Marketing: How to Stop Guessing and Think Strategically – SGI Monthly Member Discussion with Tim Boulden of Boulden Brothers in Newark, DE, and Brian Leech of Service Legends in Des Moines, IA -【有聲書】The Successful Contractor Podcast

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Marketing: How to Stop Guessing and Think Strategically – SGI Monthly Member Discussion with Tim Boulden of Boulden Brothers in Newark, DE, and Brian Leech of Service Legends in Des Moines, IA

1h 16min2022 APR 29

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This episode is another SGI Monthly Member Discussion (MMD). These are interactive, LIVE programs where SGI members are interviewed on a particular topic. In this discussion, we talked to Tim Boulden of Boulden Brothers in Newark, DE, and Brian Leech of Service Legends in Des Moines, IA. The topic of today’s discussion is “Marketing: How to Stop Guessing and Think Strategically.” We cover an assortment of topics: branding, planning & budgeting, media options & strategy, target audiences, tracking, and more. Both Tim and Brian are members who’ve been with SGI almost a combined 40 years. They’re highly successful, seasoned contractors and marketers. In fact, both have been on The Successful Contractor Show within the last 12 months. We valued their insight on marketing so much; we thought it was appropriate to bring them back on this valuable topic.

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