Succeed through Failure
4min2020 AUG 24
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This episode explores group conformity. By the end of it, you’ll understand why your contribution is essential to promoting innovative thinking among your team members.Group Conformity DynamicsDuring the 1950s, American social psychologist Solomon Asch conducted a series of conformity experiments designed to demonstrate the powers of conformity in groups. His main finding was that group pressure can change opinion of even obvious facts.In Asch’s conformity experiment participants were told that they would be part of an experiment in visual judgment. Each participant was put into a group with actors posing as fellow participants. The participants were shown a card with a line on it, followed by another card with three lines on it labeled A, B, and C. The participants were then asked to say which line matched the line on the first card in length. The “real” participant answered last.The actors were trained to respond with the clearly wrong answer. The participant could thus either...