tok both as a content creator and a user. Think Tik Tok is only for kids? Listen to this episode and you may be convinced otherwise. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

47 MIN5 d ago
Comments
Ep36 Category: Business- Tik Tok for Small Business

Quick Hitter 1- Coffee Homebrewing: CLEAN YOUR STUFF

Introducing the Folly Quick Hitters! We get some coffee questions that are important, but don't need a full hour to answer effectively. That's where the Quick Hitter comes in. In this series, we answer common coffee questions in an effort to improve your coffee experience. In this QH, owner Folly Rob goes over a common issue many coffee drinkers face when switching from cheap dark roasted coffee to a lighter roasted high end coffee...the coffee still tastes bad! Very commonly the issue is a lack of proper cleaning, leaving the taste of the old coffee oils and scale. This episode covers what is needed to effectively clean your brewers resulting in a better tasting cup of jo. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

8 MIN1 w ago
Comments
Quick Hitter 1- Coffee Homebrewing: CLEAN YOUR STUFF

Ep35 Category: Coffee/Business- Crema.co interviews Folly Coffee Owner Rob Bathe

In a role reversal, this episode is an interview of Folly Rob, owner and founder of Folly Coffee roasters, by Austin Romansky of Crema.co. Crema.co is an online Netflix-style coffee website where users can curate a list of coffees that get automatically shipped over time. They made a unique move recently, announcing they are leaving social media to focus on more meaningful connections with their customers. This move includes a new newsletter in which they interview people from the roasters they partner with. This episode is the first interview of their newsletter series. Enjoy! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

41 MIN1 w ago
Comments
Ep35 Category: Coffee/Business- Crema.co interviews Folly Coffee Owner Rob Bathe

Ep34 Category: Business/People- The Donut Trap owner Bradley Taylor

EIn this episode, Folly Rob sits down with Bradley Taylor, owner of food truck The Donut Trap in Minneapolis, MN. Coming from California to Minnesota to attend college to become a nurse, how did Bradley end up with a donut shopped named best in Minnesota and later a donut truck? Listen in to find out! Heads up, there is most definitely swearing in this episode. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

69 MIN2 w ago
Comments
Ep34 Category: Business/People- The Donut Trap owner Bradley Taylor

Trailer- Folly Coffee Podcast

Join Folly Rob, the owner of award winning MN based Folly Coffee Roasters as he talks all things coffee, small business, people and stories. Enjoy! --- Support this podcast: https://anchor.fm/follycoffeepodcast/support

41 s3 w ago
Comments
Trailer- Folly Coffee Podcast

Ep33 Category: Business/People- Humble Nut Butter co-founder/CEO John Waller

This was a great episode with John Waller, co-founder and CEO of Humble Nut Butters (www.humblenutbutter.com) a high end nut butter company focusing on savory flavors with quality ingredients and unique spice blends. They grew through farmer's markets, local co-ops, recently launched in Whole Foods in the Twin Cities. John has a background across many different roles including a two year stint at Intelligentsia Coffee Roasters. This was a great episode and John has a lot of smart business insights. Also, the Humble Nut Butter samples he left are already gone. Enjoy! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

69 MIN3 w ago
Comments
Ep33 Category: Business/People- Humble Nut Butter co-founder/CEO John Waller

Ep32 Category: Business- Paid Digital Ads, Facebook Shops, Instagram Shop w/ Media Supervisor Emily Bathe

In this episode, Folly Coffee owner, Folly Rob, has a discussion with Media Supervisor Emily Bathe as Folly beings to venture into paid digital media advertising. This is a very information dense episode with a lot of valuable takeaways for anyone looking to run paid ads on social media. The discussion covered, but not limited to:Instagram, Facebook, Tik Tok, Pinterest, Google AdsImpact of time spent in app on ad effectivenessROI, ROAS, KPIConversion tactics vs. Awareness tacticsAd strategies for big brands vs. small brandsAdvertising for follower growth and if this is worth itVideo vs. still picture strategy for adsStrategy for email list growthHow much to spend on ads over what length of timeThe new Facebook and Instagram Shop recently announced and predictions of impact on marketEnjoy! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

62 MINMAY 31
Comments
Ep32 Category: Business- Paid Digital Ads, Facebook Shops, Instagram Shop w/ Media Supervisor Emily Bathe

Ep31 Category: Business/People- Digital Marketing, Podcasting, & Comedy w/ comedian Zack Lyman

In this episode, Folly Rob chats with comedian Zack Lyman of the Zack Lyman Podcast (@zacklymanpodcast). A range of topics is covered including how he landed a job as head of marketing for Diedrich Coffee Roasters, his career as a stand up comedian, how he markets himself, and podcasting among others. Enjoy! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

76 MINMAY 24
Comments
Ep31 Category: Business/People- Digital Marketing, Podcasting, & Comedy w/ comedian Zack Lyman

Ep30 Category: Coffee/People- Becoming a Coffee Roaster with CJ from Up Coffee Roasters

This was a great time chatting with CJ from Up Coffee in Minneapolis. He is a roaster at Up and provides valuable insights for anyone interested in pursuing a career in roasting. We also discuss origin trips, briefly discuss what the COVID closures have been like, and he gives his recommendation for most underrated burger in the Twin Cities (hint: it’s the Triple B burger from The Nook and Shamrock's in, both in St. Paul). This was recorded live on Instagram. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

54 MINMAY 17
Comments
Ep30 Category: Coffee/People- Becoming a Coffee Roaster with CJ from Up Coffee Roasters

Ep29 Category: Business- Running a Successful Sales & Marketing Promotion

In this episode of the Folly Coffee Podcast, Folly owner Rob discusses all the components that went into the most successful promotion since Folly Coffee has launched. It involved an announcement on live TV and resulted in Rob having to run 208km, about 130 miles, in 7 days. He breaks down why the program worked and how to replicate the success in other promotions. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/follycoffeepodcast/support

59 MINMAY 11
Comments
Ep29 Category: Business- Running a Successful Sales & Marketing Promotion
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