How is training athletes different than training Gen Pop? w/Joseph and Nolan Grinstain of Hyperthrive Athletics

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We invited some successful local trainers/business hours to talk about their approach to training and how they built their business model.

Joseph and Nolan Grinstain are two of the three brothers atop Hyperthrive Athletics. Hyperthrive has two locations in the Sacramento area. One is dedicated exclusively to athletes (particularly rotational athletes –baseball/softball). At the other, near the campus of Sacramento State University, they serve both athletes and “gen pop” or general fitness clients.