Stephen Houraghan is a freelance designer turned brand strategist and the CEO and Founder of Brand Master Academy and the host of The Brand Master Podcast. His programs and systems have helped thousands of brand-builders to understand, develop and implement effective brand strategies for their own brands and their clients' brands. Stephen talks about the benefits of niching your business for your branding, the difference between branding and brand strategy, the direct link to sales and branding, and so much more!