Successful presenters understand that it’s not about them; it’s about their audience, so says Chris Anderson, the curator of TED Talks, a wildly popular global set of conferences whose viewership surpassed 1 billion in 2012.The key is to analyze your audience by mapping out their reality and what they might want to know. From that point forward, it’s all about emotional connection. In this lesson, Anderson teaches you simple tips for making your presentations more compelling and persuasive.