Tom and Steve discuss the importance of roleplaying in your sales process and how it can help you sell more. Learn how to use roleplaying to make your communication with the client smoother and close more deals. In this episode, we talk about… Common mistakes people make while trying to sell The difference between being pushy and aggressive and being assertive The right way to communicate with the clients How does the customer want to be treated Roleplay of how a conversation with a client should go Resources: This episode is sponsored by Andersen, manufacturer of the iconic 400 Series Windows: https://andersenwindows.com/ Need to level-up your sales game? Check out Contractor Sales Pros on Facebook: https://thecontractorfight.com/salespro == Join us in BATTLEGROUND == Up your sales game! Find everything your contracting business needs to price, sell and produce for profit in one comprehensive program - BATTLEGROUND. For more info check out: https://TheContractorFight.com/Battleground == Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book == Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook == Grab the Gear == https://gear.thecontractorfight.com/ == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber Instagram: http://thecontractorfight.com/ig