The Takeover of Content Subscription Services
What You'll Learn
A decade after the internet boom had consumers accustomed to free content funded by ad revenue, companies like Spotify and iTunes have been easing the world back into a subscription-based model. Now in 2020, if we want premium content, most of us are prepared to pay for it. If you want to learn more about the turn towards content subscription services, the success of bundling, and hear interviews with the media giants at the forefront of this trend, listen below.
