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Beyond The Squat: Exploring Behavior & Economics In Fitness - With Andrew Gavigan

Where Does Fitness Equipment Come From? Pt 1: From Idea to Real Life

24min2020 FEB 6
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A lot more goes into creating and producing a product than the consumer usually knows. In this episode of Beyond The Squat, we talk to 4 professionals from the fitness equipment industry about invention, R & D, why companies and inventors do what they do, and how equipment is manufactured.

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