Inc. Uncensored
4min2022 MAY 9
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If there was a super-simple way to tweak the whole way you think about an experience…would you do it? Serial entrepreneur Toni Ko, the woman behind NYX Cosmetics, Perverse Sunglasses, and, most recently, Bespoke Beauty Brands, explains to host Christine Lagorio-Chafkin how she changes her wording to change her perspective.

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