Playlist · by Turgg01
44 episodes, 25 hours 52 mins
Not Feeling Creative? Listen to This
Raise your hand if you’ve hit that creativity wall and it’s only Monday. This will help! Today, beautiful business boss AND mother Taylor Sterling is teaching us how to stay creative and inspired when your passion becomes your work. Taylor is the founder and creative director of Glitter Guide. She’s has always had a thing for fashion, beauty and art. While working a day job as financial advisor recruiter, Taylor was laid off. That’s when she decided (or was forced) to take a leap and launch Glitter Guide. Fast-forward six years and Glitter Guide is a go-to resource for women all over the world. Taylor is spilling the details on her daily workflow for productivity while you juggle allllll of your projects. She’s the expert on staying inspired and creative during the stressful times, turning your passion into profit, and simply managing life. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpod...
11 Never-Shared Secrets to Pitching Yourself
Pitching yourself is one of THE best ways to create opportunities… but it can get tricky. Today, I’m focusing on the secrets that are rarely taught but can make a GIANT impact if you want to land sponsorships, make new connections, score a job, book that client… You name it. Whatever it is, it usually starts with a rock-solid PITCH! If you aren’t pitching yourself to companies or business opportunities yet, it’s FINALLY time to get on board. And if you are… it’s time to make sure your pitches are delivering to their full potential. With technology and so much online communication, pitching yourself and your services is evolving! This episode will teach you how to reach your dream clients and your perfect audience. Don’t be intimidated! I’m laying it all out for you. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/pitch/
How-To Host A Challenge That Grows Your Biz for FREE
Have you ever taken part in an online challenge? Whether it’s a work out challenge, an Instagram challenge, a clean eating, yoga, money or a clean house challenge - there is SOMETHING about challenges that I want to teach about today - because maybe your next big project could be hosting your very own challenge. There’s something about the momentum of doing things as a group, seeing results quickly and the comradery that makes free challenges successful and I want to help you harness the power of a challenge and use it to grow your reach and your profits. Three years ago, I hosted my first challenge ever. I remember thinking that a challenge could be a good way to teach free content and get people on board with my strategies while also building a community that would allow me to intimately connect with the people I was trying to reach. My first challenge was a 7 day Instagram challenge where I sent challengers a prompt each day today I want to dissect what worked, what didn’t wor...
How She Did It: Building Oprah (and her dream life!)
Sheri Salata, guys. What. A. Lady! You may know her as the past executive Producer of the Oprah Winfrey Show and former Co-President of Harpo Studios and OWN, but Sheri’s current venture is just as exciting! Her action-packed days as Executive Producer on The Oprah Winfrey Show have come to a close when she chose to leave to co-found her own company, STORY, a media company producing print, digital, and live event content... Sheri has been named one of Fast Company’s 100 Most Creative People in Business, The Hollywood Reporter’s Women in Entertainment Power 100 and the 2017 Feminist Press Power Award winners. She is also a co-host of the popular podcast series “This is Fifty” where she summarizes mid-life as she sets out to make the rest of her dreams come true. Today, I asked Sheri to come on because (let’s be real!) I just want to hear her story! So many facets of her life are inspiring to me! How she worked her way up working for Oprah, what it takes to “make it” in a medi...
What's a Visual Brand and Why Do You Need One?
Let Me Give It To Ya Straight: Did you know 30% of our brains are taken up by neurons devoted to visual processing as compared to 8% devoted to touch and only 3% devoted to hearing. People have the ability to process visual information 60,000x faster than text information! 63% of social media is made up of images AND photos on Facebook get 53% more likes than the average post. You have 8 seconds to make an impression and get someone’s attention before they click to something else. That’s shorter than the attention span of a goldfish. Alright, did I get your attention? Long story short: visuals matter. And today I’m going to walk you through ways that you can share stories through the images, fonts, colors, and styles you are sharing online. I get it, we all know that stories matter but maybe we’re struggling with how to share stories through the images we’re trying to make all "Instagram worthy." This episode is to show you that visuals of your brand go FAR beyond being aesthet...
How to Create Less Content with More Impact
CONTENT CREATION, CONTENT CREATION, CONTENT CREATION! Those 2 words can send chills up a creative entrepreneurs spine. Form blog posts, social media captions, email opt-ins, facebook posts, you name it-- you've got to create it! BUT If you’ve been around here for awhile, you’ve probably heard me say this - but it’s worth repeating: there is literally no one stalking your business, refreshing your newsfeed or seeing everything you put out into the world the first time. Ok, maybe your mom reads every word - but that’s probably it. Between social media algorithms, busy lives and just an overload of information - I can guarantee most of your audience is missing your great information. Did you know that only 6% of your audience is even seeing what you’re sharing! Further, we’re hopefully growing our followings and so new audiences are joining your tribe every day - have they seen the great content that you put out and worked hard on? NO. Let’s not reinvent the wheel and instead, g...
