Dmitry Buterin is the Founder of three multimillion-dollar businesses, including top-ranked membership management software company Wild Apricot, which serves over 20,000 small non-profits. He was also the Co-founder of BlockGeeks, an online hub where talented, inspiring, hardworking entrepreneurs, investors, and leaders learn about the rapidly evolving world of Blockchain. Dmitry is also an angel investor and mentor for blockchain startups. He is a proud father of three, one of whom is the creator of Ethereum, Vitalik Buterin. In this episode… You’ve probably heard about Ethereum and its powering many products and services. You may not know that Ethereum exists partly because one man, Dmitry Buterin, got tired of Soviet Union propaganda. He moved his family to Toronto, where he raised a son, Vitalik Buterin, who would later drop out of college to co-found the Ethereum platform. And that’s only the short version of the story. Dmitry, who himself founded and built three multimillion dollar businesses, played a significant role in introducing Vitalik to bitcoin early on. Fast forward years later, all of those achievements would not matter as Dmitry is tagged a traitor by his people for not supporting the Ukraine-Russia war. He’s undeterred and excited about the future of Ethereum. What does that look like? Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring a Co-founder of BlockGeeks, Dmitry Buterin. They discuss the Ethereum origin story, Ethereum use cases, Dmitry’s work with Gate.org, why he is vilified for it, what the future holds for Ethereum, and more.
Bradley Will is the Founder and CEO of Riseable, a Milwaukee-based marketing agency with a mission to use marketing as a force for good. They develop lead and customer acquisition systems for brands that make a positive impact. Before starting Riseable, Bradley founded and ran Learn To Blog, an education and content-based company that designed programs to help small business owners and aspiring entrepreneurs use blogging and content marketing to build an audience and generate new business. In this episode… First-party data — such as an email list — is a goldmine for any business owner. But as much as you’d like to extract the most value from your email list, the one thing you don’t want to do is burn the list. You only want to send as many emails as you have to. If you send too many sales emails, people will begin to drop from your lists. How do you sell through email campaigns without burning your list? Today’s guest, Bradley Will, proposes a three-step sales email sequence to close a deal. But these steps are only as effective as the health of your list and segmentation. Unfortunately, that’s where many businesses miss out. Want to learn more? Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring the Founder and CEO of Riseable, Bradley Will. Together, they dive into big mistakes businesses make with email marketing, quick automation wins you should set up right now, list segmentation, and lots more.
Richard Blank is the CEO of Costa Rica's Call Center, a division of Cheyenne Consultants, a company incorporated in Costa Rica. When Richard was 27 years old, he relocated to Costa Rica, where he started training employees for one of the large call centers in San Jose. He's trained over 10,000 bilingual telemarketers, shaping them to be the finest in the country. Richard is often sought after for private training sessions and consultations. In this episode… When business owners think about telemarketing, they often envision those aggressive-type callers who inundate people with calls, so they pass on implementing it into their business. As a result, they miss out on the opportunity for inbound support, outbound lead generation, and appointment setting. Additionally, many businesses that do set up call support often make the mistake of focusing on the number of calls made or received rather than the quality. They’re not adept at handling inbound calls, tackling upsell opportunities, and rendering poor customer service. So how do you improve your customer support? Listen to this Inspired Insider Podcast episode with Dr. Jeremy Weisz featuring Richard Blank, the CEO of Costa Rica's Call Center. They discuss misconceptions about telemarketing and call centers, diplomatic phrases to improve your customer support, how to handle inbound calls, and more!
David (Dave) Klein is the Founder, CEO, and President of North American Media, a direct marketing company located in Danbury, Connecticut, specializing in list brokerage and management, data solutions, space advertising, and interactive online services. Dave is a direct mail and direct marketing strategist and media buyer for mail space advertising and direct mail email. He has over 30 years of experience working with every type of business imaginable in every industry, partnering with some of the top people in direct response. Dave has a passion for helping people accomplish their customer acquisition goals. In this episode… Most major corporations with substantial online presence — including Google and Facebook — are doing direct mail marketing. Why? Because it works. Unfortunately, many business owners haven’t seen great results from their direct mail campaigns, which leads them to believe that direct mail doesn’t work. According to direct marketing expert Dave Klein, direct mail works if you do it right. You want to remove the variables that can negatively affect mailing while optimizing the most critical variables. These critical variables include the mail piece, copy, design, and list. How do all these variables work together to deliver outstanding results for both B2C and B2B companies? Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring the Founder, CEO, and President of North American Media, Dave Klein. They discuss the pitfalls to avoid when taking on direct mail marketing, the variables that make all the difference, space advertising and how to use it for B2B marketing, and lots more.
Alex Strathdee is the Founder of Advanced Amazon Ads, an agency that partners with best-selling authors to sell more copies and promote ideas that will change the world. He helps nonfiction authors who use their books to build their brand and generate leads. At 21, Alex convinced 11 colleges to send his book to 40,000 students across the US — so it’s no surprise that he helps many authors get more visibility. Alex works from various countries around the world. A minimalist at heart, everything he owns fits into a backpack and duffel bag. In this episode… Have you ever wondered why some nonfiction books start to explode in sales over time compared to many others? We’ll let you in on a secret: it's because they are recommendable books. The first step to creating a recommendable book is writing a good book. Unfortunately, that's easier said than done. Writing a good book is a more calculated process than people think. Additionally, to see great results, you have to clean up your Amazon listing page, avoid Amazon description mistakes, and set up a strategy to promote your book. Want to get the details? Listen to this Inspired Insider Podcast episode with Dr. Jeremy Weisz featuring the Founder of Advanced Amazon Ads, Alex Strathdee. They discuss the tips and tricks for using your book as a marketing funnel, promoting it on Amazon, and common mistakes to avoid. Alex also shares his favorite books and digs into the details of successful book promotion.
