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Challenge Your Biases

Understand East-West power dynamics, a course by David Kang.

Entrepreneurship
David Kang

David Kang

USC Professor of International Relations

Challenge Your Biases
About
When western companies fail in East Asia, it’s almost always for the same reason: impatience. According to David Kang, to avoid this fate, businesses need to play the long game, patiently gathering local knowledge to navigate the complexities of East Asian markets. A Eurocentric focus puts us at a disadvantage in making policy towards Asia.

Challenge Your Biases

3 Episodes

1. Avoid Failure in East Asia: Are You Assuming Business is the Same Around the World?

8 min

2. Challenge Your Worldview: Are You Using the Lessons of European History to Predict Asia's Future?

7 min

3. Explore East-West Power Dynamics: How Will the Rise of China Impact Global Trade?

6 min

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