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Public Speaking Secrets

Victor Ahipene

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Public Speaking Secrets
26 min2020 MAR 30
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[et_pb_section fb_built="1" _builder_version="4.3.2"][et_pb_row column_structure="2_3,1_3" _builder_version="4.3.2"][et_pb_column type="2_3" _builder_version="4.3.2"][et_pb_image src="https://www.publicspeakingblueprint.com/wp-content/uploads/2018/08/DescriptionSection.png" align="center" align_tablet="center" align_phone="" align_last_edited="on|desktop" _builder_version="4.4.8" max_width="100%" custom_margin="||50px|" always_center_on_mobile="on" global_module="952"] 
[/et_pb_image][et_pb_text _builder_version="4.4.8"]Isaac John aka Ice is an ex professional NRL rugby league player turned entrepreneur, podcaster, vlogger and card collector. He is the founder of clothing brand YKTR (you know the rules).
Since following him I have seen him leverage the power of social media, authenticity and storytelling to grow his business. Today we dive into his thought process, what is working right now for him, how it can work for you and the biggest challenges he faces with growing his business and personal brand[/et_pb_text][et_pb_image src="https://www.publicspeakingblueprint.com/wp-content/uploads/2018/08/ShareSection.png" align="center" align_tablet="center" align_phone="" align_last_edited="on|desktop" _builder_version="4.4.8" max_width="100%" custom_margin="50px||50px||true" always_center_on_mobile="on" global_module="959"][/et_pb_image][et_pb_text _builder_version="4.4.8"]https://www.instagram.com/iice_/
Check out his online training to start a clothing business online: https://iice.teachable.com/ 
Check out his podcast: 
Check out Isaac's Brand: https://www.yktr.com.au/ [/et_pb_text][et_pb_image src="https://www.publicspeakingblueprint.com/wp-content/uploads/2018/08/TranscriptSection.png" align="center" align_tablet="center" align_phone="" align_last_edited="on|desktop" _builder_version="4.4.8" max_width="100%" custom_margin="50px||50px||true" custom_padding="|||" always_center_on_mobile="on" global_module="953"] 
[/et_pb_image][et_pb_text _builder_version="4.4.8" hover_enabled="0"]Victor Ahipene: Speaking nation, what's happening? Welcome to another episode of Public Speaking Secrets. Super stoked to have you listening and tuning in. Today, I've got Isaac John aka Ice, who is a founder of a clothing company. I want to talk to you as his clothing company called YKTR. Check it out. It's You Know The Rules. He's also done a lot for getting his company off the ground which I want to delve into and some insights that he's gained in a bit of the behind the scenes in that aspect. I've watched what he's been doing and I know this works just not for clothing companies and it can work for you out there. We'll get another aspect of that public speaking which is the digital side. With all that being said, welcome to this show, my man.
 
Isaac John: Thanks bro. Thanks for having me on.
 
Victor Ahipene: Give us a quick background of you, how did you get to kind of be doing the clothing side of things and then we'll delve into kind of the aspects that you've used to leverage social media to grow?
 
Isaac John: Short or long version?
 
Victor Ahipene: Just go, the medium.
 
Isaac John: Medium, so I grew up in a small town had ambitious to play sort of rugby league. Play for the NRL and sort of was able to do that through my NRL career, very average player through had a lot o