Hack Your Own PR
46min2022 APR 20
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Still think PR can’t make the world a better place? You haven't met Meg Harris, founder of MHPR, mumma of twin toddlers, and one of Australia's OGs in ‘Conscious PR.’ Meg earned her PR stripes working in Sydney and London across big brands such as Nestle, Amazon, Spotify, Covergirl and Johnson & Johnson. But after wrestling with the ethics of promoting consumer clients in a world of animal testing, plastic pollution and fast fashion, Meg knew she needed to switch focus. So she started MHPR in 2018 and now uses her PR superpowers to help ethical and sustainable brands move the needle towards conscious consumption. Whether that’s as one of her retained clients or through her nuts and bolts, D-I-Y PR training offering. And it’s paid off, with Bed Threads, Nash & Banks, The Common Good Company and The Base Collective among her dreamy client list. Meg is a PR powerhouse who expertly pairs her media insights and what journalists really want with her desire to do good for people and the planet. In this episode we cover the PR foundations every business owner needs to know, why nailing publication timelines is critical for success and how to get that coveted Vogue coverage. If you’re a PR DIY’er, own a product-based business or are looking to make that leap into freelance life, you’ll want to give this a listen. Live wherever you get your poddy action. Find Meg Harris online www.mhpr.com.au meg@mhprcom.au https://www.instagram.com/__mhpr__ Find Odette Barry online https://www.odetteandco.com.au/hackyourownpr https://instagram.com/odetteandco https://instagram.com/hackyourownpr

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