Mark Selcow and Matt Glickman were the founders of BabyCenter.com. The story of BabyCenter is a combination of several themes we've discussed on this show: creating community as a strategy for building a sustainable audience, attempting e-commerce in the 1990s, and, most interestingly, we get into an in-depth discussion of their experiencesof the DotCom bubble. See acast.com/privacy for privacy and opt-out information.