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CuriousFM

Curious.fm

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CuriousFM

CuriousFM

Curious.fm

2
Followers
0
Plays
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About Us

A podcast that explores the intersection between culture, marketing, and technology. Features interviews with entrepreneurs, marketers, and startup founders, along with a variety of short to medium length monologues. Hosted by startup founder, developer, and marketer, Terry Godier.

Latest Episodes

How marketing works

A semi-academic look at how marketing works and why we choose the products we buy. We look at the consumer decision making process, cognitive dissonance, and how consumers distinguish products from one another.

16 MIN2019 MAR 14
Comments
How marketing works

Addition by Subtraction

The practice of addition by subtraction can help nearly all aspects of our businesses or lives. Many things can be improved by making them simpler, or more concise. In this episode, I introduce the concept so that we have a shared language through which to discuss more complex ideas.

12 MIN2019 MAR 7
Comments
Addition by Subtraction

The Yearly Scorecard

Every year I create a yearly scorecard, which helps me measure my activities. But what it really does is helps me stay focused on the things that bring me happiness. In this episode, I lay out my strategy and what I'm trying to do in 2019.

11 MIN2019 FEB 28
Comments
The Yearly Scorecard

Culture and Effective Marketing

An exploration of how culture relates to marketing.

25 MIN2019 FEB 21
Comments
Culture and Effective Marketing

How to be productive

I think the productivity industry is full of disingenuous and dishonest content. It's easy to fall into a trap of credit card productivity and spending more time reading about productivity than actually being productive. Here's how I get things done.

19 MIN2019 FEB 14
Comments
How to be productive

A new direction

In which we talk about the future and the role that this podcast plays in it.

9 MIN2019 FEB 7
Comments
A new direction

Interview With Joe Sinkwitz, Entrepreneur

Joe Sinkwitz is a co-founder of Intellifluence and Principal at Digital Heretix. Joe is one of the smartest marketers on the planet. We discuss a variety of things including influencer marketing, decision making and paths to entrepreneurship.

29 MIN2018 DEC 20
Comments
Interview With Joe Sinkwitz, Entrepreneur

Interview with Annie Duke on Decision Making

Annie Duke is somewhat of a polymath. She has an academic background in psychology, and has been an incredibly successful poker player. She holds a World Series of Poker gold bracelet, and is one of the leading money winners among women in World Series of Poker history. In addition to that, she's written a number of books most recently Thinking in Bets, an exploration of decision making theory.

43 MIN2018 NOV 15
Comments
Interview with Annie Duke on Decision Making

Interview with Maureen Metcalf on leadership

Maureen Metcalf, Founder, CEO, and Board Chair of Metcalf & Associates is a highly sought-after expert in anticipating and leveraging future business trends to transform organizations. She has captured her thirty years of experience and success in an award-winning series of books which are used by public, private and academic organizations to align company-wide strategy, systems and culture with innovative leadership techniques.

31 MIN2018 OCT 25
Comments
Interview with Maureen Metcalf on leadership

Interview with Sille Krukow on behavioral design

Sille Krukow is a behavioral designer working onnudging consumers towards better, greener and safer decision-making. We discuss choice architecture, how we make decisions and how decisions are made for us.

24 MIN2018 OCT 4
Comments
Interview with Sille Krukow on behavioral design

Latest Episodes

How marketing works

A semi-academic look at how marketing works and why we choose the products we buy. We look at the consumer decision making process, cognitive dissonance, and how consumers distinguish products from one another.

16 MIN2019 MAR 14
Comments
How marketing works

Addition by Subtraction

The practice of addition by subtraction can help nearly all aspects of our businesses or lives. Many things can be improved by making them simpler, or more concise. In this episode, I introduce the concept so that we have a shared language through which to discuss more complex ideas.

12 MIN2019 MAR 7
Comments
Addition by Subtraction

The Yearly Scorecard

Every year I create a yearly scorecard, which helps me measure my activities. But what it really does is helps me stay focused on the things that bring me happiness. In this episode, I lay out my strategy and what I'm trying to do in 2019.

11 MIN2019 FEB 28
Comments
The Yearly Scorecard

Culture and Effective Marketing

An exploration of how culture relates to marketing.

25 MIN2019 FEB 21
Comments
Culture and Effective Marketing

How to be productive

I think the productivity industry is full of disingenuous and dishonest content. It's easy to fall into a trap of credit card productivity and spending more time reading about productivity than actually being productive. Here's how I get things done.

19 MIN2019 FEB 14
Comments
How to be productive

A new direction

In which we talk about the future and the role that this podcast plays in it.

9 MIN2019 FEB 7
Comments
A new direction

Interview With Joe Sinkwitz, Entrepreneur

Joe Sinkwitz is a co-founder of Intellifluence and Principal at Digital Heretix. Joe is one of the smartest marketers on the planet. We discuss a variety of things including influencer marketing, decision making and paths to entrepreneurship.

29 MIN2018 DEC 20
Comments
Interview With Joe Sinkwitz, Entrepreneur

Interview with Annie Duke on Decision Making

Annie Duke is somewhat of a polymath. She has an academic background in psychology, and has been an incredibly successful poker player. She holds a World Series of Poker gold bracelet, and is one of the leading money winners among women in World Series of Poker history. In addition to that, she's written a number of books most recently Thinking in Bets, an exploration of decision making theory.

43 MIN2018 NOV 15
Comments
Interview with Annie Duke on Decision Making

Interview with Maureen Metcalf on leadership

Maureen Metcalf, Founder, CEO, and Board Chair of Metcalf & Associates is a highly sought-after expert in anticipating and leveraging future business trends to transform organizations. She has captured her thirty years of experience and success in an award-winning series of books which are used by public, private and academic organizations to align company-wide strategy, systems and culture with innovative leadership techniques.

31 MIN2018 OCT 25
Comments
Interview with Maureen Metcalf on leadership

Interview with Sille Krukow on behavioral design

Sille Krukow is a behavioral designer working onnudging consumers towards better, greener and safer decision-making. We discuss choice architecture, how we make decisions and how decisions are made for us.

24 MIN2018 OCT 4
Comments
Interview with Sille Krukow on behavioral design
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