How To Balance Being Multi-Passionate
When people ask me what I do, I always pause and ask myself: “Do they realllly want to know or are they just asking to be kind.” I’m a: wedding photographer, a podcaster, and online marketing educator, I am a public speaker, I have an island rental unit on Maui, I’m a marketing consultant, I sell watercolor prints, I have an online digital template shop, I do brand collaborations on social media… should I continue? The truth is, if that list hasn’t made it clear: I am passionate about more than one thing and I’ve been lucky enough to pursue each passion while also driving profits into my business because of how I’ve managed those passions. Where do you start when you have a bunch of good ideas and you want to do them all? Let’s address this because starting is usually the hardest thing... In this episode, I will teach you how to pivot, chase multiple passions, AND create profit. One of the BEST things about being multi-passionate and having a multifaceted business means tha...
How to Create and Cultivate Your Best Idea
So let's say you have a side hustle and you're wanting to turn it into a full-time gig? How exactly do you do you grow your business to that point? Where do you invest your money? How many hours do you work? What does that transition truly look like? How do you make sure your finances, branding, team, taxes, and, heck, YOURSELF, are ready to make the leap? Let's just say there are a lot of questions that small business owners are asking. So today we decided to chat with Jaclyn Johnson of Create and Cultivate-- a brilliant business woman who turned her side hustle into a mega successful (crazy impactful) full-time gig. And her business is all about, well, exactly the questions we just mentioned.... giving small business owners a place to ask their "dumb questions" and teaching entrepreneurs how to collaborate and share their secrets. In this episode we hear Jaclyn's entrepreneurship journey from crazy highs (being a social media strategy prodigy) to crazy low lows (losing her job whe...
Ask Jenna Anything about Branding
Hey Goal Diggers! “Ask Jenna Anything” Episodes are BACK, and better than ever. I fielded your questions from both the Goal Digger Insiders FB group and the Goal Digger instagram (if you’re not hanging out there, you’re totally missing out!) I was absolutely floored by the amount of responses I got from you guys, and decided to approach this round of “Ask Jenna Anything” with a twist-- instead of the usual smorgasbord of questions, I have grouped them by category! I am still letting you call the shots and am fully covering ALL the nitty gritty details, but in a more focused, topic-specific way! I am super excited about this shift and can’t wait to hear what you think! You all know I am a branding freak, which is why I’m so stinking excited about this episode! I truly believe branding yourself and your business well is the single most impactful thing you can do for growth, but I know it can be confusing and frustrating at times. Which is exactly why I am so excited to dig thr...
5 Ways To Be More Social in Social Media
With recent changes in the newsfeed, it’s important to pivot, be resilient and adaptable and figure out a game plan for rocking social well. Recently Facebook announced that the algorithm would be changing again. The algorithm will de-prioritize content shared by media and businesses in favor of that produced by friends and family. What does this mean? We have to be social on social media and today let’s rock through 5 ways to put the social back in social media! From Facebook groups to going "LIVE" all the way to creating true relationships, we are covering it all! If you're ready to put the social back into social media and to really boost that engagement not just for yourself but the people you love to follow! It's time to put some intention behind how you’re showing up online to make the biggest impact and to really implement true strategy into the hours you’re spending on your apps each day!
Ask Jenna Anything... About Social Media
Ahhhh, sweet, sweet social media. There is simply nothing better than FREE advertising and outreach, and social media strategy allows you to do that each and every day. ...But it’s not always straight-forward. There are many tips and tricks that get engagement, turn followers into clients, and using social media to not only get likes but to drive your bottom line. Which is why I am SO excited about today’s episode where I am digging into the real life, behind the scenes of those little apps. This is another session of Ask Jenna Anything dedicated SOLELY to one topic: social media! Today I am answering YOUR most raw, real-life questions about social media. Ready to get social? Let's do it! Tune in to hear me answer these questions below! Jess W: I'd like to know your posting social media workflow with multiple projects facing close deadlines. I'm drowning! Stephanie M: what do you do to prep yourself for doing live videos? I hate being on video, but I know FB live and Instagram sto...
