The Marketing Stir

The Marketing Stir

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132 聲音

The Marketing Stir Podcast by Stirista hosted by Stirista’s VP of B2B Products Vincent Pietrafesa along with Founder / CEO Ajay Gupta, The Marketing Stir brings on industry leaders to get their take on the current challenges of the market, whatever that may be.


Both captivating personalities, Gupta and Pietrafesa (who moonlights as a standup comic) along with Producer Vin Lapsley (Stirista’s videographer and production editor), promise an engaging conversation with leaders of a variety of industries and brands.


If you’re interested in being a guest on the podcast, email us at info@themarketingstir.com

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Vincent and Ajay chat with Erica Chan, Head of Strategy brand and insights at Alibaba.com. She talks about the importance of understanding customers--everything from who you are talking to, to the customers' needs. Vincent shows off his custom jacket, and Ajay has natural good looks.

Vincent and Ajay chat with Meg Scales, Head of North America Field Marketing at CoachHub. She talks about how utilizing AI and data can help match employees with professional industry leading coaches for growth and transformation. Ajay is swamped with kids' birthday parties, and Vincent enjoyed the VIP event.

Vincent and Ajay chat with Meg Ugenti, Corporate Director of Marketing at Focus USA. She talks about how doing custom work for clients can help make their lives easier with personalized marketing. Vincent enjoys nice cool weather, and Ajay gets tickets to a Yankees game.

Vincent and Ajay chat with Kelley Butler, Director of Marketing Content at Businessolver. She talks about the importance of utilizing marketing channels and targeting the right audience, whether it's online or print, Vincent can dance, and Ajay can sing.

Vincent and Ajay chat with Melissa Matlins, VP of Marketing B2B at Vimeo. She talks about how the user experience has to be amazing, especially in a world of virtual events and streaming on video platforms. Ajay prepares for his trip to New York, and native New Yorker Vincent won't get caught dead in Times Square.

Vincent and Ajay chat with Hillary Carpio, Director of account based marketing at Snowflake. She talks about how teams are highly integrated, and work across multiple channels and strategies, allowing for more precise targeting. Ajay is envious of Vincent's new mic, and Vincent is excited that New York is back.

Vincent and Ajay chat with Taryn Rayment, CMO of FTD and Proflowers. She talks about how using different social channels helps achieve better consumer reach. Vincent boasts about New York's pizza, and Ajay loads up on frozen shrimp.

Vincent and Ajay chat with Claudia Lee, VP of Partner Marketing, at Nutanix. She talks about hyper converged infrastructure and how the company simplifies the use of complex IT for customers. Vincent's son develops ninja skills, and Ajay takes off to Miami.

Vincent and Ajay chat with Chip Russo, CRO at TruthSet. He discusses consumer data, and how TruthSet works to measure its accuracy. Vincent looks forward to nice weather, and Ajay has a busy month.

Ajay and Vincent chat with Daniel Bornstein, VP, head of software and digital platforms,Genpact. He talks about how technology stacks for sales and marketing cross over, and how personalized marketing with technology in a solid blend is effective for satisfied customers. Vincent gets a fresh haircut, and Ajay feels like the world is finally normal again.

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