Designing Innovation

Learn the key factors related to creativity and innovation

Dr. Beth Altringer

Dr. Beth Altringer

Founder of the Design Lab at Harvard

  • Overview
  • Episodes
  • Recommended for you


Some people and organizations seem to have built innovative capacity directly into their DNA. And yet, even in companies that specialize in innovation, project success doesn't happen as often as we hope. In this podcourse, we’ll learn the individual, team, and organizational factors related to creativity and innovation, and how you and your team can increase your odds of success. 

What You'll Learn

  • How to inject more creativity into your life

  • How to turn a good idea (or a not-so-good one) into a reality

  • The skills to cultivate a creative mindset

  • How to identify unmet needs and strategize problem-solving 


Unit A: Good Ideas are Important, But They’re Not Enough to Succeed
5 Episodes

Trailer: Designing Innovation


1. Good Ideas Are Not Enough


Good ideas, those that sound the most creative and brilliant — are often not the ones that become successful.

2. Three Types of Creative Brilliance


Some ideas fail because the person didn’t consider all the types of creative brilliance/genius. There are three types of creative brilliance/genius, and the timing of each type matters.

3. Determining Your Dominant Risk


Some creative ideas fail because the creators misunderstand the dominant risk of their product.

4. You Need A Network of Support


Great ideas will not survive without a network of supporters who can help.

Supplemental Materials

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