Himalaya: Listen. Learn. Grow.
Thinking Ahead: Your Leading-Edge Insights Podcast
In this episode, we sit down for a panel discussion with GfK's Natasha Stevens, MRI-Simmons' Josh Pisano, and Dstillery's Chris Boon to talk about digital ad targeting. How are consumer “segments” developed? What can be done to make them more accurate? And why is data so important for accurate targetings?More Information:www.gfk.com/en-us