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The Narrative: Building Business Stories
20 min2017 OCT 24
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The One Secret to Giving a Better Presentation, Every Time w/ Kelly Stoetzel


Storytelling is a tradition as old as humanity itself. We tell stories to connect, to remember, to entertain, and, ultimately, to communicate. Stories unify us, draw us out of our worlds and into that of someone else--we are wired to engage. The better the story, the deeper the connection.

Our first guest on The Narrative podcast was Kelly Stoetzel from TED. Kelly is the Director of Content at TED, working with speakers to cultivate and refine the stories, ideas, and content of their talks. Whether you realize it or not, storytelling is backbone of every great TED talk you’ve heard and it’s not by coincidence.