Ben Glass is the Founder and CEO of BenGlassLaw, a personal injury, medical malpractice, and disability law firm. He has been a personal injury lawyer for over three decades. Ben is also the Founder of Great Legal Marketing, LLC, a marketing and consulting firm teaching "effective, ethical, and outside the box marketing" to attorneys. He’s the author of several books including The Truth About Lawyer Advertising, Five Deadly Sins That Can Wreck Your Injury Claim, and more. When Ben isn’t working, he’s a full-time father of nine children, four adopted from China. He's also a small business advocate, nonprofit charity supporter, and soccer referee. Before becoming a referee, he was so good at playing soccer that he won a scholarship for all his troubles on the soccer pitch. In this episode… If you’ve built a business for any number of years, you know exactly how hard it is to keep the wheels spinning. Imagine building a law firm for over three decades while spending half your time...
Guillaume Le Tual Is a multimedia technologist with a career spanning 15 years. Earlier in his career, he worked as a professional visual artist for clients such as Volkswagen, Discovery Channel, The National Bank of Canada, and Warner Bros. He gained experience working in web design and digital marketing, and his expertise in the Magento e-commerce platform led him to start his own company, MageMontreal, an agency that works exclusively on the Magento platform to build e-commerce websites. Guillaume is also the Host of the Ecommerce Wizards Podcast. In this episode… If you’re an e-commerce entrepreneur, you know how important it is to have your website, irrespective of the number of marketplaces you’re on. But the problem is that many e-commerce business owners struggle to sell websites. Do you have enough traffic? Does that traffic convert? Does your product have proper product-market fit, and how efficient is your operation? When you answer these questions, you realize that yo...
Lyn Wineman is a marketing veteran with over 30 years of experience, and her award-winning work has helped many national, regional, and local organizations achieve their goals. Lyn is the President and Chief Strategist at KidGlov, a boutique advertising agency. She leads a diverse team of passionate and talented professionals to drive growth through strategic branding and marketing communications. KidGlov has been recognized multiple times as one of Lincoln, Nebraska's best places to work. It recently completed its B Corp certification. Before KidGlov, Lyn held many key leadership roles, including the President of Pickering Creative Group, Senior Vice President of Swanson Russell Associates, and Marketing Director of Tabitha. In this episode… Since the reopening of businesses after the pandemic’s lockdown, brands are seeing that consumers and employees are more interested in aligning with companies that are making a positive impact in the world. But a positive impact doesn’t mean your business has to give away products. Your business can be impactful even through marketing — and that’s where purpose-driven marketing comes in: you can communicate why your brand exists and its impact on the world. But the first step is to let go of your implicit bias and open the doors for your brand to make a positive change. Want to find out more? Listen to this Inspired Insider Podcast episode with Dr. Jeremy Weisz featuring Lyn Wineman, the President and Chief Strategist at KidGlov. They discuss the purpose-driven marketing process, dealing with implicit bias, handling controversial campaigns, and more. Stay tuned.
Shannon Hansen is the Owner of Lightfoot Media, a business he founded in 1995. Lightfoot Media is a full-service internet marketing agency focused on providing innovative ways to keep clients ahead of the competition. Shannon started his entrepreneurial journey at 21 while in college, where he created his first business that helped see him through college. Although Lightfoot Media is successful now, it has been a topsy turvy journey and was bankrupt for six years. After multiple iterations, Shannon’s figured it out, and his business has expanded rapidly, taking advantage of bigger and better opportunities. In this episode… The death or growth of any business depends on partnerships, employee recruitment, and retention. Without a system to continuously hire and retain A+ people in your company, you lose business and partnerships that could take you to the next level. The good news is that there’s a system that works to help you develop powerful partnerships and hire great people. ...
Matt Fraser is America's top psychic medium. He's also the star of the reality TV series Meet the Frasers on E! Entertainment. His sold-out live events, television appearances, and spiritual teachings have allowed him to bring healing, hope, and laughter to people all around the world. He's the Author of When Heaven Calls and We Never Die: Secrets of the Afterlife. Currently, he's on a nationwide live event tour throughout major cities. In this episode… The most challenging part of being a business owner is having so much self-doubt. We have so many limiting thoughts and limiting self-beliefs, and we're afraid to take that next risk or that next chance. When we’re scared of listening to ourselves, we miss out on trusting our intuition and psychic voice. When everybody around might be saying that your dream is not a good idea, that's when your intuition kicks in. It is that one voice inside that tells you it will. And when you listen to it, you can suddenly have these breakthroughs that nobody else has. Sadly, not too many entrepreneurs know how to listen to their intuition. But one expert is here to show us how it’s done… Listen to the Inspired Insider Podcast episode with Dr. Jeremy Weisz featuring Matt Fraser, America's top psychic medium. They discuss Matt's journey to becoming a psychic, how he helps business owners unlock their psychic abilities, what to do to heighten your intuition, and more.