5 Mindset Shifts To Take You To the Next Level
Today I want to talk about something that can absolutely transform your life. Any guesses at what it is? Here are a few hints … it is free… powerful… and invisible? That’s right, folks, your MINDSET can absolutely change the course of your work, relationships, and life in general! Alright, guys, bare with me. MINDSET MATTERS. You can consider it woo-woo or faith or whatever you want, but I truly believe in the power of manifesting your goals, cultivating a grateful life, and genuinely believing in yourself and your path. That’s why on today’s new episode I give you 5 mindset shifts that you can embrace starting TODAY. And the best part? This episode is a short and sweet 10 minutes, so if you’re looking for a quick listen (with a BIG impact!), you’re in the right place!
5 Ways To Add Personality To Your Brand
We’re learning more each day about the power of human connection. People are far more likely to trust a business that has a personality behind it. While businesses may have been able to get away with only sharing their products in the past, I think consumers are getting better at spotting and blocking promotions, paid ads, and sales pitches. It simply isn’t enough to only share your work anymore! One of the biggest things I’ve seen this year is a shift toward more authenticity and vulnerability online and through that, more depth of the connections we’re making with our clients, customers, and followers. If you really want to take people from simply followers to true fans, it’s time to focus on creating a brand that shares more than what you have to sell. On the episode I share my Jenna Kutcher 5 method where I take five categories of my personal brand and just rotate through them (including a business thing or two!), but where I strive to create connection points beyond what I...
5 Ways To Serve Your Email List
So maybe you’ve started an email list, or you’re thinking about bit but you’re wondering: what in the heck will I send out to people and how can I handle that extra work? Maybe you’ve figured out a (non-spammy) way to ask people to join your email list and you’re watching people subscribe and it excites you - but you're also a little scared that you’re now committed to actually sending them emails and you’re not sure where to start or how to hit “send” with confidence.... sound familiar? Today, I am telling you my biggest secrets, tips, and tricks as to how I grew my email list by over 100,000 (!!!) in 2017 alone. If you currently have 0 subscribers or 10,000- this episode is for YOU. BONUS: Listen to this episode to find out how you can claim your spot in my 100% free email list building webinar! Spots are limited!
Getting Published 101: How to get featured and gain exposure for FREE
Find out why getting published is "...one of the most impactful avenues that entrepreneurs aren't utilizing...." Well, folks. Today, I am introducing you to the first person on the officially unofficial Jenna Kutcher's "Smartest Person I Know" list ;) Meet, Meghan Brown, owner of "2 Bright Lights" and an incredible resource for creatives and event professionals wondering “How do I get my work published?!” Meghan's mission is connecting creatives with publishers, and teaching them how to get the word out on their work. She is a creator herself, a musician, with a brilliant branding, business, and event planning background. SIMPLY PUT: she knows the creative world inside out and knows all the nitty, gritty details about getting creatives published-- and is ready to share them with YOU. TUNE IN TO HEAR: -Real life examples of the power of getting published (Hello, free advertising!) -If Meghan, a publishing expert, could only describe the publishing world in one word, what would it b...
Steal My Best Tips for Facebook Groups That Turn Followers into a Community
Join host Jenna Kutcher as she discusses how Facebook groups can revolutionize your business! Are you ready to create community, leverage your career, and form a resourceful, invested following? Thought so! Tune in to hear how you can turn a distant follower into a true fan. This episode is a game changer..
Steal Amy Porterfield's Best Live Video Hacks
Today I am hanging out with a woman that has inspired in so many ways over the years. Her name is Amy Porterfield, and you might have heard of her from her incredible podcast, Online Marketing Made Easy! Amy is the woman that got me onto podcasting (I started listening to her years ago) and I still look to her for inspiration. Now I am just so thankful that I can call her a friend! In this episode Amy and I are talking all about live streaming Facebook Live and how it can impact your business, how to create a strategy around it and how we manager our Facebook groups for our students. This episode is filled with so much tangible information and I cannot wait to see how you put it to work in your business!
Passive Income: 101. How YOU Can Make Money While You Rest
Today I’m talking all about the path to passive income! We hear this term thrown around in the entrepreneurial world all the time, but what does it actually look like? As entrepreneurs, how can we be pursuing it in our endeavours and what does it look like in my own personal experience? In this episode I’m walking you through the different ways that you can create passive income funnels in your business and at least start think what the future looks like you as you pursue passive!
How to Write Killer Blog Posts
Today I am sharing my 3 biggest tips on how to write killer blog posts. A lot of people are telling me that blogging is dead, but I know that is not true! We just really have to adapt and be resilient in the way that we are creating and sharing our content, and how we are actually inviting people to take part in it!
