Optimize Yourself
1h 24min2022 JUN 2
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"In this industry we are conditioned to believe that our voice is not important."Erica Wernick, former graphic designer and founder ofHollywood Success Coach, has always been goal-oriented, systems-based, and a Type-A personality (at this point I’m convinced we’re separated at birth). But when she found herself during the pandemic wandering aimlessly without a clear goal and unable to “fix it” with her usual strategies and frameworks, she quickly spiraled down into the dark holes of doubt, insecurity, and ultimately a deep depression.Identity can be a double-edged sword, especially when your livelihood is creative work. No doubt like me at one point or another you’ve said“What I do isn’t just a job, it’s who I am.”Yes your identity can help guide and motivate you to achieve the success you’ve always dreamed of, but it can also be incredibly dangerous when you completely define yourself by what you do, especially during unemployment..and especially during pandemics.It wasn'...

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