The Secret to Finding Your Brand Voice
Today I am hanging out with the incredible Jordan Dooley of SoulScripts. I’ll be talking with her about how to find and craft your own brand voice. Jordan shares what it looks like to stay inspired and how to keep a pulse on what your audience needs. This girl’s energy is through the roof – I can't wait for you to hear this one!
Workflows, Client Experience, Inspiration, Oh My
Today I am answering your biggest questions that you wrote in with. I absolutely LOVE hearing from you, the listeners, and I get to do that inside of our private Facebook community! You’re wanting to join, am I right? Head over to GoalDiggerPodcast.com and there is a spot for you to click on so you can join the community where I am hanging out every single day. Go ahead and grab your opportunity to have your question answered on the show!
Ask Jenna Anything
Today I'm doing something fun and introducing an "Ask Jenna Anything" series on the podcast! This way, once a month I can answer listeners' questions on an episode and connect with you a little bit more intentionally. I'm so excited to do this, so stay tuned in the upcoming months as I take a poll and answer your biggest questions on air.
How to Stay Creative and Tackle Your Next Project
Today I am interviewing the incredible author Emily Freeman, and we are talking all about life: feeling purpose, giving ourselves permission, staying creative and how to tackle your next project with ease so that you know that you are creating your best work. There are so many quotables in this episode, you're probably going to want to grab a pen!
5 Things To Do Before You Leave Your 9-5
Today I am sharing the 5 steps that I took before leaving my 9 to 5 job and I’m walking you through all of the different things I did before making that leap into full-time entrepreneurship!
From Dream to 600k+ Followers - The Evolution of The Everygirl
Today I’m hanging out with Danielle Moss of The Everygirl. We’ve already heard from her partner-in-crime Alaina, but this time we are going to share Danielle’s story of how she became part of something so big and inspiring!
How to Make Facebook Ads WORK For You
Today I’m introducing you to a very special woman who serves my team, Kerry Swetmon. Kerry runs my Facebook ads every single month and helps me with my overall strategy. I am so excited to talk about the world of Facebook ads in this episode because it’s been an integral part of growing my business, and Kerry is an absolute expert with them! I’m even sharing how much money I’ve spent on Facebook marketing over the last five months and although the number might totally shock you, I can tell you that it’s been absolutely worth it!
Understanding Who and What an Ideal Client Is
Today I’m going to break down who your ideal client is, what an ideal client is and how you can transform your messaging to make sure that you are actually reaching the people that you are dying to work with. It is time to ensure that every person who signs on the dotted line is the right fit for you so that you can stay fired up, passionate about the work that you’re doing and to keep making the biggest impact possible!
How Knowing Your Numbers Will Transform Your Business
Today I’m introducing you to the incredible Shanna Skidmore. Shanna is an expert when it comes to helping other entrepreneurs tackle their finances and know their numbers. By doing this, even the biggest goals seem achievable through defining what is “enough.” I’m excited for this one because I think it’s something people shy away from. As a numbers addict, I am one person who can tell you that knowing your numbers will provide both clarity and confidence, while allowing you to say “Yes” to the right opportunities, and “No” to the things that might not be the perfect fit!
Knowing Where to Invest in Your Business
Today I’m going to share how to know where to invest in your business, because as entrepreneurs and dreamers we’re being pulled in millions of different directions! We’re told that we need all of these specific things in order to find success, so knowing what to do can be so confusing. That’s why I’m going to walk you through five different places where I think you’ll get the most bang for your buck and I want to share my own story about how I bootstrapped my way through starting my business - while working a full-time corporate job.
The Best Ways to Market Yourself for FREE
Today I’m sharing the best places to market yourself for free, and trust me, as a bargain hunter myself there’s nothing better than seeing value for zero dollars! I’m going to lead you through four different ways to do this and give you the tips, tricks and strategies on how to better use the free tools that are available to your business.
Creating Community through Social Media
Today I’m going to share how to create true community and connection through social media and the way that you’re sharing your life online. I’m really excited to have this conversation start with you and end with ways that you can actually grow your community!
Navigating Relationships as an Entrepreneur
You’re listening to The Goal Digger Podcast, Episode 043. Today I’m talking all about how to navigate relationships as an entrepreneur. I think it’s something a lot of us struggle with, but very few of us actually talk about! Whether we’re talking about our spouse, friends, family or even our community or competition, it is so important that we shed a light on such a serious matter (and have some fun while we do it)!
Creating Unforgettable Client Experiences
You’re listening to The Goal Digger Podcast, Episode 042: Today I am talking with my friend Bonnie Bahktiari, and we’re discussing how to create an unforgettable client experience. I’m also going to be sharing why this doesn’t necessarily need to cost you money! This is an episode that you’re not going to want to miss….
6 Secrets to Less Work, More Life
You’re listening to The Goal Digger Podcast, Episode 039. Today I'm going to be sharing the 6 secrets to less work and more life. I truly believe it isn't about working harder, it's about working smarter and I want you to be able to step away from your screen and step back into your life.
10 Tips for Launching Your Next Big Idea
You’re listening to The Goal Digger Podcast, Episode 037. Today I’m super excited to be sharing 10 of the biggest tips that I’ve learned in launching. Whether you’re thinking about launching a new website, brand, product, service, course or offering, whatever that looks like for you, I’m going to dissect it all. Taking these steps will help you ensure your next launch is a giant success!
How to Write Your Elevator Pitch
You're listening to The Goal Digger Podcast, Episode 031. Today, I am super excited to talk to you about how to create and own your very own elevator pitch. What we're going to cover is how to explain who you are and what you do in a very short amount of time, so that the next time somebody asks you, "What do you do for a living?", you have the perfect response.
10 Ways to Create Content Calendar
You’re listening to The Goal Digger Podcast, Episode 029. Today I’m sharing the secrets behind my content creation process and I’m talking about how you can create a content creation schedule that you can actually stick to. We all know it’s all about the content, so let’s get you started on some routines that will have you creating content you love, in no time!
5 Common Mistakes You're Making On Your Website
You’re listening to The Goal Digger Podcast, Episode 027. Today I’m diving in and sharing 5 common mistakes that y’all are making on your websites (and of course I talk about how to fix them)! It’s time to make your website shine so that those dream clients know that you are the perfect fit from the moment they land on your home page.
How to Set Expectations with Clients
You’re listening to The Goal Digger Podcast, Episode 025. Today I am sharing how to set clear expectations with your clients, from the very first time they hear your name through final delivery of your products or services. If you’ve ever had an unhappy client, chances are you failed at setting expectations. So what do you say? Let’s change that…
How to Price for BIG Profits
You’re listening to The Goal Digger Podcast, Episode 023. Today I’m sharing how to price for profits. Running a business is all fun and games until you realize that your bank account might not be reflecting the hard work and time you are investing into making your dreams a reality. As a girl who wants to raise up profitable businesses, this episode is a must. I want you to be going to the bank and cashing checks that make you proud
The Key to Writing Compelling Copy with Nikki Elledge Brown
You’re listening to The Goal Digger Podcast, Episode 022. Today I get to interview the incredible Nikki Elledge Brown. Nikki is an educator, a copywriter, a fellow podcaster and a true inspiration. I am so excited to be talking all about writing compelling copy with the girl who knows it best!
How to Pack a Punch with Words with Ashlyn Carter
In this episode, Ashlyn Carter of Ashlyn Writes will be talking all about copy and why you need it, where you need it and what a copywriter does. She’ll explain the power of words and where you need to place your focus as an entrepreneur! To access show notes, free downloads, and more information about today's guest, visit our website:http://jennakutcherblog.com/goal-digger-episode-006-pack-punch-words-ashlyn-carter/
Authentic Social Media Marketing with Jenna Kutcher
Join host Jenna Kutcher as she walks you through the vision of the Goal Digger Podcast and teaches her favorite subject: authentic social media marketing. Learn the three lies people believe about social media (and the truths that might surprise you!), the #1 post you need to add to your feed today, what every single caption should include and how to get people to connect to your product or service through strategic social media strategy. Show notes: http://jennakutcherblog.com/goal-digger-episode-001-keeping-real-social-media/
How to Create the PERFECT Offer for Your Audience
Need a lifeline? Your audience does and YOU can create the perfect offer for them. We’ve all got something to offer. But is that *something* perfect for your audience? Will anyone even want it? Maybe you have a great idea that you want to get off the ground but have been stuck at the dreaming stage. Or maybe you’ve got so many ideas floating around your head but you’re just not sure which one your audience wants or needs most, and more importantly, will actually buy. It’s important that you’re putting the RIGHT things out there... If you’re wondering how to create the perfect offer, I’ve got you covered. I’m going to walk you through my EXACT process for determining what to offer next in my business, whether it’s a product in the shop, a freebie, a mastermind, or a new course. What will you create next? GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES:https:...
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